Wednesday, November 30, 2005

 

ZiffLeads PPCall Advertising Platform Offers Advertisers Set Pricing and $10 of Free Call Leads

 
New ZiffLeads PPCall Advertising Platform Offers Advertisers Set Pricing and $10 of Free Call Leads

ZiffLeads gives Advertisers more budgeting, planning, and targeting control, with better chance for Good Call Leads

Pleasanton, Calif., (PRWEB) November 30, 2005 -- SPG Solutions, the leader in Internet-to-telephone call connection application technology, announced the launch of the ZiffLeads PPCall Advertising Network today, at www.ZiffLeads.com, with a $10 credit promotion for all newly registered advertisers. Deemed the ‘Very Best in Performance Advertising’, the new ZiffLeads PPCall platform represents the most advertiser-friendly and feature-rich system in the emerging pay-per-call industry.

The ZiffLeads platform leverages SPG’s extensive cost-per-call experience and incorporates numerous industry-first, patent-pending technologies and features that offer advertisers more flexibility, more ease-of-use, more reporting, and more comfort with this exciting but very new advertising method.

ZiffLeads PPCall is based on a flat-rate pricing model, so no need for time consuming focus on some dynamic auction model. Advertisers just choose their category and the set per-call rate is displayed. They then enter keywords to differentiate themselves from their competitors. ZiffLeads proprietary Ad-Feed system determines Ad display rankings at publisher sites through a complex combination of keyword relevance, historical data, and randomness, ensuring an equal opportunity for all advertisers.

ZiffLeads patent-pending Multi-Contact Advertisement itself is a marvel of technology incorporating a provisioned phone number for the advertiser, as well as a Single-Click ‘click-for-talk’ call interface, and a link to the advertiser’s custom Business Profile page. Patent-pending Guaranteed Good Leads and Missed Lead Recovery systems ensure advertisers are only charged for successfully connected calls but can always recapture ‘missed leads‘ on demand. Combined with the full real-time reporting log, and the Ad creation wizard that enables availability scheduling, geographical targeting, and promotions display, ZiffLeads PPCall offers advertisers unprecedented control and support.

“We all know a Caller is a more qualified lead than a ‘Clicker’, and can be sold to more easily over the phone than from a website. Our new PPCall platform brings all our years of call connection, tracking and pay-per-call transaction experience and technology development together to offer a best of breed service for advertisers who value the Call more than the Click.” Explains ZiffLeads CEO Gopesh Kumar.

To find out more about ZiffLeads PPCall platform, or to register and take advantage of the limited-time $10 bonus account credit promotion, visit www.ZiffLeads.com/advertisers.htm now or call 925-469-9600.

About ZiffLeads:
ZiffLeads, a product of SPG Solutions, based in Pleasanton, Calif., is a leading pay-per-phone call lead technology platform and advertising network based on the company’s core Internet to Telephone call connection technologies. SPG Solutions has been connecting online and offline client-business interactions, with tracking, reporting and transaction capabilities since 2001 and supports over 100,000 clients worldwide through its multiple technology platforms. For more information, please visit www.ZiffLeads.com.

###

Press Contact: Dave Landa
Company Name: ZIFFLEADS
Email: email protected from spam bots
Phone: 925-469-9600
Website: www.ZiffLeads.com/Advertisers.htm

 


 

AskPoodle.com calls itself a "search engine", but is really a Pay-Per-Call and Pay-Per-Chat Site

 
Social Activism Meets the Bottom Line: Innovative Search Engine, AskPoodle.com, Hopes to Show Why Local Human Sales Agents Plus Paid Search Advertising Now Equals Unbeatable ROI

Search engine innovator, AskPoodle.com, is sending advertisers and investors a wake-up call. AskPoodle.com makes a ripple in search engine advertising ROI and an outsourcing-aware public by introducing a locally—focused set of services for online advertisers, such as PayPerCall and “PayPerChat.” The positive impact on local economies coupled with higher ROI could start a trend for the grass roots and Wall Street investors alike.

Newark, NJ (PRWEB) November 30, 2005 -- Search engine innovator, AskPoodle.com, is sending advertisers and investors a wake-up call. AskPoodle.com makes a ripple in search engine advertising ROI and an outsourcing-aware public by introducing a locally—focused set of services for online advertisers, such as PayPerCall and “PayPerChat.” The positive impact on local economies coupled with higher ROI could start a trend.

Ubiquitous outcries from CNN’s Lou Dobbs and others have frequently resounded that local economies suffer dramatically in the short term when sales jobs are shipped overseas to countries like India. Security issues have also long been cited by many experts as another key problem. Journals such as the Business Week, August 16, 2004 article titled “Outsourcing: Fortress  india” (http://www.businessweek.com/magazine/content/04_33/b3896073.htm) have related concerns from experts that sensitive corporate, government and personal information often enters a regulation-free zone when it is outsourced to most overseas companies operating in countries without even the currently lax level of US standards on privacy in place.

AskPoodle.com’s founder, Luis Pereira, is asserting a revolutionary holistic solution that could feasibly become a new trend in search engine advertising. This new model would create a balancing act by encouraging more US companies to hire locally for their PayPerCall sales leads, and by encouraging more consumers to buy locally in both PayPerCall and PayPerChat sales. “The nature of PayPerCall is to support local sales agents and local sales, a win-win for employment and municipal tax bases,” says Pereira. Another boon to local-based PayPerCall sales is that regional flavor, dialect, and conventional ways of communicating are easier for a native to understand and appreciate than for a non-native. Still another key issue is also the need to demonstrate the fact that cheap labor needn’t so consistently come from overseas to service a community in Appalachia or small town America, when there are many willing to take sales agent jobs right in our own backyards. Much of the time these sales jobs can supplement a household income that is at or below the national poverty line.

On the brass tax end, many may ask “what makes a poodle an expert on car engines?” A locally focused, human-administered search feature called “PayPerChat”, quite possibly. What’s more, the Poodle (www.AskPoodle.com) is in your general neighborhood, is familiar with your regional dialect and may even have been to the very antique shop or auto garage you are looking for. AskPoodle.com’s most intriguing innovation, “PayPerChat,” will allow PC-wizards to wield their powers as usual, but with virtual, instantaneous, real-time answers. When the call is successful in landing a sale, the sale is recorded along with any that weren’t successful. That spells the return of authentic ROI measurement, and it has many online advertisers whetting their appetite again for online advertising, and looking askance at PayPerClick.

Innovation has been often cited by economists as the ultimate antidote to outsourcing woes in the US, even as local economies do a nosedive. Luis Pereira, Search Engine Advertising innovator AskPoodle.com’s wizard behind the red curtain, says that PayPerCall has already begun to show that a call is worth a thousand text ads. “How much more likely is the user to initiate a chat session than a phone call?” says Pereira, “…Probably a lot more likely.” Many who use computers prefer virtual interactions to “live” ones with voice due to the informal nature of internet use, yet also prefer human-tailored service. AskPoodle.com’s new concept, PayPerChat, allows a feeling of security while pajama-wearing homebodies or busy non-committal executives inquire on services, materials, investments or products. The range of possible uses is as endless as the current sea of chat rooms, only in these chat rooms people have a motivation to come and spend money.

“Take the PayPerChat model and multiply it by thousands, hundreds of thousands of customers engaged in local chat sessions with buyers in their own backyard, and you have the other half of what is potentially a revolutionary new way of doing business online. It is the human and local elements behind the two main vehicles of AskPoodle.com that stand to revolutionize the way we use the internet, by making the local shopping experience the first option again. If the labor is at least coming from our own local communities must of the time (as in PayPerCall, for instance), it is going to change the face of America, not just the face of how we advertise goods and services online,” says Pereira. “We need to solve two problems, in reality, to even solve one of them. This is how we envision the start of a more balanced trend that benefits everyone in the US, not just corporations.” This is good for everyone. I think if we succeed, America will benefit also.

AskPoodle.com appears to be the first search engine, and arguably the first for-profit company, to formulate this as an issue of their own foremost concern. '“Made in America” may not always be possible, but “Sold by America” may just be.

Pereira says that Ask Poodle, Inc. is currently inviting queries from the media, investors and motivated activist groups.

###

Press Contact: Luis Pereira
Company Name: Ask Poodle, Inc.
Email: email protected from spam bots
Phone: 201-312-1115
Website: http://www.AskPoodle.com


[Editor's comments: Insaine idea or "next big thing"? I admit I have no idea. But I think it's a mistake to call it a "search engine"... (hris ]

 


Monday, November 28, 2005

 

Entrepreneur Launches Web's First Tag Directory to Raise Money for His Wedding

 
Entrepreneur Launches Web's First Tag Directory to Raise Money for His Wedding

A 37-year-old Canadian entrepreneur wants to pay for his wedding - and walk away debt-free - by selling listings on his del.icio.us account for $20 per listing.

Toronto, Canada (PRWEB) November 28, 2005 -- A Canadian entrepreneur wants to raise funds for his wedding by listing websites on his del.icio.us account for $20 per listing. Patrick Ryan, 37, and his fiancée have been dating for 5 years; he hopes that TagDirectory.net will attract advertisers. Advertisers will be able to list their website under as many categories (tags) as they want.

Patrick Ryan, from Toronto, Canada, came up with the tagdirectory.net concept after thinking of ways to walk away from his wedding debt-free. In May of 2005 over the Victoria Day weekend, Ryan surprised his fiancée by proposing to her in New York City's Central Park. The couple then set the date, October 12, 2006 and decided on a destination wedding. When the couple realized the number of invites to be sent out (each comes from a large family and over 200 relatives must be invited to the wedding), they realized that the wedding was going to cost more than they had originally expected. With all of the up-front costs the majority of the funds are needed immediately.

When asked why he is taking this innovative approach to his wedding finances, Ryan said that he does not want money to stand in the way of he and his fiancée's future happiness. "I've heard that for most couples, money is the biggest cause of problems. I want Keri and I to have a very happy marriage. I'd want to be debt-free after the wedding."

Websites such as Google, Amazon, IMDB, 43 Things, Flickr and of course del.icio.us are all employing the use of tagging as a way of organizing their data. Any advertiser can list their website using the new categorizing method of tagging. Tagging allows for a website to be classified under multiple sections. In current directory structures, an advertiser can only be listed under one section.

One of the website's advertisers, Scott Weisbrod, commented, "A Tag Directory is an innovative approach to advertising that provides businesses with an opportunity to promote their services or products to a captive and engaged audience."

"I think this will appeal to anybody with a website," Ryan commented. "The cost is reasonable for all advertisers. Every advertiser needs to drive traffic to their website. Tagging allows advertisers to list their website under multiple categories (tags) for the price of one listing."

Ryan believes that the tags will offer very good value since the website will be kept online for at least 10 years, although the aim is to have it up for as long as possible. "It will be kept as an archive for all to refer back to later. Tagging is something that will shape the way people interact with the Internet. The goal is for the website to become a foot note on Wikipedia (the online encyclopedia)."

Asked how much he needs for the wedding, Ryan said, "I estimate about $150 K; however, you never know. The wedding just keeps getting more expensive. As soon as you approach a retailer and you tell them you are getting married, the price of goods goes up five times." Ryan said that if he ends up with more money then he would help out those closest to him. Since he is an Internet entrepreneur he has some solid concepts that he would invest in.

Find out more about Patrick Ryan and this Internet shaping idea at www.tagdirectory.net.

Contact: Patrick Ryan
416.691.8708
www.tagdirectory.net

# # #

Press Contact: Patrick Ryan
Company Name: TagDirectory.net
Email: email protected from spam bots
Phone: 416-691-8708
Website: www.tagdirectory.net

[ Editor's comment: Wow, $20 for a link on the home page! That certainly is resonable. Well, I guess it's not that great since the home page has a Google PageRank of zero. Also, the links go to del.icio.us, so I don't see what the value of THAT is...? Why am I reminded of those stupid million-pixel ad sites? (hris ]


# posted by (hris @ 10:06 AM 0 comments
 

AdWatcher.com Targets Click Fraud in Online Holiday Advertising Campaigns

 
AdWatcher.com Targets Click Fraud in Online Holiday Advertising Campaigns

AdWatcher.com, an online ad tracking and click fraud monitoring company, predicts that click fraud will prove to be a larger threat online than originally thought for 2005’s holiday advertising campaigns.

New York City, NY (PRWEB) November 28, 2005 -- Based upon holiday projections of record-breaking sales through the end of the year, AdWatcher.com, an online ad tracking and click fraud detection service, predicts that click and other types of online-based fraud will prove to be an even larger threat than originally thought.

With more money being spent by businesses on online advertising for the holiday season than ever before, those who plan to defraud the industry are indulging not only in more and more incidents of click fraud but also some pretty inventive, sophisticated and complex ways to attack the defences webmasters put in place to protect their pay per click campaigns on Google, Yahoo, and other search engines.

Studies by such leading shopping research icons as Nielsen and JupiterResearch have estimated that the 2005 holiday shopping season will increase by approximately $26 billion, or 21.9% over last year. Retailers are expected to use more personalization in their ad campaigns this year, as an increasing use of contextually targeted ads throughout 2005 has demonstrated these aspects to increase conversions.

Competition for the online dollar has been intense this year, making it all the more important to ensure that every penny you have spent in targeting your ad campaigns has been spent wisely. The only way to be certain of that is to track visitors to your website -- how they got there, what they did while they were there, and where they went after they left, hopefully after pausing to use your shopping cart system to make a purchase.

Because you will have spent more effort this year in making sure that your ads are content-rich and tailored to appeal to the type of people who buy your products or services, you can’t stop there -- you need to know where and when your ad worked best. Armed with this information, you can craft future ad campaigns to hit during the time of day, the local area, and at the types of websites your demographic hangs out at, making the maximum possible impact at the maximum effective time for the highest possible yield.

“By collecting and analyzing data throughout the year, a business becomes more authoritative about the efficacy of their attempts at ad tracking, and is in a position to carry out some of our suggested way to increase reach,’ said Boris Mordkovich, Director of Operations of AdWatcher.com (http://www.adwatcher.com) a New-York based company that specializes in helping small- to mid-sized businesses detect and deter click fraud in their Pay Per Click campaigns.

As advertisers begin to see their carefully crafted ad campaigns unfold across websites around the Internet, it will turn into a winter wonderland for those retailers who were well prepared and a windswept wasteland to those who left it too late or didn’t prepare well before hand.

# # #

Press Contact: Boris Mordkovich
Company Name: MORDCOMM, INC.
Email: email protected from spam bots
Phone: 800.543.9579
Website: http://www.adwatcher.com  

Free Blog/Web Site Counter  http://www.cohit.com/
____________________________________________________
http://www.adpost.com/us/health_beauty/3659/ 
 
____________________________________________________

 


# posted by (hris @ 7:03 AM 0 comments

Wednesday, November 23, 2005

 

Online Seminar Reveals Search Strategies for Holiday PPC Search Engine Marketing

 
Oneupweb Online Seminar Reveals Search Strategies for Holiday Marketing

Pay-per-click campaign tips that marketers can use now by search engine optimization and marketing leader Oneupweb.

Lake Leelanau, MI (PRWEB) November 23, 2005 -– “Home for the Holidays” may be a wonderful sentiment, but it’s a poor marketing strategy to lead holiday shoppers to a home page, notes Oneupweb, a trusted leader in search engine optimization and marketing. Oneupweb makes this and other tips available in a whitepaper, Are Your Pay-per-click Campaigns Ready for the Holidays and a supporting webinar recording, Ringing In Holiday Sales Through Savvy Paid Search Campaigns. Both are available at Oneupweb.com.

“Your home page isn’t a good landing page for a pay-per-click advertising campaign,” explains Oneupweb CEO Lisa Wehr. “A customer’s click should land directly on a page with a holiday theme that’s relevant to the campaign, and make it easy to search for and purchase a gift.”

During the live webinar co-hosted by Chris Sherman of SearchEngineWatch.com, Oneupweb discovered that nearly one-third of participants admitted they didn’t know how to measure their campaigns’ success. “That’s an appalling number,” Wehr says. “The first question a marketer should ask when designing a holiday campaign is: ‘Do I have my analytics in place?’ Otherwise, you can’t tell what’s working and what’s not.”

The webinar audience also reported using a wide budget range for campaigns running this season. Nearly half the participants had relatively small budgets (less than $10,000), while 13 percent had budgeted more than $80,000 for pay-per-click advertising to drive their online marketing.

“Whatever the budget, marketers are trying to maximize campaign efficiency. And with pay-per-click campaigns they can make changes mid-season, saving thousands,” says Wehr. “The lessons learned today in this paper and webinar can help marketers save money, tomorrow. It’s just that fast.”

Oneupweb has developed ten questions marketers should ask when designing a paid campaign for the holiday rush. In addition to measurement tools, discussion points include:

* Holiday keywords – shoppers use terms like Christmas, Chanukah and Kwanzaa
* Comparing click-through rates – making sure that short-term campaigns generate at least as much response as ongoing efforts
* Cost per acquisition – learning which words and phrases generate the most clicks and highest sales
* Linking ads to specific landing pages – leading the customer directly to a purchase, instead of an endless menu of choices
* Testing – how to test ad creative to see which messages work best
* Budgeting – build increased response rates into your pay-per-click budget
* Shopping engines – taking advantage of this growing force in online marketing
* Adjusting the campaign for product and shipping availability – as the holiday nears, inventory and shipping become more important

Wehr stresses that marketers should use these strategies year-round. “Holidays aren’t just in December,” she says. “Valentine’s Day, Mardi Gras, Passover, Halloween and other events are all opportunities to attract customers. It’s never too early to plan for the next big sales season.”

About Oneupweb
Oneupweb has been the trusted leader in search engine optimization (
SEO) and marketing (SEM) since 1996. The only two-time winner of the prestigious ClickZ Best Search Engine Marketing Vendor Award, Oneupweb specializes in tailoring custom strategies that include natural search engine optimization, paid search marketing, search engine user behavior, PR optimization and marketing analytics designed to deliver superior return on investment. Oneupweb publishes the industry-leading search engine marketing newsletter OneUpNews and blog StraightUpSearch, providing readers with strategic SEO / SEM insight. Oneupweb’s clients include Unisys, Maritz, TransUnion, LasikPlus, Schwan’s, Silkflowers.com and BuyCostumes.com, among many others. Named to BtoB Magazine’s Who’s Who List in 2004 & 2005 and recognized as a Leader & Innovator by Lawrence Technological University, Oneupweb is a privately held company located in Michigan. For more information on Oneupweb, please contact 231.256.9811 or visit Oneupweb.com.

# # #

Press Contact: Rachel North
Company Name: ONEUPWEB
Email: email protected from spam bots
Phone: 231-256-9811 -116
Website: www.oneupweb.com


# posted by (hris @ 10:31 AM 0 comments

Tuesday, November 22, 2005

 

Press Release Writing and Distribution Service for Small Businesses Achieves High Ranking

 
Press Release Writing and Distribution Service for Small Businesses Achieves High Ranking

The third highest ranked public relations web site is not one of the world's major PR firms. It is ThatPRGuy.com, the web site of independent PR consultant David M. Bresnahan.

WAKEFIELD, N.H. (PRWEB) November 22, 2005 -- A small, one-man press release writing and distribution service has surpassed virtually all the largest public relations companies in the world by being ranked third by Ranking.com.

David M. Bresnahan, a journalist and broadcaster with 30 years of experience, recognized a need in a niche market that was not being serviced by traditional PR firms. He offers individualized press release writing and distribution services for small businesses and organizations through his web site at http://www.ThatPRGuy.com.

"There is a large number of small businesses that are trying to establish an Internet presence, but no one knows they exist. The owners of these companies do not have the means to hire a full-service PR firm and pay large retainers month after month, but they need public relations services" explained Bresnahan.

Bresnahan provides free help to small business owners that includes a free report on using press releases for publicity sent by e-mail to visitors to his web site, free tips on how to write a press release yourself at www.ThatPRGuy.com/releasetips.htm, and hundreds of press release examples at www.ThatPRGuy.com/releases.

"Net-entrepreneurs recognize the value of regular monthly news releases, but they need an inexpensive way to write and send a press release to traditional and online news media. Most small businesses cannot afford large retainers and hourly fees, so I found a need and filled it with lots of free help and guidance, as well as a fixed-price service that makes public relations affordable for the little guy," he said.

Ranking.com provides market research upon a statistically, geographically, and demographically significant number of Internet surfers to calculate the ranking of the top 900,000 most visited web sites. The third place position is a remarkable achievement because Bresnahan's site beat all but two other public relations firms in the world to achieve the position on www.Ranking.com.

ThatPRGuy.com has also achieved number one ranking for many keyword phrases for organic search results, a major accomplishment in the world of search engine optimization. In other words, the site shows up on Google and other major search engines without paying to be in those search results.

Ranking.com has scored www.ThatPRGuy.com with a "Trust" rank of 5, and a traffic ranking of 105,596 out of all web sites in the world. The site is ranked third in the category of public relations, with 7,142 links to it on other web sites, and a world-wide popularity ranking of 42,588 out of all web sites. ThatPRGuy.com has a Google page rank of 5.
Bresnahan provides a free report on using press releases for publicity by e-mail to his web site visitors, free tips on how to write a press release yourself at www.ThatPRGuy.com/releasetips.htm, and hundreds of press release examples at www.ThatPRGuy.com/releases.

"I understand that many people who are struggling to start and run a small business may need to try and write their own press release, so I provide resources for them to do that. I want to help them any way I can, even if they are not actually hiring me to do their work," he explained.

Bresnahan has over 30 years of experience as an award-winning journalist, broadcaster, book author, and public relations consultant.

Contact:
David M. Bresnahan
603-522-0148
email protected from spam bots

# # #

Press Contact: David Bresnahan
Company Name: THATPRGUY.COM
Email: email protected from spam bots
Phone: 603-522-0148
Website: http://ThatPRGuy.com


[Editor's comment: Very impressive. Well, it would be, except that Ranking.com is really worthless junk as a means of determining importance. Let's just say that being positively regarded by Ranking.com is neither significant or difficult, in my opinion. -(hris ]

 


# posted by (hris @ 9:26 AM 0 comments

Monday, November 21, 2005

 

Search Optimization & Marketing Blog, StraightUpSearch, Provided by Oneupweb

 
Oneupweb Launches Search Optimization & Marketing Blog, StraightUpSearch, Providing Straight Talk for Marketers

Oneupweb, the trusted leader in search engine optimization (SEO) and marketing (SEM), today announced the launch of StraightUpSearch.com, the company’s blog. StraightUpSearch is a forum for Oneupweb’s SEO and SEM inside experts to provide industry insight and present a clear view of search engine optimization and marketing best practices. The blog is named for its behind-the-scenes, unvarnished perspective, free of puffery. The bright clean design supports the editorial tone.

Lake Leelanau, MI (PRWEB) November 21, 2005 -- Oneupweb, the trusted leader in search engine optimization (SEO) and marketing (SEM), today announced the launch of StraightUpSearch.com, the company’s blog. StraightUpSearch is a forum for Oneupweb’s SEO and SEM inside experts to provide industry insight and present a clear view of search engine optimization and marketing best practices. The blog is named for its behind-the-scenes, unvarnished perspective, free of puffery. The bright clean design supports the editorial tone.

The blog raises controversial ideas and encourages comments from dissenting points of view. “If there are sacred cows in search, then this is the place to challenge them from a marketing point of view. Don’t come to StraightUpSearch to see typical griping about SEO spammers,” explains Oneupweb CEO Lisa Wehr. “Come to get your creative juices flowing, have a laugh or learn something new.”

“We’ve been writing our blog for ourselves, our clients and partners for months. It’s filled with great ideas and insight. We decided that a broad audience would also benefit from the content,” says Wehr. “We include opinions from people who work in all our departments, delivering straightforward insider info.”

Recent StraightUpSearch posts have involved topics such as the way children search on the internet, the recent proliferation of splogs (blogs consisting of only spam), the short-lived careers of CMOs, Google’s recent Jagger update and Martha Stewart’s SEO needs, written by authors from every perspective of search: paid, natural, research, creative development and even marketing.

“We include those ‘ah-hah!’ moments, the ones you hear in conversations around the coffee machine but that aren’t often presented in industry forums,” adds Wehr.

Recent notable posts include:

Blogs Help Those who Help Themselves addresses the oft-touted strategy of blogging for search engine optimization purposes, why it can work, and why it usually doesn't.

The Jagger Backlash Myth gives readers Oneupweb's unique insight into Google's recent "Jagger" algorithm update and its effect on users' search engine preference.

Long Term SEO Strategy or just "Fool's Gold" describes the peril of quick-fix SEO tactics and how the right long-term natural optimization campaign can deliver big ROI without the risks.

Tiny Screen, Big Opportunity and Turn Signals, Window Wipers & Touch Screens discuss recent developments on the mobile search landscape, and things savvy marketers can do to get ready.

About Oneupweb
Oneupweb has been the trusted leader in search engine optimization (SEO) and marketing (SEM) since 1996. The only two-time winner of the prestigious ClickZ Best Search Engine Marketing Vendor Award, Oneupweb specializes in tailoring custom strategies that include natural search engine optimization, paid search marketing, search engine user behavior, PR optimization and marketing analytics designed to deliver superior return on investment. Oneupweb publishes the industry-leading search engine marketing newsletter OneUpNews, providing readers with strategic SEO / SEM insight. Oneupweb’s clients include Unisys, Maritz, TransUnion, LasikPlus, Schwan’s, Silkflowers.com and BuyCostumes.com, among many others. Named to BtoB Magazine’s Who’s Who List in 2004 & 2005 and recognized as a Leader & Innovator by Lawrence Technological University, Oneupweb is a privately held company located in Michigan. For more information on Oneupweb, please contact 231.256.9811 or visit Oneupweb.com.

###

Press Contact: Rachel North
Company Name: ONEUPWEB
Email: email protected from spam bots
Phone: 231-256-9811 -116
Website: www.straightupsearch.com


# posted by (hris @ 8:55 AM 0 comments
 

SEO Consultant and PR Consultant Doug Nyren now in SpiderSplat Boston Office

 
Doug Nyren Joins SpiderSplat as SEO Consultant and PRConsultant in the Boston Office

SpiderSplat Consulting, Inc. announces the hiring of Doug Nyren as a full time SEO Consultant and head of the PRConsultant Division of SpiderSplat Consulting, Inc.By hiring Doug, SpiderSplat expands its Press Release Optimization Service entitled PRConsultant™.

Boston, MA (PRWEB) November 21, 2005 -- SpiderSplat Consulting, Inc. announces the hiring of Doug Nyren as a full time SEO Consultant and head of the PRConsultant Division of SpiderSplat Consulting, Inc.By hiring Doug, SpiderSplat expands its Press Release Optimization Service entitled PRConsultant™.

Doug graduated from Syracuse University with a dual major from the schools of Information Technology & Management and The Maxwell School of Citizenship. While taking a postgraduate computer programming class, Doug interned as an IT specialist part time at SpiderSplat Consulting Inc. At the same time Doug was doing part time web design (utilizing coding in PHP, mySQL, HTML,) and tech support (PC's and Macs) for a small IT publishing company, New Work Media. While participating in both internship programs, Doug was offered the opportunity to head up the publishing firm's IT department which he accepted until the company closed in mid January of 2004.

Doug has also worked as a Network Administrator/Onsite Tech Contact for Exgenex, a lead retrieval company providing IT solutions for trade shows and their customers across the U.S. Most recently Doug was employed at Cantella & Co. Inc. a brokerage firm in downtown Boston with three hundred employees. Doug provided
software development (PHP, mySQL, PERL, HTML) and technical support for the brokers off site and the in-house office staff as well as creating custom CRM applications for a variety of different brokers.

As a full-time Consultant at SpiderSplat Consulting Inc., Doug believes using a mixture of both analytical skills (developed through his art & sciences background), and technical skills (developed through his education and work experience) is the best approach in providing solutions in a time and cost efficient manner. By merging business management skills and technical ability, optimum desired results can be obtained. “Clear communication between the technical expert and the client is what creates success”, says Doug Nyren. In addition to playing the lead role in the PRConsultant™, Doug will be assisting in the development of the PPC search engine, http://www.positionclick.com .

About SpiderSplat Consulting, Inc.

SpiderSplat Consulting, Inc.,
http://www.spidersplat.com is a web strategy consulting firm located in Boston, MA founded in 1997. We offer outsourced technical keyword marketing services to compliment, optimize, or replace in-house online advertising for medium-sized eCommerce sites.

Specialized in Strategic Web Marketing, Targeted KeyWord Marketing and
Search Engine Optimization; we achieve verifiable results to drive keyword-based web traffic. As a "Pay-Per-Performance" Internet Advertising Consultancy we deliver results and are compensated only upon verified success.

# # #

Press Contact: Eric Melin
Company Name: SPIDERSPLAT CONSULTING, INC.
Email: email protected from spam bots
Phone: 6174825934
Website: http://www.spidersplat.com


# posted by (hris @ 8:51 AM 0 comments
 

New RSS and Blog Submission Software Submits to 58 Top Directories and Search Engine Submission Sites Automatically

 

RSS Feeds Submit is a tool that automatically submits RSS feeds and Blogs to 58 of the most popular search engines and directories within minutes

Roselle Park, NJ (PRWEB) November 21, 2005 -- ProgressiveSoft announces the release of the new version of RSS Feeds Submit, a utility tool that automatically submits RSS feeds and Blogs to 58 of the most popular search engines and directories automatically.

Due to the recent marketing trends and better content delivery over e-mail, RSS is quickly gaining momentum. Microsoft recently announced their full support for RSS in the next version of their Internet Explorer, as well as the next version of their Windows operating system. And Google trying to patent ads in RSS, this would be the best time for publishers and webmasters to start distributing their own RSS content and driving massive amounts of traffic to their websites.

RSS Feeds Submit is an automated software tool which submits blogs and RSS feeds top over 58 of the most popular search engines and directories. Real-time stats are displayed throughout the submission process. The user may browse a listing of the result pages from each search engine, verifying their feed was successfully submitted. Submitting a feed to more than 58 RSS search engines can take less than one minute to complete - compared to several hours of manual submission by hand.

"RSS Feeds Submit saves time by eliminating repetitive data entry work with our automatic submission tool. Now bloggers and webmasters can submit their feeds to the most popular directories and search engines within minutes and increase their search engine rankings," says RSS Feeds Submit developer Mike Keller.

The following search engine and directories are supported:

Add A Feed, Blbog, Blo.gs, Blog Digger, Blog Matcher, Blog People, Blog Rolling, Blog Roots, Blog SE, Blog Shares, Blog Snow, Blog Universe, Blogdex, Blogg, Cocolog-Nifty, CompleteRSS, Contents Matter, Coreblog, Datashed, Daypop, Deskfeeds, Easy RSS, Effbot, Feed Directory, Feed24, Feed Burner, Feedplex, Feeds Farm, Icerocket, Intelliseek, LaserMemory, Moreover, MyBlog, My Yahoo, News Is Free, NewzFire, Nooked, PLAZOO, RSS Feeds, RSS Network, RSSKnip, SnipSnap, Syndic8, Technorati, Thingamalog, TopixExchange, Weblogalot, Weblogs, Weblogues, FeedsForAll, Yahoo.

Registered users of RSS Feeds Submit may add an unlimited number of RSS feeds for submission, unlock more RSS search engines, and receive upgrades to the latest version at no charge by using the update feature built into the software.

A fully functional demo is available to the public at http://www.rssfeedssubmit. Program registration is US$29.95 and may be completed from the company’s web site.

###

Press Contact: Mike Keller
Company Name: PROGRESSIVESOFT
Email: email protected from spam bots
Phone: 908-303-3477
Website: http://www.rssfeedssubmit.com


# posted by (hris @ 6:39 AM 0 comments

Saturday, November 19, 2005

 

Web Marketing Firm SpiderSplat Hires Director of Business Development for Search Engine Marketing (SEM) Sales

 
Web Marketing Firm SpiderSplat in Boston Welcomes Brian Hawkins as Director of Business Development for Search Engine Marketing (SEM) Sales

SpiderSplat adds a new team member to develop strategic resellers for affordable SEO/SEM services. SpiderSplat, a leader in performance based web marketing, today announced the appointment of Brian Hawkins to VP of Sales & Business Development. In his new role, Brian will be instrumental in building strategic reseller partners and to continue the sales team success.

Boston, MA (PRWEB) November 19, 2005 -- SpiderSplat adds a new team member to develop strategic resellers for affordable SEO/SEM services. SpiderSplat, a leader in performance based web marketing, today announced the appointment of Brian Hawkins to VP of Sales & Business Development. In his new role, Brian will be instrumental in building strategic reseller partners and to continue the sales team success.

Mr. Hawkins is an industry veteran who previously worked for a search engine marketing agency. He brings to SpiderSplat Consulting, Inc. a great deal of industry knowledge and experience in developing strategic online marketing partnerships for fortune 1000 clients. His experience and knowledge of the industry will be indispensable in his role for developing strategic reseller programs with companies as agency’s and direct marketing companies to web design firms, etc. He will also continue SpiderSplat’s sales growth and oversee SpiderSplat Consulting, Inc.’s new affordable SEO & SEM product line, http://www.thespidertrap.com.

"I’m excited about making the career change to SpiderSplat because they have 8 years of developed search technology & industry experience dedicated in creating performance-based partnerships with their clients" says Mr. Hawkins.

Prior to SpiderSplat, Mr. Hawkins has been an industry dot com survivor working in various business development and marketing roles. Beginning his career with an online recruiting start up and eventually working his way up to Monster.com. He is a co-founder of Photobots.com, a small dot com that captures digital pictures of special moments and posts them on the web, enabling family and friends to share moments together. His experience with the high-tech digital technology industry has evolved from his work with Fuji Film Digital. In addition, Brian has also managed a lead generation call center and sales team for ADT Security Services. Previously, Mr. Hawkins received his B.A in entrepreneurship and small business management from Northeastern University in Boston, Massachusetts.

Company Overview

SpiderSplat Consulting, Inc. is a web strategy consulting firm located in Boston, MA founded in 1997. SpiderSplat offers outsourced technical keyword marketing services to compliment, optimize, or replace in-house online advertising for medium-sized companies. Specialized in strategic web marketing, targeted keyword marketing and
search engine optimizations; we achieve verifiable results to drive keyword-based web traffic. As a "Pay-Per-Performance" internet advertising consultancy it delivers results and is compensated upon verified success.

Services Offered:

In an age of CPC, PPC, CPA, and CPM based online advertising, we understand advertisers now have the ability to accurately predict the success of ad campaigns and invest accordingly. SpiderSplat media buyers and marketers are experienced web professionals and technicians with the technical ability to manage all facets of a web-centric company; and provide a precise ROKI™ Return-on-Keyword Investment. Our up-front consulting fees are nominal, but we do require clients adopt a web analytics system (detailed server stats) to be initiated so we can monitor successful keyword campaigns. Read more about PPPA (Pay-Per-Performance Advertising™) and our pricing plans. Or request a Technical Advertising Consultant to walk you through a no-obligation Free Demo of our services.

20051118SS00

###

Press Contact: Doug Nyren
Company Name: SPIDERSPLAT CONSULTING, INC.
Email: email protected from spam bots
Phone: 617-482-5934
Website: http://www.spiderslat.com


# posted by (hris @ 8:04 AM 0 comments

Friday, November 18, 2005

 

Search Marketing Agency Ranked 6th in Deloitte Technology Fast 50

 
Search Marketing Agency Ranked 6th in Deloitte Technology Fast 50

Search engine marketing agency Neutralize achieves top 10 Deloitte Technology Fast 50 Awards ranking

(PRWEB) November 18, 2005 -- Neutralize the UK-based search engine marketing agency has been ranked 6th in the Deloitte 2005 Technology Fast 50 Awards http://www.fast50.co.uk.

The Technology Fast 50 Awards is a celebration of the UK's fastest growing high technology companies. The awards identify the trends that are shaping the technology, media and telecommunications sectors and caters for the South East and South West (including South Wales), and London based businesses. Lucy Cokes is the only female business owner listed in the Fast 50 Awards.

Since managing director Lucy Cokes set up the company in her spare bedroom six-years ago, Neutralize has become a well-known and respected leader in its field. The Technology Fast 50 is the third accolade Lucy has received this year, having won the ‘best use of technology’ and ‘entrepreneur of the year’ awards at the Cornwall chamber of commerce and industry’s first Hub awards ceremony dedicated to business people in their twenties.

In February of this year Neutralize were finalists in the ‘marketing firm of the year’ category of the UK Technology Innovation and Growth awards, where they were ranked in the top four twice, for two of their clients campaigns.

Neutralize offers a range of search marketing services including enterprise-level
search engine optimisation (SEO) and large-scale pay-per-click campaign management.

Lucy Cokes comments, “We are very proud to have made it into the Deloitte Technology Fast 50 Awards and achieved a ranking of 6th amongst such strong competition. This demonstrates the ever growing importance of search.”

“This award shows that the search marketing industry is really growing up and is able to compete in the same arena as other technology companies and mediums.” concludes Cokes.

Contacts:
The media spokespeople for Neutralize are Lucy Cokes, managing director and Edward ‘Teddie’ Cowell, technical director.

About Neutralize
http://www.neutralize.com
+44 (0)870 0630707

Neutralize is a full service search engine marketing agency. An Overture Accredited Search Marketing Company (SEM), UK Premier Affiliate to Atlas OnePoint (GoToast) and also a Contributor Member of Search Engine Marketing Professional Organisation (SEMPO) the global body representing members of the search engine marketing industry and Committee Members of the Search Marketing Association (UK) and Nominet.

Clients include The Eden Project, Love Film and Purple Parking.


About Technology Fast 50
http://www.fast50.co.uk

The Technology Fast 50 Awards is an objective ranking and celebration of the UK's fastest-growing high-technology companies. The awards identify the trends that are shaping the technology, media and telecommunications sectors today.

The awards are run regionally throughout the UK, including: Cambridge; North & Midlands; London & South; Scotland and Ireland.

###

Press Contact: Edward Cowell
Company Name: Neutralize
Email: email protected from spam bots
Phone: 0870 0630707
Website: http://www.neutralize.com


# posted by (hris @ 9:47 AM 0 comments
 

Network Solutions: Still the Domain Price Leader

I guess it's just like those gas stations that sell petrol at a price that is above most of the other stations. The higher cost makes some people think that their more expensive gas must be "better" in some way, otherwise they would not charge more, right?
 
So it is too with domain names. I just happened to be on the Network Solutions (Didn't they change to Verisign at some point...?) site and thought I would check their prices, expecting them to be the same old $30 a year that they used to be. At first I almost went into shock! It said they were only charging $8.95 a year!!!    Then I realized that it said that price was " 1 Year w/ Monthly Hosting". They actually give you the domain for free if you pay for a year of hosting. But if you just want a domain name for a year it's $34.99! Ouch, yup they're still at it.
 
Ok, I do see that there is a price break if you register for more than one year at a time, but why put the pressure on people to register for multiple years? Most other registrars don't do that.
 
So what's the difference between a NSI domain and a GoDaddy or other registrar's domain name? You got it, about $26! They are even charging $34.99 for .info domains, which can generally be had for a huge discount for the first year. Check out www.domainsite.com, my new favorite registrar as an example.
 
NSI also offers something I have not seen, the ability to register a domain for 100 years at only, ONLY $9.99 a year!. What a bargain! An what are the chances that we will have domain names, or have to pay for them in 100 years? I'd say it's pretty slim. Given that the profit on domain names is so huge, I don't expect them to get all that expensive in the future. Thank God, we were able to give NSI some competition. Can you imagine what domains would cost if they were the only provider...!?!?
 
(hris
 
 

# posted by (hris @ 9:43 AM 0 comments
 

Search Engine Strategies Conference Chicago 2005 Sponsored By Search Engine Optimization & Marketing Firm

 
Leading Search Engine Optimization & Marketing Firm, Oneupweb, Sponsors Search Engine Strategies Conference Chicago 2005

Lake Leelanau, MI (PRWEB) November 18, 2005 -- Oneupweb, the trusted leader in search engine optimization and marketing firm, today announced it is a premier sponsor of the Search Engine Strategies Conference & Expo 2005 in Chicago, December 5-8. At the Expo, Oneupweb will counsel marketers on how to use search strategies to maintain marketing and even build momentum in a changing marketplace.

“Looking towards 2006, marketers face an uncertain marketplace,” says Lisa Wehr, Oneupweb CEO. “High gasoline prices, increased heating bills, ongoing war in Iraq and the threat of terrorism have rattled consumers, but no one knows how much. Marketers are looking for tried and tested methods, like search engine optimization and marketing, to maintain marketplace momentum won in 2005.”

Event attendees can take advantage of Oneupweb’s participation in several ways. Before the conference, marketers can schedule a private discussion with the Oneupweb team, including CEO Lisa Wehr in Oneupweb’s executive conference area on the show floor. During the event, attendees may also drop by the booth in the exhibit hall for individual discussions on potential results of a customized search engine optimization and marketing campaign.

“The Search Engine Strategies Show is an opportunity to meet the challenges facing businesses with new methods, new ideas and, as always, exceptional team mates,” continues Wehr. “A vital difference in working with Oneupweb is the experienced, personable service clients get—something you can experience on the show floor.”

Produced by Incisive Media, Search Engine Strategies Conference & Expo 2005 is an intensive four-day event focusing on the ins-and-outs of search engine marketing from top experts in the field and from the search engines themselves. It is the premier international conference series on search engine marketing and optimization.

About Oneupweb
Oneupweb has been the trusted leader in search engine optimization (SEO) and marketing (SEM) since 1996. The only two-time winner of the prestigious ClickZ Best Search Engine Marketing Vendor Award, Oneupweb specializes in tailoring custom strategies that include natural search engine optimization, paid search marketing, search engine user behavior, PR optimization and marketing analytics designed to deliver superior return on investment. Oneupweb publishes the industry-leading search engine marketing newsletter OneUpNews, providing readers with strategic SEO / SEM insight and StraightUpSearch.com, a blog providing marketers with an insider view on search. Oneupweb’s clients include Unisys, Equifax, Motorola, Avery-Dennison, Maritz, Kimberly-Clark, JC Whitney, among many others. Named to BtoB Magazine’s Who’s Who List in 2004 & 2005 and recognized as a Leader & Innovator by Lawrence Technological University, Oneupweb is a privately held company located in Michigan. For more information on Oneupweb, please contact 231.256.9811 or visit Oneupweb.com.

# # #

Press Contact: Rachel North
Company Name: ONEUPWEB
Email: email protected from spam bots
Phone: 231-256-9811 -116
Website: www.oneupweb.com

 


# posted by (hris @ 6:52 AM 0 comments

Thursday, November 17, 2005

 

Independent Search Engine & Directory Membership Climbs To 108

 
Independent Search Engine & Directory Membership Climbs To 108

Winnipeg, MB (PRWEB) November 15, 2005 -- The Independent Search Engine & Directory Network(ISEDN.org) founded by ExactSeek.com in late June, 2005 continues to sign up new members at the impressive rate of 5 to 6 members per week, surpassing the 100 member mark just several months after its founding.

The organization whose stated purpose is to bring affordable and fraud free advertising to the online search world has adopted ExactSeek's hybrid pay-for-inclusion model and is marketing the fixed, flat-fee program to the web community, targeting advertisers who have become disillusioned with click fraud and escalating pay-per-click costs.

"In October, our best guesstimate was that the ISEDN would have at least 100 members by year end," said Mel Strocen, CEO of Jayde Online, Inc., ExactSeek's parent company. "Obviously, we're delighted that interest and signups have exceeded our expectations and even more pleased that the ISEDN is evolving as a true, world-wide entity with representation from Australia, Israel, France, Singapore, Switzerland, Russia, Armenia, Puerto Rico, the Phillipines, Germany, Pakistan, South Africa, India, Canada, the United Kingdom and the USA. Our current projection is that membership will top 140 by the end of 2005 and continue to grow rapidly during the first quarter of the new year. By necessity, this "fast" growth has made member integration and the creation of a governing executive committee the primary focus for the ISEDN, but we expect this to change in the new year with the focus shifting to raising public awareness of the ISEDN and promoting it as a viable alternative to the major search engines."

Strocen went on to say that the ISEDN was an emerging giant in the search industry and would be difficult for the public, the media and competitors to ignore as its size and search reach grew.

ABOUT EXACTSEEK & THE ISEDN
ExactSeek.com is part of the Jayde Online Network which includes GoArticles.com | SiteProNews.com | SEO-News.com | Blog-Search.com and FreeWebSubmission.com. Jayde Online Inc. has been Internet-focused from its inception in 1998 and primarily involved in the publication of email newsletters and the development of niche and general search engines.

The ISEDN was established in June, 2005 and is an outgrowth of ExactSeek's featured listing paid inclusion program which offers affordable, non-PPC search advertising to the online community. More information on the ISEDN, its mission statement and future plans can be found at ISEDN.org.

CONTACT INFORMATION:
Mel Strocen
Jayde Online, Inc.
204-254-3035
http://www.exactseek.com

###

Press Contact: Mel Strocen
Company Name: JAYDE ONLINE, INC.
Email: info@exactseek.com
Phone: 204-254-3035
Website: http://www.isedn.org/


# posted by (hris @ 2:29 PM 0 comments
 

Check Your Phone Bill for Fake Charges from OAN and Nationwide Connections

Check Your Phone Bill for Fake Charges from OAN and Nationwide Connections, Inc.
 
OAN, Billview.com, Billingconcepts.com, Nationwide Connections, inc., oanweb.com, Qwest are all involved, but make it very hard to trace back to the source of the bogus phone bill charges
 
In looking over my phone bill this month I discover a charge for $6.25. Now, you would think I would remember a collect a call from Spearfish, SD from last month, right? Well it's a bogus charge and I also discovered we had one on our bill from last February that was supposed to have been made in December 2004. That one was from Michigan and also for $6.25.
 
The numbers they provide in the bills will take you to Nationwide Connections whose supposedly bill on behalf of OAN, whatever those letters mean. All the numbers they give you at Nationwide Connections for OAN just take you back to Nationwide Connections. OAN really does not want to be contacted by you...!
 
The good thing is that Nationwide Connections readily gives you credit or in the case of my old charge says they will send a voucher that can be used against our phone bill for credit. We'll see if we really get one.
 
The message here is to check your phone bill every month and question any funny-looking charges.
 
Do some searches in Google for oan scam and billview scan and you will find it ain't just me.
 
Here's one blog entry that I found that confirms what I've seen:
http://chittahchattah.blogspot.com/2005/04/seebach-exhibit-7-spurious-collect.html
 
(hris

# posted by (hris @ 12:30 PM 0 comments

Monday, November 14, 2005

 

topseos.com Announces Top 30 SEO Firms for November 2005

 
topseos.com Announces Top 30 SEO Firms for November 2005

topseos.com reviews leading search engine optimization and internet marketing firms to provide a trusted Top 30 resource for evaluating SEO Firms.

Plymouth, IN, November 04, 2005 --(PR.COM)-- topseos.com, a trusted and well-respected website for researching internet marketing resources, is helping businesses find the best internet marketing vendor for their needs.

With more than 1,000 SEO firms operating worldwide, topseos.com is enabling companies to narrow their search by publishing a monthly Top 30 SEO Firms list.

The Top 30 Search Engine Optimization Firms Selected for November 2005 include:
Zunch Communications, Inc. - Texas
iProspect - Massachusetts
SEO Image LLC - New York
Bruce Clay, Inc. - California
Submit Express - Alabama
TopRank Online Marketing - Minnesota
Telic Media - California
Publicityweb - Belgium
Portent Interactive - Washington 
Greenlight - United Kingdom
icrossing - New York
SEOValley Solutions Pvt. Limited - India
Zephoria - Internet Marketing Consultants - New York
IMPAQT - Pennsylvania
Reprise Media - New York
Search Engine Optimization Inc - California
Neutralize - United Kingdom
Bigmouthmedia.com - United Kingdom
Global Promoter - North Carolina
Medium Blue Search Engine Marketing - Georgia
NOEINK, LLC - Kentucky
Whittmanhart - Illinois
Cali Net - United Kingdom
SEOposition.com - North Carolina
Web Ignite Corporation - California
Promote Your Website - Texas
Search Innovation - California
MediaCo - United Kingdom
TraceWorks ApS - Denmark
ebasedEVOLUTION - North Carolina

topseos.com evaluates Top 30 Directory candidates based on a rigorous selection process. Each SEO firm is evaluated in terms of its:
- Competitive advantage
- Superior services and pricing
- Customer and technical support
- Response to client problems
- Innovations that set it apart from the competition
- Overall efficiency
- Overall performance

Internet marketing companies and consultants wishing to be considered for the topseos.com Top 30 Directory can complete an application by registering as a service vendor and applying for rankings at: http://www.topseos.com/option,com_register/task,providerRegister/

Companies that wish to research and evaluate internet marketing firms can easily do so at: www.topseos.com

About topseos.com
topseos.com was founded in 2002 by e-ventures and serves to provide the search engine marketing industry and companies with a single source for researching internet marketing vendors as well as a place for internet marketing and service providers to showcase their services. http://www.topseos.com

###
Contact Information
topseos.com
Bill Peden
877-506-1167
service@topseos.com
www.topseos.com

# posted by (hris @ 4:59 PM 0 comments
 

The Pixel Dir and the New Pixel Advertising Frontier - Yawn...

 
The Pixel Dir and the New Pixel Advertising Frontier

(PRWEB) -- The Pixel Dir is the fresh vision of one of the latest Internet phenomena defined as 'pixel advertising'. It really represents a step forward, both graphically and technically speaking, compared with other existing products based on this approach.

"Working on a site divided into 15 categories, makes it easier, for both advertisers and users, to have access to the available contents" Giovanni Acerbi, one of the 3 experienced web developers working on the project, says. "The step forward is the possibility to change logo or image, links or texts whenever the advertisers may like to. Every change introduced is then visible almost immediately, in a few seconds."

Asked if he thinks it is all what the 'Pix Ad' model has to offer, that is pages full of attractive logos and images, Giovanni says: "It's a very good question. My team members and I think there is always room for improvements and we are actually working on a couple of new amazing features to be introduced very soon in the site. Nevertheless I cannot provide you with a definitive reply, it is too soon."

Giovanni is even sure that all the site has and will have to offer in the very next future is worth the effort of paying pixels 1$ each: "This will probably preserve the quality of the site - he says - and will give us the possibility to invest in next features we are planning to realize."

Talking about what the return on investment (ROI) for the advertisers could be, the team is convinced that the 5 years membership given to the advertisers buying pixels on The Pixel Dir site will really help to improve the buyers' business, actually reducing the cost per click at least of the 50 percent compared to the current market pricing.

For further information visit http://www.thepixeldir.com

###

Press Contact: Giovanni Acerbi
Company Name: The Pixel Dir
Email: g.acerbi@thepixeldir.com
Phone: 39-052-255-0497
Website: www.thepixeldir.com


[Editor comments: I'm sorry, I thought the "pixel ad" fad was over...? Has it started again already, or has someone not gotten the message? If you are thinking about buying ads on one of these sites, our advice is to save your money! -(hris ]

 


# posted by (hris @ 11:20 AM 0 comments
 

Zunch Search Engine Optimization Specialist to Serve on Ad:Tech Shanghai Panel

 
Zunch Search Engine Optimization Specialist to Serve on Ad:Tech Shanghai Panel: SEO Expert and Zunch APAC Business Director Terrence Ou to Provide Search Clinic

Dallas, TX (PRWEB) November 14, 2005 -– Zunch Communications, Inc. (http://www.zunch.com) APAC Business Director Terrence Ou will be appearing at this week’s Ad:Tech Shanghai (http://www.ad-techshanghai.com). Ou will be serving on a panel discussing search engine optimization (SEO) before presenting a clinic on international search solutions.

Ou will serve on the Ad:Tech Shanghai panel discussing search engine optimization in the Asian market where he will share his own experiences with search solutions for international corporations.

On day two, November 16, of the conference Ou will be presenting a search engine optimization clinic on the show floor entitled, “Search Engine Marketing by SEO, and Interactive PR with Brand Reputation Management." From 2:30 to 3 p.m. Ou will be guiding any interested parties through the various aspects of a proper search engine marketing campaign with a step-by-step tutorial.

Terrence Ou is a search engine optimization specialist and APAC Business Director for Dallas-based Zunch Communications, Inc. He was crucial in the development of Zunch’s Chinese-language website (http://www.zunch.cn) as well as the Chinese content management system recently developed by the Zunch team.

Prior to joining Zunch, Ou provided advisory services on website design, development and optimization to various global corporations and has over six years of experience in Internet marketing. He has also served as a partnership-marketing specialist with a leading U.S. telecommunications company and as an Internet marketing consultant to a major international telecommunication provider in Canada.

“Terrence has been an integral reason for our ability to grow globally,” said Zunch Chairman & CEO John Sanchez. “When combined with his understanding of the Asian market, his search engine optimization background will be the guiding force into Zunch’s official entry into the Asian market.”

Zunch Shanghai is projected to open for business in early 2006.

Headquartered in Dallas, Texas, Zunch Communications, Inc. (http://www.zunch.com) is a search engine optimization, website design and Microsoft Certified application development company dedicated to achieving measurable results for its clients. Top-ranked worldwide in search engine optimization; Zunch Communications is a member of DFWIMA, SEO Consultants, seopros, DFWSEM, topseos and a Circle Member of SEMPO. Zunch also maintains offices in San Francisco, Chicago and Mumbai.

# # #

Press Contact: Angela Jones
Company Name: ZUNCH COMMUNICATIONS
Email: Angela.Jones@zunch.com
Phone: 972-455-4800
Website: http://www.zunch.com


# posted by (hris @ 8:18 AM 0 comments

Saturday, November 12, 2005

 

Traffic Power Slipping Into the Dank Pool Of Obscurity?

I've been using Google alerts (recommended) for over 6 months now and had been following the Aaron Wall / Traffic Power 1p.com. With this post I clearly noticed that Traffic Power news is much harder to find, they simply are not being mentioned or talked about much. Aaron Wall on the other hand, seems to be alive and well and generating more press coverage as ever. Frankly, this is as it should be. TP needs to be disposed of like the trash that it is and Aaron Wall needs to be fruitful and multiply, well you know what I mean...   (hris

Bloggers awaiting lawsuit's outcome
Fort Wayne Journal Gazette - Fort Wayne,IN,USA
... State College, Pa.-based blogger Aaron Wall was sued in August for defamation and revealing the trade secrets of Traffic-Power.com, a company that helps Web ...

Google Releases New Keyword Research Tool To Advertisers
Search Engine Watch - USA
Aaron Wall over at SEO Book in New Google AdWords Keyword Suggestion Tool provides a nice rundown on what it offers, including sorting by popularity ...  

Matt Cutts Interviewed by Aaron Wall
A well-rounded view on search engines and search engine marketing from five segments of the Web population represented by senior members of the major ... 

Google Print Book Search Launches
Search Engine Journal - USA
... lawsuits. Aaron Wall is a Search Engine Marketing expert and the publisher of the SEOBook, the only living & breathing book on SEO .

Link Monkeys vs. Linking Experts
Search Engine Journal - USA
Aaron Wall of SEOBook points to a Jim Boykin rant about links and folks buying irrevelvant links from any site with a Google PageRank, hoping to boost their ...

SEOBook vs. Traffic Power / 1P © 300km North of Moscow
The case revolves around negative comments directed at Traffic Power /1P posted by ... The work carried out by Traffic Power /1P resulted in many of their ...

Re: Permanent Jagger?
... Sorry, I don't believe any of this! Can you name the SEO-co, the techniques, some of the clients, and when this occured? I think it was Traffic Power. There was a class action suit being put together against them in the States, I believe. I'm right it was Traffic Power, I checked. ...
alt.internet.search-engines - Nov 08, 12:08pm by Big Bill - 14 message - 8 author

Easing The Burdens Of SEO
WebProNews - Lexington,KY,USA
... The Neat-o Backlink Tool, like Aaron Wall's tool mentioned above, "checks your backlinks (only showing one backlink per URL that links to you) and shows the ...


# posted by (hris @ 7:45 AM 0 comments

Wednesday, November 09, 2005

 

Dog Birthdays & Parties.com Hires Award-Winning Agency for Interactive Needs - Dog Party and Dog Birthday Party Rankings Sought

 
Zunch Communications, Inc. Lands New Search Engine Optimization Client: Dog Birthdays & Parties.com Hires Award-Winning Agency for Interactive Needs

%summary% (sic) 

Dallas, TX (PRWEB) November 9, 2005 –- The unique specialty retailer Dog Birthdays & Parties.com (http://www.dogbirthdaysandparties.com) has chosen Zunch Communications, Inc. (http://www.zunch.com) for all of their search engine optimization (SEO) needs.

A leader in the interactive industry and recently named by topseos.com as the top Search Engine Optimization firm again this November, Zunch Communications, Inc. is committed to providing solid service and search engine optimization results for clients.

“We’re glad to have Dog Birthdays and Parties.com on board for our SEO services,” said Zunch Chairman & CEO John Sanchez. “They have a great, niche market and a loyal customer base. We’re looking forward to increasing their presence online so even more customers can find out about them.”

Search engine optimization, also known as search engine placement and search engine positioning, is the process of improving a website for higher search engine rankings. It should also be the first step in achieving higher rankings.

About Dog Birthdays & Parties.com
A property of Uptown Dog Club, Inc., Dog Birthdays & Parties.com (http://www.dogbirthdaysandparties.com) specializes in products and ideas for canine occasions such as dog birthday parties, puppy showers and training class graduations. The website includes party planning guides, a nationwide directory of party venues, gift ideas, dog birthday announcements and a pet party discussion forum. Dog Birthdays & Parties.com is an early leader in the emerging consumer trend toward pet parties.

Headquartered in Dallas, Texas, Zunch Communications, Inc. (http://www.zunch.com) is a search engine optimization, website design and Microsoft Certified application development company dedicated to achieving measurable results for its clients. Top-ranked worldwide in search engine optimization; Zunch Communications is a member of DFWIMA, SEO Consultants, seopros, DFWSEM, topseos and a Circle Member of SEMPO. Zunch also maintains offices in New York City, San Francisco, Chicago, Orlando and Mumbai.

# # #

Press Contact: Angela Jones
Company Name: ZUNCH COMMUNICATIONS
Email: Angela.Jones@zunch.com
Phone: 972-455-4800
Website: http://www.zunch.com


[Editor's comment:

It is fortunate that Dog Birthdays & Parties.com was able to secure the services of a company that will be able to provide expert services for them in the fiercely competitive terms which include:

dog party,776
dog birthday party,749
the dog party supply,537
dog birthday party supply,163
dog theme party,143
dog theme birthday party,139
dog party collar,138
dog birthday party idea,121
dog party game,120
dance dog party,89
black dog halloween party,85
dog party favor,81
dog halloween party,78
dog party idea,77
the dog party invitation,77
dog theme party supply,66
birthday dog home invitation party print,34
the dog party stuff,32
county dog louis party st swim,31
dog theme party decoration,31
dog tag party favor,26
dog party hat,26
dog party decoration,25

I am sure there are few firms that could adequately provide service that would insure good rankings for these wildly popular search phrases. Yes, when faced with a difficult search engine marketing or search engine optimization challenge it certainly does pay to get the best, no matter what the cost.  -(hris ]

 


# posted by (hris @ 12:18 PM 0 comments

Tuesday, November 08, 2005

 

Did-it Search Marketing Integration of Strategy, Analytics and Technology

 
Did-it Search Marketing Inaugurates New Search Methodology and Goes Full-Service

Rockville Center, NY (PRWEB) November 8, 2005 -— Top-rated Search firm http://www.did-it.com [Did-it Search Marketing] has inaugurated its new Search methodology, S.A.T. Search—the integration of Strategy, Analytics and Technology in one search marketing firm. At the same time, it has transitioned to become a full-service search marketing agency.

Explains Did-it CEO Bill Wise, “In search, like in most highly complex fields, you need the best plan of attack, the best understanding of your situation, the best tools—and one place to handle it all. That’s true in medicine, that’s true in physics, and it’s equally true in SEM (Search Engine Marketing). That attitude is the basis of S.A.T. Search, and the reason we decided to transition to full service. It’s about bringing best-of breed SEM strategy, analytics, and technology together under one roof.”

The S.A.T. Search methodology, adds Wise, is particularly vital in fields with complex SEM needs, such as finance. Online trading firm E*TRADE FINANCIAL recently signed on with Did-it in October 2005.

“E*TRADE's marketing model is based on a test-and-learn approach, which provides the Company with innovative ways to reach its target, value-driven customer,” says Nicholas Utton, chief marketing officer of E*TRADE FINANCIAL. “E*TRADE FINANCIAL is continuously seeking new forms of marketing technology to reach our target audience with communications that remain smart, interruptive and powerful.”

Adds http://www.sempo.org [SEMPO] Chairperson and Did-it Executive Chairman Kevin Lee, “We are honored E*TRADE FINANCIAL has selected Did-it and look forward to driving outstanding results. Our ability to consistently integrate the most creative Strategy, sophisticated Analytics, and cutting edge Technology under one roof is unique to our industry. Being selected by a market leader like E*TRADE FINANCIAL is a validation of our approach.”

The transition to full-service has created some positioning conflicts, leading Did-it to largely phase out the backend SEM solutions it has provided, until now, for other full-service firms. Did-it is discontinuing most of its backend relationship with Digitas, for example, a move which the two firms agreed to mutually.

Even with the sharp lessening of the relationship, Did-it will continue to work with Digitas on select strategic accounts, such as Cingular Wireless. At the same time, some Digitas/ Did-it clients have moved to Did-it full service. Dun & Bradstreet, for example, became a Did-it full-service client earlier in the year.

“Digitas is a highly valued client,” Wise says. “Loyalty to our clients, regardless of agency status, is our top priority—and will always continue to be.”

About Did-It Search Marketing
http://www.did-it.com [Did-it Search Marketing], a recognized leader in the Search since 1996, drives sales/profit growth, market share and return on marketing investment for over 200 clients including E*TRADE FINANCIAL, Dun & Bradstreet and Cingular Wireless. In 2004, Jupiter Research ranked Did-it the Number One Search Engine Marketing firm for technology and market suitability. www.did-it.com Phone: (800)-932-7761 (516)-255-0500

About Kevin Lee
Kevin Lee, Did-it.com Co-Founder & Executive Chairman, is an acknowledged search engine marketing expert. Kevin’s weekly column for JupiterMedia's ClickZ is read by thousands as are his contributions to Catalog Age Magazine and DMNews. Kevin is a founding board member and the current Chairman of SEMPO, and also serves on the Search Council for the Association for Interactive Marketing (now part of the DMA) and the IAB Search Committee.

Press Inquiries:
Abe Mezrich
Communications Manager
Did-it Search Marketing
(212)-631.0157


###

Press Contact: Kevin Lee
Company Name: DID-IT SEARCH MARKETING
Email: kevin@did-it.com
Phone: 212-631-0157
Website: www.did-it.com


# posted by (hris @ 11:46 AM 0 comments

Monday, November 07, 2005

 

Search Engine Marketing Firm iProspect Experiences Meteoric Growth In the Netherlands

 
Search Engine Marketing Firm iProspect Experiences Meteoric Growth In the Netherlands

Watertown, MA (PRWEB) November 7, 2005 -- iProspect, the Original® http://www.iprospect.com [Search Engine Marketing Firm], today announced that iProspect Netherlands has experienced tremendous growth during its first four months in business, already serving a number of major brands, including DHL and ING Card. A division of Aegis Group plc’s Isobar Communications digital network, iProspect looks to continue the global extension of its brand into the European and Asia-Pacific marketplaces.

http://www.iprospect.com/nl/[“iProspect Netherlands] was only launched at the end of June 2005, and already serves around 20 major brands -- substantial advertising accounts,” said Marc Noët, Managing Director, Isobar Communications Netherlands. “The search engine marketing knowledge and recognized ethical approach of the iProspect brand in the U.S. that have been duplicated in the Netherlands are two of the key factors in this rapid growth. Our original goal was to become the third largest SEM firm in the Netherlands within nine months. Having achieved this goal in less than half the time, we’ve re-set our sights on achieving absolute market leadership within the Netherlands search marketplace and further re-enforcing the leadership position Isobar Communications already has here," according to Noët.

“iProspect Netherlands’ tremendous growth is demonstrative of the respect the iProspect brand generates,” said Nigel Morris, CEO of Isobar worldwide. Morris continued, “The iProspect brand is globally recognized as the premier player in the search engine marketing arena. iProspect’s http://www.iprospect.com/whychoose/thought-leadership.htm [thought leadership] in the marketplace and reputation for excellence in process, technology, and results speak for themselves. Without question, it is a brand that fits perfectly with Isobar’s strategy to create a global network comprised of the very best digital agencies in all key disciplines. This should be seen as just one part of a global search strategy that is being rolled out in a carefully planned and rigorous way.”

iProspect Netherlands is the first of many planned global brand expansions into the European and Asia Pacific marketplaces. Leveraging the knowledge, expertise, and ethical standards resident at iProspect in the U.S., the Netherlands’ search engine marketing firm was able to ramp-up with impressive speed and land major brand advertisers by leveraging the trusted iProspect name.

"We chose iProspect as part of our overall online media,” noted S. Schroeders, Distribution Manager at ING Card. Schroeders continued, ‘”Their specialized knowledge and dedication to http://www.iprospect.com/whychoose/search-engine-marketing-ethics.htm [search engine marketing ethics] made us choose them."

According to J.P. Duurland, Head of Marketing Communications at DHL, “iProspect Netherlands significantly positions DHL as a market leader in this rapidly growing online media channel.”

Acquired by Isobar Communications at the end of 2004, iProspect is respected worldwide for the quality of their tools, process, and people, and is considered a key component in its parent’s strategy to develop a global digital network.

“These are exciting times here at iProspect,” said Fredrick Marckini, the firm’s founder and CEO. “As the iProspect brand is launched in international markets, the opportunities for our clients to leverage true, in-country search marketing expertise is something we know will produce powerful results. By offering a true, in-country, search engine marketing network, the possibilities for leveraging best practices and the power of search internationally are significant.”

“Search engine marketing as a whole is barely scratching the surface of what’s possible in the United States alone,” said David Verklin, CEO of Carat North America and of Aegis Group’s Asia-Pacific division. “More and more, search engine marketing is a game that is played without borders to reach audiences all over the world. Through our planned expansion of the iProspect brand into Europe and Asia, we are building the next generation of search marketing capability. It’s not enough to be found by searchers within the borders of the U.S. We want to help our clients reach searchers from Holland, to France, Japan, South America and beyond. As more and more citizens of the world go online, they continue to rely on search to identify products and solutions, and it will take a truly global search engine marketing firm with ‘boots on the ground’ in each country to connect these searching audiences with brands. We’re excited about iProspect Netherlands’ early success in pursuit of that vision.”

About iProspect
http://www.iprospect.com [iProspect®] is the Original® Search Engine Marketing Firm. The company helps many of the world's most successful brands maximize their online marketing ROI through http://www.iprospect.com/services/search-engine-optimization-service.htm [natural search engine optimization], http://www.iprospect.com/services/paid-inclusion-management-service.htm [paid inclusion management] as a Yahoo! Search Submit Certified Ambassador, http://www.iprospect.com/services/pay-per-click-management-service.htm [pay per click advertising management] via their own patent-pending bid management agent called iSEBA™, and http://www.iprospect.com/services/web-analytics-service.htm [Web analytics] through their own SEM-configured version of WebTrends™. Located in Watertown, Massachusetts, the company can be contacted at 1-800-522-1152, or by visiting www.iprospect.com.

Questions regarding this release should be directed to iProspect Media Relations Manager, Colleen Reed, at 1-800-522-1152 x1203 or creed@iprospect.com.

# # #

Press Contact: Colleen Reed
Company Name: IPROSPECT
Email: creed@iprospect.com
Phone: 617-923-7000
Website: http://www.iprospect.com


# posted by (hris @ 6:02 AM 0 comments

Sunday, November 06, 2005

 

Branding, of course, won't work for everyone...

 
Internet Marketing and Advertising Strategies - Circumventing the Chase for Google Rankings

LOS ANGELES, CA (PRWEB) November 6, 2005 -- In a recent article published by OneUpWeb® of the Fortune 100's websites only 13 have “properly optimized” their websites for natural Google placement. Of the remainder, 42 have only done a partial job, while 45 have done little or nothing. Why aren’t the ‘big boys’ participating in the game? “The answer,” says Ron Scott, an Internet publicist, “is really quite simple - they don’t see the need.

“The ’big boys’ have wisely chosen to focus their marketing efforts on branding and brand recognition,” Scott says, “and the logic behind the strategy is certainly understandable when you think about it. You don’t need to “compete” if you can induce consumers and B2B prospects to conduct their searches using your brand name(s) instead of generic keyword phrases.”

Scott points to Microsoft as a perfect example. “Overture reports over 100 different keyword phrases that currently include the company’s name and they generated over 2,500,000 inquiries last month,” he says. “Yet, when one enters the keyword phrases ‘word processing software’, ‘operating systems’, and ‘software’ and Microsoft’s site is no where to be found.

Googling a brand name instead of a generic keyword phrase, the consumer will, if the company has taken steps to even nominally optimize its site for that brand name, see its site as well as the websites of its dealers, distributors and affiliates sitting pretty on the first page of search results. If trademarked, no one outside “the family” can use that brand name without violating the company’s exclusive right to use it so the only results to be found are going to be directly related to that company and its products/services.

Frustrated by the unpredictability of search engine algorithms, Scott decided a few months ago to trademark a brand name he could use to promote his services as an Internet publicist. “Admittedly, I winced when a colleague suggested ‘The PR Guru Guy’ - I’m sure it gives most a sense that I am full of myself - but it didn’t take long for me to realize that it was ideal - it’s a brand that is directly related to my profession and easy to remember,” he says.

“Now, if any B2B prospects recall the brand name and enter ‘the pr guru guy’, ‘pr guru guy’, or ‘prguruguy’, they’ll find my site (Fasttrackrankingandplacement.com) occupying the top position on MSN as well as all Google driven search engines - Google, AOL Search, Alexa, Netscape, Information, A9, Amazon, Att.net, Compuserve, and Earthlink,” he says.

Scott, of course, had to optimize the company website for the keyword phrase and its variations, but the process only took four days from start to finish - finish meaning that’s the length of time it took Google to cache and index the changes.

Once the branding concept is understood, business owners need to think about how they’re going to develop brand awareness, ultimately getting B2C and B2B prospects to call to mind their brand when they are in need of a particular product and/or service. Obviously, it’s not enough to just select a clever name.

To succeed, prospective clients have to not only call to mind the brand, they have to correlate it to a particular need or desire because the real value of branding lies in the prospect’s perception that the product or service associated with the brand name is the ultimate solution to a particular problem. “Building brand awareness 100,000 or more prospects at a time, this is where an Internet public relations program can be of immense value,” Scott says.

Branding, of course, won’t work for everyone but those in highly competitive industries or who have a unique product or service, might well consider branding as a viable alternative to traditional website optimization and the hit-and-miss marketing strategies they’re been using to date.

“For those who have a unique product or service that consumers and B2B prospects are unfamiliar with, it’s a strategy that shouldn’t be dismissed,” Scott says.

For business owners wanting to know more about the comparative value of branding, traditional website optimization, and pay-per-click advertising, the “PR Guru Guy” offers a free, one-hour introductory webinar. To learn more, visit www.fasttrackrankingandplacement.com.

# # #

Press Contact: Ron Scott
Company Name: FAST TRACK SEOP
Email: ps@fasttrackrankingandplacement.com
Phone: 951 784-2274
Website: http://www.fasttrackrankingandplacement.com


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# posted by (hris @ 8:32 AM 0 comments

Thursday, November 03, 2005

 

Man Vomits Uncontrollably Upon Hearing of New Press Release About Million Pixel Advertising Pages

 
Man Vomits Uncontrollably Upon Hearing of New Press Release About Million Pixel Advertising Pages
 
(NARWEB) November 3, 2005 -- Minneapolis - At his job today, Wally Nordfish was taken ill in a most violent and uncontrolled way when a co-worker showed him a press release just issued by the owners of another million pixel ad page web site, designed to take advantage of the current hype around such sites.
 
The spewing incident lasted only a few minutes, but co-worker Gene Sheffeid said, "Man, I know he hates those sites, but I just thought I would tease him a little more. I've seen the Exorcist, but I always thought that was just special effects. The worst part for me, now that I know he's going to be ok, is that he was seated at my desk at the time."
 
When the spasms caused Mr. Nordfish to lose consciousness, he was taken to a nearby hospital and released a few hours later. When reached by phone for comment, he said, "I'm really embarrassed and I have no idea why that happened. This is the first time. I just started reading what Gene showed me and my stomach started spinning like a turbine. It was like a nightmare!".
 
Mr. Nordfish continued, "Those stupid pixel sites are such a rip-off! They are nothing better that graphic link farms with no text content, no Google PageRank, and no real value for the money they are charging people. The damn things have no content, ok?!!?". It was suggested that there was enough material for the story and that Mr. Nordfish should get some rest and end the call.
 
The company that employs both men declined to comment but issued a short statement: "We regret this incident and have amended our employee handbook to include rules about the distribution of objectionable materials at the office, or using company equipment. It's a shame that this had to happen, but everyone at the company is very aware these pixel sites, the problems they can cause, and we do not foresee something like this ever happening again.". No disciplinary measures were mentioned, but there was speculation that Mr. Sheffeid would be required to clean up the work area.
 

MillionDollarHomepage Hacker Attack Clones Get Slapped

(PRWEB) October 31, 2005 -- Hackers have started their onslaught on MilliondollarHomepage type sites. They have found a vulnerability in the script that allows them to post their banner over the advertisers logos. But the advertiser still gets the click thru. These attacks are easily undone and everything returns to normal without the site closing. They are simply just ugly but not malicious. Most sites that were hacked were back to normal in minutes.

Says Peter the Hack ( one of the guilty ) , about the hacks " We can do no lasting damage , just place our oversized "banner" on a free spot , so that it over shadows the real pixels. but the real pixels get the clickthru , you just see our banner. We only do it for fun , not malice. the game is to see who can hack the big one ! "

For a list of MilliondollarHomepages , try http://www.freemillionpixels.com/topsites/
See if you can find any of these messages !

http://www.freemillionpixels.com
http://www.ffq.com

Gerard Brady

--------------------- Other Related News --------

New Toplist generates amazing traffic for Pixel sites

Friday, 28. October 2005
The Free Million Pixels Toplist ( http://www.freemillionpixels.com/topsites/ ) has generated huge amouts of traffic to the sites that signed up for the free service. The pixel sites , scripts , other lists etc are ll noticing a surge in their stats. this is due partly to the fact that the toplist is receiving thousands of hits daily which in turn leads to free visitors to the sites that came on board.

Sites that didnt join are feeling the pinch as they get left well and truly behind in the "Pixel War" . ( To pun another great pixel directory ).     It seems that sites that joined the Webring have benefitted the most. To join the Webring the sites must display a piece of code that allows for easy navigation thru all the member sites. Thus people can surf pixel sites , almost automatically.

The Toplist is a totally free service , being funded only by the odd advert , mainly those from http://ffq.com ( a pixel banner site ) and http://free-banners.biz ( one of the larger Banner Exchange Networks ) .

Most of the traffic to the Toplist comes from the search engines as it is well placed in its appropriate keywords ( First in many ). It has tured out to be a easy way for pixel related sites to get a backdoor onto the no.1 spot , or at least their site featuring for free on the site that is at number one ( and often 2 & 3 aswell )


Milliondollarhomepage clone steals the Limelight

Friday, 28. October 2005
http://FreeMillionPixels.com , a clone of Kevin Tew `s original Milliondollarhomepage has stole the thunder behind the original. The ads are free on FreeMillionPixels.com thus generating hugh numbers of visitors, free-ads are getting clicked , everyone wins.

Media coverage of this new site has been as heated as that of the original. Some predicting that it will overtake the original in a few short days. The reason for this is not onlt the free element , but content . And as they say "Content is King". this has been achieved by continuslly adding to the site. ie a toplist of all the other pixel sites , ie http://freemillionpixels.com/topsites/ . this top list is an archive of all the other pixel sites with a ranking system. Forums et al , are in the pipeline.

For more information on http://freemillionpixels.com and other pixel sites , visit the toplist here http://freemillionpixels.com/topsites/

###

Press Contact: Gerard Brady
Company Name: Web Innovations
Email: me@gerrybrady.com
Phone: +353862606883
Website: http://www.freemillionpixels.com


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# posted by (hris @ 6:02 PM 0 comments
 

Poultry To Try Hand At Internet Distribution Marketing...

 
A Couple of Chicks Tackle Internet Distribution Marketing – the New Marketing Medium

(PRWEB) November 1, 2005 -- A Couple of Chicks Distribution Marketing has launched combining the best elements of Internet Marketing, Search Engine Optimization, and Web Analytics to create a unique formula to assist businesses with the new marketing medium – the World Wide Web.

In addition to the Baby Boomers there are currently 60 million “Gen Xers” and 57 million “Gen Y’s” out there. The Chicks’ have recognized that marketing to this group takes a shift in the traditional marketing paradigm.

Integrated Solutions is the answer. A Couple of Chicks take the best elements across all marketing communication channels, extract the most distinctive characteristics that translate organic (free search) and paid marketing to create a powerful online message that speaks to the correct audience. They also provide the tools to accurately measure the effectiveness of their recommendations.

“Our uncustomary approach to online distribution easily translates to any industry and seamlessly brings together the disciplines of Marketing, Management and Measurement cohesively to intensify overall revenues and profit,” says Alicia Whalen, Co-founder of A Couple of Chicks, “Keeping it simple, our business model allows us to develop and implement a comprehensive plan for our clients, customized to their needs and budget.”

“Basically, we look at the on-line Distribution Marketing of any business to suggest the best tools and resources required to be seen on the World Wide Web. We educate as to the importance of a solid on-line presence, and then suggest the tools needed to achieve it,” Whalen concludes.

Four years ago Whalen sought out the aid of a programmer and together they developed and perfected a revolutionary Web Analytic tool unlike any other currently available on the market.

Her hands on involvement in bringing a simple idea into an advanced marketable product was rewarded with “A Couple of Chicks Marketing” being granted the exclusive rights to introduce the new web analytic tool to the public. The ability to accurately track conversion rates and ROI will enable businesses to target online and offline marketing dollars to the highest yielding revenue channels.

ACOC recognizes the need to integrate Marketing, Management and Measurement and has developed a unique formula that not only marries the individual tactics; it actually works and does it with style…as only A Couple of Chicks can!

To find out more about A Couple of Chicks Marketing and the tools and services available, visit: http://www.acoupleofchicks.com/?src=pr2 or e-mail solutions@acoupleofchicks.com

About A Couple of Chicks Marketing and Internet Strategy:
Alicia Whalen is the co-founder of "Couple of Chicks Marketing." Her experience in Marketing and Distribution includes the opening and seven years hands-on management for all Marketing, Media Relations, Print Collateral and Website Development & Distribution for a large Hospitality Management company in Niagara Falls, Canada. She has successfully managed media campaigns, budgets and promotions for such notable franchise brands as Marriott, Hilton, Starbucks, T.G.I. Friday’s, The Keg Steakhouse and Bar and Pizza Hut.

Contact Alicia at:
(905) 401-2249
www.acoupleofchicks.com

# # #

Press Contact: Alicia Whalen
Company Name: A COUPLE OF CHICKS DISTRIBUTION MARKETING/ ACOC MA
Email: awhalen@acoupleofchicks.com
Phone: 905-401-2249
Website: http://www.acoupleofchicks.com/?src=pr2


  {Editor's comments: Sorry, but I just could not send this out with the original title for the site. The original title is the first line in the post.

-(hris ]


# posted by (hris @ 3:46 PM 0 comments
 

Authors Guild Sues Google, Citing "Massive Copyright Infringement"

 Authors Guild Sues Google, Citing “Massive Copyright Infringement”

September 20, 2005 Press Release

Contact: Paul Aiken
staff@authorsguild.org

NEW YORK — The Authors Guild and a Lincoln biographer, a children's book author, and a former Poet Laureate of the United States filed a class action suit today in federal court in Manhattan against Google over its unauthorized scanning and copying of books through its Google Library program. The suit alleges that the $90 billion search engine and advertising juggernaut is engaging in massive copyright infringement at the expense of the rights of individual writers.

Through its Library program, Google is reproducing works still under the protection of copyright as well as public domain works from the collection of the University of Michigan's library.

“This is a plain and brazen violation of copyright law,” said Authors Guild president Nick Taylor. “It's not up to Google or anyone other than the authors, the rightful owners of these copyrights, to decide whether and how their works will be copied.”

The individual plaintiffs are Herbert Mitgang, a former New York Times editorial writer and the author of numerous fiction and nonfiction books, including “The Fiery Trial: A Life of Lincoln,” published by Viking Press; Betty Miles, the award-winning author of many works for children and young adults, and the co-author of “Just Think,” published by Alfred A. Knopf; and Daniel Hoffman, the author and editor of many volumes of poetry, translation, and literary criticism, including “Barbarous Knowledge: Myth in the Poetry of Yeats, Graves and Muir” and “Striking the Stones,” both published by Oxford University Press. Mr. Hoffman was the 1973-74 Poet Laureate of the United States.

Google has agreements with four academic libraries — those of Stanford, Harvard, Oxford and the University of Michigan — and with the New York Public Library to create digital copies of substantial parts of their collections and to make those collections available for searching online. Google has not sought the approval of the authors of these works for this program.

The complaint seeks damages and an injunction to halt further infringements.

The Authors Guild (www.authorsguild.org), the largest society of published writers in the United States, represents more than 8,000 authors.

The Authors Guild is the nation's largest and oldest society of published authors and the leading writers' advocate for fair compensation, effective copyright protection, and free expression.


[Editor Comments: Another dinosaur roars in the valley of the vested industries. Let's see.... Open source software, Music file sharing (Ever make an 8-track or cassette copy for a friend? Of course not, you only know about exchanging files and burning CD's. You think you invented a way to make the cost of commercial music more reasonable, but you're late to the party even if the tools you use are light-years beyond what went before.), an now full-text search of books online. Can Open Publishing be far behind? Maybe.
 
None of these have killed the industries they appeared to be undermining, and the same is true for the printed word. Even if they full-text of the books was made available on-line, who the hell curls up with a good CRT? Oooops! sorry, I meant LCD! Print the book on your printer? Maybe if it's really small or you have a duplex laser printer. Your safe from theft from those with Inkjets for sure.
 
Man, don't sue, give it a chance with a sample of titles. Once you see how cool this is going to be, and provide additional revenue options for you, yer gonna wonder what you all upset about in the first place...!  -(hris ]
 
 
 

# posted by (hris @ 1:07 PM 0 comments
 

Publishers Sue Google Over Plans To Digitize Books

 FOR IMMEDIATE RELEASE

October 19, 2005

Contact: Pat Schroeder
Ph: 202-220-4543
Email: pschroeder@publishers.org


Publishers Sue Google Over Plans To Digitize Books
Google Print Library Violates Publishers’ and Authors’ Rights

The Association of American Publishers (AAP) today announced the filing of a lawsuit against Google over its plans to digitally copy and distribute copyrighted works without permission of the copyright owners.  The lawsuit was filed only after lengthy discussions broke down between AAP and Google’s top management regarding the copyright infringement implications of the Google Print Library Project.

 

The suit, which seeks a declaration by the court that Google commits infringement when it scans entire books covered by copyright and a court order preventing it from doing so without permission of the copyright owner, was filed on behalf of five major publisher members of AAP: The McGraw-Hill Companies, Pearson Education, Penguin Group (USA), Simon & Schuster and John Wiley & Sons.

 

The suit, which is being coordinated and funded by AAP, has the strong backing of the publishing industry and was filed following an overwhelming vote of support by the 20-member AAP Board which is elected by, and represents, the Association’s more than 300 member publishing houses.

 

“The publishing industry is united behind this lawsuit against Google and united in the fight to defend their rights,” said AAP President and former Colorado Congresswoman Patricia Schroeder. “While authors and publishers know how useful Google's search engine can be and think the Print Library could be an excellent resource, the bottom line is that under its current plan Google is seeking to make millions of dollars by freeloading on the talent and property of authors and publishers."

 

Announced late last year, the Google Print Library Project involves the scanning and digitization of millions of published books from the collections of three major academic libraries-- Stanford University, Harvard University and the University of Michigan—from which Google plans to create an online, searchable database. Oxford University and the New York Public Library are also participating in the Library Project, but are only making available works in the public domain. 

 

Over the objections voiced by the publishers and in the face of a lawsuit filed earlier by the Authors Guild on behalf of its 8,000 members, Google has indicated its intention to go forward with the unauthorized copying of copyrighted works beginning on  November 1.   

 

As a way of accomplishing the legal use of copyrighted works in the Print Library Project, AAP proposed to Google that they utilize the well-known ISBN numbering system to identify works under copyright and secure permission from publishers and authors to scan these works. Since the inception of the ISBN system in 1967, a unique ISBN number has been placed on every book, identifying each book and linking it to a specific publisher.   Google flatly rejected this reasonable proposal.

 

Noting the existence of new online search initiatives that respect the rights of creators,  such as the “Open Content Alliance” involving Yahoo, Hewlett-Packard, Adobe and the Internet Archive,  Mrs. Schroeder said: “If Google can scan every book in the English language, surely they can utilize ISBNs. By rejecting the reasonable ISBN solution, Google left our members no choice but to file this suit.”   As a twelve-term Member of Congress, Mrs. Schroeder served as the Ranking Member on the House Judiciary Subcommittee on Courts and Intellectual Property.

 

Mrs. Schroeder noted that while “Google Print Library could help many authors get more exposure and maybe even sell more books,  authors and publishers should not be asked to waive their long-held rights so that Google can profit from this venture.”

 

The Association of American Publishers is the national trade association of the U.S. book publishing industry. AAP’s approximately 300  members include most of the major commercial book publishers in the United States, as well as smaller and non-profit publishers, university presses and scholarly societies. The protection of intellectual property rights in all media, the defense of intellectual freedom,  and the promotion of reading and literacy are among the Association’s  primary concerns.

 

Editors note: A list of the members of the AAP Board of Directors  can be found at: http://www.publishers.org/about/boardmembers.cfm 

A list of AAP member companies can be found at:

 http://www.publishers.org/member/members.cfm.


Full text of McGraw-Hill vs. Google - Original PDF is here. What follows is text captured from the original PDF. Since the OCR process may introduct errors, users are advised to refer to the original PDF and not this extracted version.
 

FILED ELECTRONICALLY

Bruce P. Keller (BK 9300)

Jeffrey P. Cunard

James J. Pastor:, Jr. (JP 3 176)

Debevoise & Plimpton LLP

919 Third Avenue

New York, New York 10022

(212) 909-6000

Attorneys for Plaintiffs

UNITED STATES DISTRICT COURT

SOUTHERN DISTRICT OF NEW YORK

cv

THE MCGRAW-HILL COMPANIES, INC., :

PEARSON EDUCATION, INC., PENGUIN

GROUP (USA) INC., SIMON & SCHUSTER,

INC., and JOHN WILEY & SONS, INC.

Plaintiffs,

05 Civ. ( )

COMPLAINT

ECF Case

v

GOOGLE INC.,

Defendant.

x

Plaintiff publishers The McGraw-Hill Companies, Inc. ("McGraw-Hill"), Pearson

Education, Inc. ("Pearson Education"), Penguin Group (USA) Inc. ("Penguin"), Simon &

Schuster, Inc. ("Simon & Schuster"), and John Wiley & Sons, Inc. ("John Wiley")

(collectively, the "Publishers") for their complaint against defendant Google Inc.

("Google"), allege as follows:.NATURE OF THE ACTION

1 . This is an action for declaratory and preliminary and permanent injunctive

relief, arising under the U.S. Copyright Act, 17 U.S.C. $5 101 et seq. (hereinafter referred

to as the "Copyright Act").

2 . Publishers bring this action to prevent the continuing, irreparable and

imminent harm that Publishers are suffering, will continue to suffer and expect to suffer

due to Google’s willful infringement, to further its own commercial purposes, of the

exclttsive rights of copyright that Publishers enjoy in various books housed in, among

others, the collection of the University Library of the University of Michigan in Ann

Arbor, Michigan ("Michigan").

3 . Using the rubric of a "Google Library Project," Google has announced

that it has begun and will continue a commercial program under which it will digitally

scan, or copy, the entirety of each of the books supplied to it by Michigan, without regard

to whether (a) any or all of those books are protected by copyright and (b) any of the

Publishers (or any other publisher or owner of copyright, for that matter) consents to

having its copyrighted books included in the project.

4 . In consideration for receiving books from Michigan for scanning, Google

proposes to make a digital copy of each book that it scans and then provide that copy to

Michigan for Michigan’s own use. Google also proposes to (a) store, in perpetuity, one

or more of the resulting digital copies on Google’s computer servers, (b) offer to the

public the ability to search, and have access to, the copies of the books stored on

Google’s servers and to retrieve excerpts of those books and (c) publicly display the

2.excerpts of the books to any person in the world whose search, through Google, has

retrieved that book. All of these steps are taken by Google for the purpose of increasing

the number of visitors to the google.com website and, in turn, Google’s already

substantial advertising revenue.

5 . The Publishers support making books available in digital form so that

those books can be, among other things, researched through electronic means, To that

end, they have separately developed and are continuing to develop various means of

making electronic copies of their own works available consistent with their exclusive

rights under copyright. One such means involves the recently announced Open Content

Alliance ("OCA") involving a cooperative effort among publishers, libraries and Yahoo!

Unlike the Google Library Project, OCA will make books accessible to any search engine

(including Google’s). Also, unlike the Google Library Project, entire works will be made

available with the permission of copyright holders in ways that protect their rights.

6 . The Google Library Project, however, completely ignores those rights in

favor of Google’s own economic self-interest. Notwithstanding the participation of

Michigan and other academic and non-profit libraries, there should be no mistaking that

Google’s involvement in the Google Library Project is a wholly commercial undertaking,

In exchange for the libraries providing Google with books for purposes of digital

scanning, Google "pays" by reproducing and delivering digital copies of those books to

the libraries. When Google makes still other digital copies available to the public for

what it touts as research purposes, it does so in order to increase user traffic to its site,

which then enables it to increase the price it charges its advertisers.

3

-._- ..,.___. . .-...--.7. Because Google’s entirely commercial endeavor requires, among other

things, massive, wholesale and systematic copying of entire books still protected by

copyright for public distribution and public display, it infringes one or more of each

Publisher’s exclusive rights under the Copyright Act, 17 U.S.C. 3 106. Neither (a) the

fair use provisions of 17 U.S.C. 9 107 nor(b) the narrow provisions of 17 U.S.C. 5 108,

which in very different circumstances would allow a library but, in no event, Google, to

make digital copies of these works in a library’s collection, excuse Google’s wholesale

unauthorized copying.

8 . Google is aware that each of the Publishers does not want its copyrighted

books to be included in the Google Library Project without Google first having obtained

permission from the Publisher. Google, claiming fair use, has declared that it is not

required to obtain such permission. As a result, Publishers have been forced to

commence this action to protect and prevent ongoing and imminent harm to the

copyrights in their books.

JURISDICTION AND VENUE

9 . This Court has jurisdiction over the subject matter of this action pursuant

to 17 U.S.C. 3501, and 28 U.S.C. $3 1331,1332,1338 and 2201(a).

1 0 . Personal jurisdiction is proper under CPLR 302 because Google regularly

transacts or solicits business in this District; persistently provides services to Internet

users, consumers and advertisers in this District; and derives substantial revenue from

services, including advertising services, rendered in this District.

4.11. Personal jurisdiction is proper under the U.S. Constitution because

Coogle’s business in the District qualifies as sufficient minimum contacts between

Google and the District such that exercise of personal jurisdiction would not offend due

12. Venue is proper in this District pursuant to 28 U.S.C. $5 1391(b) and

1400(a) because (i) Google conducts business in this District and (ii) Google’s actions

have injured Publishers, who conduct substantial business in this District.

FACTS COMMON TO ALL CLAIMS

Plaintiffs

13. McGraw-Hill is a New York corporation with its principal place of

business in New York, New York. Through its Education segment, McGraw-Hill is a

leading publisher of educational materials, information and solutions for the Pre-K

through 12th grade, Assessment & Instruction, Higher Education and Professional

markets. McGraw-Hill is the owner or exclusive licensee of, among others, copyrights in

the works listed at Exhibit A.

14. Pearson Education, formerly named Prentice-Hall, Inc., is a Delaware

corporation that is a subsidiary of Pearson plc and has its principal place of business in

Upper Saddle River, New Jersey. Together with its corporate affiliates, Pearson

Education is one of the leading educational publishers in the world, educating more than

100 million people worldwide. Its college and professional imprints include Prentice-Hall,

Addison-Wesley, Allyn & Bacon, Benjamin Cummings, Longman, Que, Sams and

5 I.New Riders, Pearson Education is the owner or exclusive licensee of, among others,

copyrights in the works listed at Exhibit A. ~

1 5 . Penguin is a Delaware corporation that is the United States affiliate of the

Penguin Group and is a subsidiary of Pearson plc. It has its principal place of business in I

New York, New York. In addition to its Penguin imprint, Penguin publishes under

famous imprints and trademarks, such as Viking, Penguin Classics, Penguin Press, G. P.

Putnam & Sons (founded 1 X36), Dutton, and Riverhead. Penguin is the owner or

exclusive licensee of, among others, copyrights in the works listed at Exhibit A.

1 6 . Simon & Schuster, a subsidiary of Viacom, Inc., is a New York

corporation with its principal place of business in New York, New York. Founded in

1924, Simon & Schuster’s prominent imprints include Simon & Schuster, Scribner and

Free Press. Simon & Schuster is the owner or exclusive licensee of, among others,

copyrights in the works listed at Exhibit A.

11. Wiley is a New York corporation with its principal place of business in

Hoboken, New Jersey. Founded in 1807, Wiley is a leading publisher for the higher

education, professional, trade, scientific, technical, and medical communities worldwide.

It is, along with its wholly-owned subsidiaries, the owner or exclusive licensee of, among

others, copyrights in the works listed at Exhibit A.

1 8 . Publishers invest a great deal of time and money to acquire rights to and

publish their books, which reflect not only the creative efforts of individual authors, but

also the substantive and creative review, input and organization of editors employed by

Publishers, as well as significant expenditures on the printing, marketing and distribution

6.of those works. Publishers have vigorously sought to protect, defend and enforce their

exclusive rights in and to their copyrighted books, including those listed at Exhibit A.

1 9 . In order to profitably publish their books and continue in business,

Publishers depend on initial and backlist sales of copies of book~s and the licensing

revenue from these works. Particularly with respect to books that are not intended for the

mass market, the sale of every additional copy - in whatever medium - is significant, as

is each source of ancillary revenue, such as licensing fees received for granting

permission to make copies of and prepare and use excerpts of such works in hard copy

and in electronic form.

20. It has long been the case that, due to the exclusive rights enjoyed by

Publishers under the Copyright Act, both for-profit and non-profit entities provide

royalties or other consideration to Publishers in exchange for permission to copy, even in

part, Publishers’ copyrighted books.

21. Collectively, the Publishers have registered many more copyrights than

those set forth in Exhibit A and, collectively, many more of Publishers’ works than those

set forth in Exhibit A are among the books Michigan plans to provide to Google for

digital scanning and display as part of the Google Library Project.

Defendant

22. Google is one of the world’s largest media companies. Although it is best

known for operating one of the world’s most popular Internet search engines, it generates

revenues in a very traditional manner: by "delivering relevant, cost-effective. .

advertising." See http://investor.google.com..23. To attract more users to its site ~ thus allowing it to sell "cost-effective,

online advertising" to its customers - Google offers separate search engines for the web,

images, news groups, shopping sites, and many other special interest categories. It also

has begun to offer other content, just like its competitors Yahoo!, MSN, AOL and others.

24. Google’s business model has been very successful. Based in large part on

its Internet advertising revenue streams, including its AdWords and AdSense programs,

which generate ads that target the specific keywords searched for by its users, it now

enjoys a market capitalization of approximately $85 billion.

The Goode Library Project

25. In December 2004, as part of its continuing effort to increase the

advertising value of its site, Google announced the Google Library Project, under which

it claims it will make books in several of the world’s leading libraries available for

searching online, including books currently protected by copyright. In order to do so,

Google will first obtain print copies of books from a participating library, such as

Michigan. It will then scan those books, making a digital copy of the print edition. It

will then return to the participating library the original print edition. In addition, Google

will give the library at least one copy of each book in digital form.

26. Google does not add any new expression or meaning to the books it scans

for inclusion in the Google Library Project. When portions of those books are displayed

to users, Google simply includes much (but not all) of the bibliographic information with

which the book is originally published.

8

!

----‘--7.‘----- --_______,_.. -_-.-,------- ---- ----.27. Five libraries originally agreed to participate in the Google Library

Project: The Harvard University Library ("Harvard"), the Stanford University Libraries

("Stanford"), the Bodleian Library of the University of Oxford ("Oxford"), the New York

Public Library ("NYPL") and Michigan. On information and belief, Oxford and NYPL

will limit their participation to works that are no longer protected by copyright, but are in

the public domain. Harvard and Stanford have been somewhat less clear about which

books they will make available to Google.

28. Google and Michigan, however, have stated clearly that Michigan will

make available to Google, for Google’s reproduction and display, the books in

Michigan’s collection, even if those books still are protected by copyright. Among the

books in that collection in which Publishers hold copyrights are the works set forth in

Exhibit A, each of which has been duly registered with the Copyright Office and each of

which is at imminent risk of being copied in its entirety and made available for search,

retrieval and display, without permission, unless this Court enjoins Google’s plan to

make the Michigan "collection[ 1" available online. See http://print.google.com/googleprint/

publisher~library.html.

2 9 . Google purports to justify its systematic copying of entire books on the

ground that it is a necessary step to making them available for searching through

www.google.com, where excerpts from the books retrieved through the search will be

presented to the user. Exhibit B. Google analogizes the Google Library Project’s

scanning of entire books to its reproduction of the content of websites for search

~ purposes, This comparison fails. On the Internet, website owners have allowed their

I

9 I.sites to be searchable via a Google (or other) search engine by not adopting one or more

technological measures. That is not true of printed books found in library shelves.

Moreover, books in libraries can be researched in a variety of ways without unauthorized

copying. There is, therefore, no "need," as Google would have it, to scan copyrighted

books.

30. In fact, the position that Google has taken regarding the Google Library

Project ~ that it can include books protected by copyright without permission from the

copyright owner - is inconsistent with another, very similar project, which Google calls

the Google Print Program for Publishers. There, Google has recognized that it needs the

permission of copyright owners if it is to engage in the widespread copying, distribution

and display of copyrighted works that characterizes both programs. As part of the

Google Print Program for Publishers, Google obtained the express permission to engage

in such acts from publishers, including Plaintiffs.

31. There is no principled distinction between the Google Print Program for

Publishers and the Google Library Project, with respect to the types of works that are

copied, the digital technology used to copy and store the books, the amount of a book that

is copied by Google and the public accessibility and display of the copied works. The

only distinction is Google’s decision not to seek permission for books included in the

Google Library Project because those books happen to be in the collection of a given

library. Accordingly, although Publishers support and have given Google permission to

include many of their works in the Google Print Program for Publishers, they have.objected to and continue to object to Google’s inclusion of their copyrighted works in the

Google Library Project.

32. In response to the objections of Publishers and others, Google has

announced that publishers have until November 2005 to provide Google with a list of

every one of their books still protected by copyright that they do not wish to have Google

copy as part of the Google Library Project. Should a Publisher fail to provide such a

detailed list to Google, with the information that Google has announced is required, all of

that Publisher’s books found in Michigan will be at imminent risk of unauthorized

copying (if Google has not already made unauthorized copies), distribution and public

display.

33. Both the Google Library Project and Google’s pronouncement that

publishers must provide to Google detailed lists of books that they wish to be excluded

are contrary to the black letter requirements of the Copyright Act. The exclusive rights

enjoyed by copyright owners to reproduce, publicly distribute and publicly display their

works, and to authorize others to engage in such acts, 17 U.S.C. 3 106, squarely put the

burden on Google either to obtain the permission from copyright owners to copy and

make use of copyrighted books or exclude them from the Google Library Project. Each

Publisher has already made quite clear to Google that none of its works should be

included in the Google Library Project without permission, the Publishers are under no

obligation to provide Google with any further information and the information Google

professes to need in order to easily exclude copyrighted books in print from the Google

Library Project is readily available to it from a variety of sources including, but not

1 1 !.hmited to, the Copyright Office and Michigan’s on-line catalog. See http://lib.umich.edu/

mirlyn/mirlynpage.html.

34. Apart from the November 2005 deadline set by Google, Google and

Michigan have been unclear (at best) with respect to when any given book in Michigan’s

collection has been or will be included in the Google Library Project, as well as when

Google actually has copied or will copy a given book, make it available for search,

retrieval and public display and convey the digital copy to Michigan. There is, however,

no dispute about Google’s intent: come November, it plans to continue with the Google

Library Project, which it has described as taking "the collection[ I" of Michigan and

"making its content searchable" at www.google.com. Accordingly, a concrete, justifiable

case or controversy exists with respect to Publishers’ works in the Michigan collection

because Google intends to engage in the unauthorized reproduction, public distribution

and public display of, inter alia, the works identified in Exhibit A, and of others.

35. Google’s continuing and future infringements are likely to usurp

Publishers’ present and future business relationships and opportunities for the digital

copying, archiving, searching and public display of their works. The Google Library

Project, and similar unrestricted and wide-spread conduct of the sort engaged in by

Google, whether by Google or others, will result in a substantially adverse impact on the

potential market for Publishers’ books.

COUNT I

36.

(Copyright Infringement)

Publishers incorporate the prior paragraphs by reference.

1 2

I

-------- --_-..- _..., -- _...-, - __---_~ -_-___- ~____ __._ _...,, --.--.37. Publishers’ books, a representative sample of which is set forth in Exhibit

A, are original copyrightable works. Publishers have complied in all respects with 17

U.S.C. $5 101, et seq., have secured the exclusive rights in the works and have registered

copyrights in the works with the Copyright Office in accordance with its rules and

regulations.

38. Google will infringe the copyrights of Publishers’ books by unlawfully

reproducing and publicly distributing and displaying copies of such works in violation of

the Copyright Act.

39. Google’s infringements are and will be willful, executed with full

knowledge of Publishers’ copyrights and in conscious disregard for Publishers’ exclusive

rights in the protected works.

40. Google’s deliberate infringement ofpublishers’ copyrights has greatly and

irreparably damaged Publishers and will continue to damage Publishers greatly and

irreparably unless enjoined by this Court. In the absence of injunctive relief, Publishers

will have no adequate remedy at law. Accordingly, Publishers are entitled to a

preliminary and final injunction in accordance with 17 U.S.C. § 502.

4 1 . Publishers are entitled to recover costs and attorneys’ fees in accordance

with 17 USC. 5 505.

PRAYER FOR RELIEF

Wherefore, for the reasons set forth above, Publishers respectfully pray for

judgment in their favor and against Defendant as follows:

1 . A declaration in favor of Publishers against Google on Count I.

1 3.2 . A Final Order that permanently enjoins Google from, in any manner,

reproducing, publicly distributing and/or publicly displaying all or any part of any

Publisher’s copyrighted works as part of the Google Library Project, or otherwise, except

upon the express prior authorization of the Publisher owning or controlling the copyrights

in such works.

3 . An Order that requires Google to delete or otherwise destroy all

unauthorized copies made by Google through the Google Library Project of any

copyrighted works, whether in whole or in part, owned by Publishers (a) from any

computers or web servers owned by Google or that are under its control, or (b) that are

otherwise in the possession of Google.

4 . An Order that declares that Google’s past, present and future conduct and

practices constitute infringement of Publishers’ exclusive rights of copyright in and to

their works, including the works set out in Exhibit A.

5 . An Order requiring Google to tile with this court within 30 days after the

entry of final judgment a written statement, under oath, setting forth in detail the manner

in which it has complied with the Order.

6 . An Order that Google pay Publishers for the costs of this action and their

reasonable attorneys’ fees.

1 4.7. An Order granting Publishers such other and further relief as this Court

may deem equitable and proper.

Dated: October 19,2005

Respectfully submitted,

By: /3x/-LI- A?.&\

Bruce P. Keller (BK 9300)

Jeftiey P. Cunard

James J. Pastore, Jr. (JP 3176)

DEBEVOISE & PLIMPTON LLP

9 19 Third Avenue

New York, NY 10022

(212) 909-6000 (phone)

(212) 909-6836 (fax)

bpkeller@debevoise.com

jpcunard@debevoise.com

jpastore@debevoise.com

Attorneys for Plaintiffs

The McGraw-Hill Companies, Inc.,

Pearson Education, Inc.,

Penguin Group (USA) Inc.,

Simon & Schuster, Inc., and

John Wiley & Sons, Inc..EXHIBIT A

MCGRAW-HILL

TX-5-771-910

mmon Technology,

16.MCGRAW-HILL

Author Name Book Title

I- I Kasper, et al (found) 1 Harrison’s Principles Of Internal Medicine,

( 16eVol 1

1 Harrison’s Principles Of Internal Medicine,

1 16eVol2

1 SOL SERVER 2000 FOR EXPERIENCED

GAS

Ethernet Passive Optical Networks

1 p,,ennmmn

Handbook Of Transportation Engineering

What Is Sarbanes Oxlev

Human Genetics, 5e

Great Ideas In Physics, 2e

Air And Gas Drilling Manual: Engineering

Applications For Wzer Wells, Monitoring

Wells, Mining Boreholes, Geotechnical

Boreholes, And Oil And Gas Recovery Wells,

Second Edition

Biology, 7e

What Investors Need To Know

Nobel Laureates

Mcgraw-Hill Encyclopedia Of Science And

1 Technology, 9e - -1

Handbook Of Petrochemicals Production

Process

Digital Signal Processing

Clinical Anesthesiology, Third Edition

Building Securitv: Handbook For

Architectural Pl&ning And Design

Microbiology: A Human Perspective, 4e

Moving The Earth, 5e

Introduction To Matlab 7 For Engineers

Psychology: Frontiers And Applications

.Net & J2ee Interoperability

Molecular Thermodynamics And Transport

,,"IIn"IIU

Html & Xhtml: The Complete Reference

Javascript: The Complete Reference

Microbiology, 5e

Software Engineering: A Practitioner’s

Approach, 6e

Software Engineering: A Practitioner’s

, ,

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Mader

Madura, Jeff

McCarty

McGraw-Hill

Mitra

Morgan, G. Edward, Jr.

Nadel. Barbara

Nester, et al

Nichols, H. and Day, D.

Palm

Passer and Smith

Peltzer

Peters

Powell

Powell

Prescott, et al

Pressman

Pressman

1 7

Copyright Reg. No

TX-5-019-108

TX-5-019-109

TX-5-744-574

TX-6-1 60-569

TX-5-956-592

TX-6-029-914

TX-5-606-569

TX-4-471-448

TX-5-314-536

TX-6-072-266

TX-4-601 -3 11

TX-5-510-005

TX-6-016-928

TX-5-816-727

TX-6-029-865

TX-5-490-795

TX-6-017-697

TX-5-234-942.Author Name

Price

Proakis

Rangwala, A.S.

Raven

Raven, et al

Reddy

Rizzoni

Rosen

Rudolph, et al

S&P (Jiler)

Sal&man,

Santrock

Scardina

Schildt

Schildt

Sedev et nl Seeley, et al

Sheimc, _.__ Sheimo, Michael D.

Sheimo. Michael D. Sheimo, Michael D.

Sheimo. Michael D. Sheimo, Michael D.

Sk Shier, et al

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Siedentop, Daryl Sieaenrop, Uaryl

Simchi-Levi,

EditWSimchi-Levi,

DavidKaminsky, Philip

Slater

Smith

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Sobel

Taylor

Thompson and Bordwell

Trzukep, Richard

MCGRAW-HILL

Book Title Cowright Rep. No

Approach, Se

ORACLE DATABASE 1 Og SQL

Digital Communications, Fourth Edition

Turbo-Machinery Dynamics: Design And

Operation

Biology, 6e

Biology, 7e

An Introduction To The Finite Element

TX-5-956-560

TX-5-266-506

TX-6-168-841

TX-5-393-646

TX-5-953-607

TX-3-470-227

Method, 2e

Principles And Applications Of Electrical

Engineering, 4e

Discrete Mathematics And Its Applications,

5 e

RUDOLPH’S PEDIATRICS, 21/E

How Charts Can Help You In The Stock

Market

Dvd Confidential 2

Life-Span Development, 9e

ORACLE DATABASE log: XML & SQL

The Art Of C++

C: THE COMPLETE REFERENCE, 4/E

Anatomy & Physiology, 4e

Stock Market Rules, 3e

Bond Market Rules

Mutual Fund Rules

Hole’s Human Anatomy & Physiology, 10e

Hole’s Human Anatomy & Physiology, 8e

Introduction To Physical Education, Fitness,

And Sport, 5e

Managing The Supply Chain

TX-5-624-601

TX-5-643-474

TX-5-676-657

TX-6-148-120

TX-5-817-379

TX-5 676-264

TX-6-029-920

TX-6-017-649

TX-5-177-618

TX-4-660-286

TX-6-090-290

TX-5-197-528

TX-5-084-388

TX-6-071-274

TX-4-866-953

TX-5-880-128

TX-6-01 8-621

Saving Big Blue

Photoshop Cs And Dreamweaver Mx

Integration

Managing Financial Risk, 3e

The Pursuit Of Wealth

Health Psychology, 5e

Film History: An Introduction. 2e

Air Quality Compliance And Permitting

TX-5-03 l-397

TX-6-105-096

TX-4-864-532

TX-5-127-143

TX-5-608-847

TX-5-643-392

TX-5-673-737

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How To Do Everything With Microso:R TX-5-828-798

Office 2003

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Perspectives In Nutrition, 6e TX-5-815-386

Standard Handbook Of Broadcast TX-6-103-945

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Airasian & Gay

Andres & Smith

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Principles and Practices of Commercial TX-3-543-007

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Arens & Beasley

Arnold & Chapman

Aronson & Wilson

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Bergeron & Bizjak

Berk

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Construction

Essentials of Accounting and Post Test Booklet

Auditing and Assurance Service

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Socii 11 Psychology

Wore Is Their Way

First Responder

Development Through the Lifespan

Infants and Children: Prenatal Through Middle

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1 Introductory Algebra/ Raic Almhra - ---o----

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APEX-4-828-771

I Anthropology 1 TX-l-486-267

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I - Gnide for Classroom Teacher

Gerrig & Zimbardo

Giancoli

Giamretti

Gomez-Mejia & Balkin

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Physics: Principles with Application (Vol. 1)

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Hewitt

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Hill & Kolb Chemistry For Changing Times

Hoffer & Prescott Modem Database Management

Kenrick & Neuberg Social Psychology: Unraveling the Mystery

Keown & Petty Financial Management: Principles and

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TX-5-462-935

TX-5-609-922

TX-5-453-833

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] Marketing Management

If Marketing

Mgmt & Stdnt CD Pkg

1 Technical Communication and Technical

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# posted by (hris @ 12:45 PM 0 comments

Wednesday, November 02, 2005

 

DO NOT install the Windows Authenticode Certified "Secure service pack" if prompted!!!

This site, http://www.placementpower.org/ seems to be the one behind the distribution of a browser add-in that has nothing to do with security except to violate yours. It really adds the ability to server ads to you that you may or may not want. It may do other harmful things, but this has not been verified. Don't trust something that has to hide what it really is and what it really does to your computer.
 
They also offer Surf Speak surfspeak.com and Voice command browser. If you are considering these, look for the same thing somewhere else, or make sure you read all about what the do to your computer and what rights you give up by doing so.
 
They also say they are Windows Authenticode Certified which they may or may not be, I don't know what it takes to be able to claim that, but it does NOT mean that Microsoft approves of what they are doing. If they do, let me know and I'll print that. They also try to make you think that the Secure Service Pack is something important like Macromedia Flash Player, Adobe Reader, Quicktime Player and they mention those products on their site and on the phone if you call them.
 
Don't be suckered in and tell everyone you know that it's a another scam to use you to generate advertising revenue for them. What do you get? Nothing, or maybe some software you could get elsewhere without the spy ware/adware.

Placement Power, Inc.
43264 Business Park Dr. Suite 106
Temecula, CA 92590
Telephone: (951)506-3500
FAX: (951)506-3509
 
Email: info@placementpower.com
 
DO NOT install the Windows Authenticode Certified, "Secure service pack"!

# posted by (hris @ 11:59 AM 1 comments

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