Minnesota Interactive Marketing Association (MIMA) Announces New Board of Directors

Interactive marketing association changes leadership for 2006.

Minneapolis, MN (PRWEB) January 30, 2006 -- The Minnesota Interactive Marketing Association (MIMA, http://www.mima.org) welcomes 15 local interactive professionals to its board of directors.

The new board welcomes Kristina Halvorson as its new president. Halvorson has been on the MIMA board of directors since 2002 and is the founder and president of Brain Traffic (http://www.braintraffic.com). MIMA’s outgoing president is Bret Busse, the CIO of Evantage Consulting (http://www.evantageconsulting.com), who began his term in 2004.

“It’s been fantastic to watch MIMA grow and I really appreciate all the hard work the board and volunteers have put in to make these past two years a success,” Busse says. “Now I’m excited to be able to focus on developing our executive advisory board.”

Halvorson accepts her new role with a sincere appreciation of what has been accomplished while Busse was president, “During Bret’s tenure, our membership doubled. Event attendance tripled. Throughout this time of enormous change, Bret has led with a cool head, a steady hand and a killer sense of humor.”

The 2006 MIMA board of directors includes:

• Brad Borg, treasurer. (CFO, Ciceron, http://www.ciceron.com)

• Bret Busse, executive advisory board chair.

• Chris Beltmann, membership chair. (manager of e-marketing development, Carlson Hotels Worldwide, http://www.carlson.com)

• Courtney Remes, co-vice president and web & technology chair. (principal, Synthetic Kit, Inc., http://www.synthetickit.com)

• Curt Olson, member at large. (senior business development manager, ExactTarget, Inc., http://www.exacttarget.com)

• Emily Small, event planning chair. (principal, senior project manager, The Small Company, http://www.thesmallcompany.com)

• Greg McGee, sponsorship chair. (director of business strategy, b-swing, http://www.b-swing.com)

• Joe Rueckert, programming co-chair. (director, digital direct marketing, MRM Partners, http://www.mrmworldwide.com)

• Julie Vollenweider, secretary and communications chair. (communications editor, Greater Minneapolis Convention & Visitors Association, http://www.minneapolis.org)

• Kate McRoberts, programming co-chair. (senior consultant, Evantage Consulting, http://www.evantageconsulting.com)

• Kelly Burkart, co-vice president and marketing & branding chair. (principal, senior copywriter, 5th Street Communications, http://www.5thstreetcomm.com)

• Kristina Halvorson, president.

• Lee Odden, online marketing chair. (president, TopRank Online Marketing, http://www.toprankresults.com)
• Michael Kraabel, development chair. (interactive creative director, Gage, http://www.gage.com)

• Nagesh Shinde, creative studies chair. (assistant professor, University of Wisconsin – Stout, http://www.uwstout.edu)

To best serve MIMA’s 300 members, the board strives to provide quality events, like the upcoming February seminar, “The Big Picture: Putting the User Experience in Context.” For information on this and future events, visit: http://www.mima.org/events

ABOUT MIMA
Founded in 1998, the Minnesota Interactive Marketing Association (MIMA) is a networking and professional development forum for interactive marketing professionals. Members include professionals from all disciplines of design, media, promotions, content development, product development, publishing, marketing, usability and experience design. At MIMA, we connect, educate and partner with our members and guests to elevate the quality of interactive marketing practiced here and around the country.

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Press Contact: Julie Vollenweider
Company Name: MIMA Media Contact
Email: email protected from spam bots
Phone: 612.767.8044
Website: http://www.mima.org

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Security Expert Witness

LinkSponsor Makes High Impact Web Advertising Easier and More Affordable

A new, more cost effective way for Small Businesses to Get noticed via click through and search engine optimised advertising space.

(PRWEB) January 27, 2006 -- With the runaway online success of ‘The Million Dollar Homepage’ fresh in people’s minds, companies are searching for the next high-profile online advertising site where brands and products can get great exposure at affordable prices.

On 23rd January http://www.LinkSponsor.co.uk site went live offering companies a chance to get their business an advertising presence on an uncluttered site. The site is already attracting hundreds of unique visitors per day thanks to search engine optimisation and marketing activity carried out by the site owners. The site is also being linked to by high profile websites such as EBAY where an auction of some of the remaining keyword driven ad spaces is taking place.

With web space for each business keyword starting from only £10.00 for one year, small businesses are snapping up spaces as they see it as a cost effective and easy to use system in order to quickly increase click through traffic to their own websites.

LinkSponsor.co.uk has been developed by Daniel Mullin of Internet start-up company Crus Ltd, who commented, “Entrepreneurial spirit is strong in this country and this means people are always looking for new and unique ways to get their business of the ground.”

LinkSponsor.co.uk is easy to use and involves only a few simple steps before your business appears on the uncluttered front page. With a range of adverts from £10 upwards there is an advert to suit every budget.

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Press Contact: Andy Barr
Company Name: 10 YETIS
Email: email protected from spam bots
Phone: 01452 300683
Website: http://www.linksponsor.co.uk

Mystery Pixel Ads Site Launches

MysteryPrizes.Com launches the First Pixel Ads Site where Advertisers win a Mystery prize valued from $29.00 to over $2000.00.

Plantation, FL (PRWEB) January 27, 2006 -- MysteryPrizes.Com is offering a new twist to Pixel advertising by giving its advertisers a free mystery prize when they place an ad with them. Not only are people getting an ad for only $.10 per pixel but they will also win a prize. Ads will be listed on MysteryPrizes.Com for 5 years. Each 10 x 10 Block of Pixels which contains 100 Pixels at a cost of $.10 per pixel and is available for immediate purchase. For $10.00 advertisers can purchase a portion of MysteryPrizes.Com Choice Internet Real Estate and a Mystery prize. Advertisers can buy as many Pixel Boxes as they wish.

What sets MysteryPrizes.Com apart from the other pixel sites is that your ad will win you a prize valued at $29 or more. How would you like to get a watch valued at over $2000? At MysteryPrizes.Com you can do just that. Prizes are randomly picked based on the ad cost. Thats the Mystery Element.

New prizes will be added to list. So the more you spend the bigger your prize. MysteryPrizes.Com is also offerring sponsor banners on its gift page in exchange for donating a prize.

Advertisers who purchase a MysteryPrizes.Com Pixel Ad will have the option to change the image/banner and/or link once they have submitted them, for a small fee.

Visit http://www.MysteryPrizes.Com to get a piece of the Internet today. If you missed your chance at getting on The MillionDollarHomePage for whatever reason, now is the time to get a MysteryPrizes.Com Prime Pixel Ad for only $10.00 per Pixel Block, that's just 10 cents per pixel.

Advertisers can have their spot on the internet for 5 years. NOTE: MysteryPrizes.Com Ads are reviewed before being added. Sites containing or linking to illegal, adult, hate or unsuitable content will not be permitted and refunded. We want to keep our site clean for all who visit.

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Press Contact: John Cabral
Company Name:
Email: email protected from spam bots
Phone: 754-581-2246
Website: http://mysteryprizes.com

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[Editor's comments: I'm starting to see how pixel ads can be of real value to advertisers and have decided that we should also sign up. But I'm going to wait for the next wave of sites to launch, and this is where they pay US to advertise on their sites...! It will be hard to find any fault with an advertising business model like THAT! I can hardly wait...!

By the way, can we please stop calling them "pixel ads"? They are small graphic ads. "Pixel ads" makes them sound cute and inexpensive, but when you consider the value they provide, they are only cute. If you can find them on a crowded page. Most are not big enough to be cute, since there is only so much you can do with a 10 by 10 block of pixels.

Note to pixel ad site owners: The novelty only lasted with the first site. It's over now and you should try to find something else to market. I'm going to go walk my pet rock now...

Pixel ad sites are just a different kind of Link Farm.

(hris ]

 

TheUseful Sponsors Florida Web Marketing Awards

Florida luminaries in the web marketing industry will be honored in a new awards program co-sponsored by TheUseful (www.theuseful.com).

Fort Lauderdale, FL (PRWEB) January 26, 2006 -- Florida luminaries in the web marketing industry will be honored in a new awards program co-sponsored by TheUseful (www.theuseful.com). The South Florida Interactive Excellence (SoFIE) web marketing awards will recognize companies, agencies and individuals located in or serving clients in Florida based on excellent creative execution and overall effectiveness in interactive marketing.

“TheUseful is excited to be an integral part of bringing the SoFIE awards to life, and to shine a spotlight on the significant work that Florida companies are doing in this arena,” said Michael Mathews, Vice President of Marketing at TheUseful, a results-based Internet marketing services and technology company, and one of the preeminent firms in its field in the United States. “The objective of the these web marketing awards is to encourage creative, innovative and measurable interactive marketing programs by sharing industry best practices with others in the Florida business community.”

The awards gala will showcase website design, online advertising, interactive media trends, email campaigns and other types of online media as well as the strategies and technology powering these campaigns. The campaign award sponsored by TheUseful will be given to the technology company that most effectively demonstrated the use of creativity, clarity, high performance and overall excellence in user experience. Other SoFIE web marketing award categories include Online Marketing Strategy, Search Engine Marketing Program, Customer Acquisition and Online Direct Response Program, as well as overall Online Brand Experience.

The SoFIEs, presented by the South Florida Interactive Marketing Association and co-sponsored by TheUseful, will be awarded at a gala reception on February 24, 2006 at the Seminole Hard Rock Hotel & Casino in Hollywood, Florida.

TheUseful is a results-based Internet marketing services and technology company that delivers tens of millions of high-quality customers and qualified leads to the Fortune 1000 community each year – all on a pay-for-performance basis.

Media Contacts:
Dennis Dailey, Marketing Communications Manager
TheUseful
(561) 843-1568

David Domeshek
TheUseful
(508) 873-7068

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Press Contact: Dennis Dailey
Company Name: THEUSEFUL
Email: email protected from spam bots
Phone: 561-843-1568
Website: http://www.theuseful.com

Univ. of Okla. Student, Trae McNeely, Mimics Alex Tew with His MillionDollarNokia.com Site Selling Billboard Space and Pixels for $1 Dollar Each to Pay for His College

Introducing another MillionDollar website and it's not by Alex Tew; this site has a tradition feel with an innovative edge. Trae McNeely, Information Studies Junior, at the University of Oklahoma has created one of the numerous clone sites hoping to profit off pixel advertising, but his style and use of technology has set his MillionDollarNokia website a part from the others. His site is designed to make over $1 million dollars by selling billboard space and pixels for $1 each. Trae has invented a new form of advertising; Tele-ProductplacementAdvertising using his camera on his new Nokia 6682.

Norman, OK (PRWEB) January 25, 2006 -- With the wave of pixel advertising, comes a new and improved form of advertising created by University of Oklahoma Junior; Trae McNeely. Trae, like many others, is trying to make one million dollars to help pay his college expenses and he's been inspired by Alex Tew and his milliondollarhomepage website which has revolutionized the way people advertise on the Internet. Trae's answer to Alex, www.MillionDollarNokia.com.

Yes, Trae is combining the technology of his new Nokia 6682 to create cash. Instead of just selling pixel space, Trae is selling a customizable billboard for 24 hours, his specialty, and pixels for $1 each.

So, how does it work? Mr. McNeely takes a picture of your website and carries it around all day, in class, during lunch, and even at church. His sign has the website address of the advertiser or whatever text the advertiser wishes to display. McNeely, then takes multiple pictures of himself with your sign as he does his daily activities and the photo is instantaneously uploaded to the Internet where thousands or even millions of people can see it instantly. He claims there is not lag and photos are posted to his MillionDollarNokia website instantly.

Mr. McNeely says his site has several advantages over other websites because your personal or business website(s) could show up on the back of a random person, near a cute girl, or on anything that he finds interesting, thus your billboard is dynamic and constantly changing creating more buzz and publicity. He will even wear and use your product(s) if you are selling t-shirts, phones, or various other products. Your billboard is clickable and people can go to the advertiser or customers website directly.

How much does it cost? Just $100 dollars which equals only $1 dollar per pixel and you can customize your billboard by emailing him your logo as it scrolls across the screen for a full 24 hours. With your billboard you will also receive a permanent space on his website which will stay on the Internet until he graduates so, to most, it sounds like a great opportunity to get thousands of hits to one's website for only $100 dolllars plus the advertising will last for several years.

Why use this new form of Tele-ProductplacementAdvertising as Trae McNeely calls it? You get double for your money and your site is the center of attention for a full day and the billboard can be bought multiple times. If this new form of advertising will last is another story, but the determination of another college student to create money to support his education shows companies, advertisers, and corporations that college students are starting early.

Try it, it's called www.milliondollarnokia.com.

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Press Contact: Trae Mcneely
Company Name: MILLIONDOLLARNOKIA.COM
Email: email protected from spam bots
Phone: 4052048484
Website: http://www.milliondollarnokia.com

Binserver Introduces 'TipIt'(beta) Voluntary Micro-Payment and Advertising System that Creates One-Click RSS Delivered Functionality for blogs and Other Digital Content

Binserver [www.binserver.com] is in the business of mining unbundled media - a trend toward the elimination of middlemen - such as websites, networks, publishers or record labels. The company believes voluntary micro-payments are an incremental step in the creation of sustainable systems for free and unbundled content on the web and elsewhere.

(PRWEB) January 25, 2006 -- Binserver [www.binserver.com is in the business of mining unbundled media - a trend toward the elimination of middlemen - such as but not limited to websites, networks, publishers and record labels. The company believes voluntary micro-payments are an incremental step in the creation of sustainable systems for free and unbundled content on the web and elsewhere.

While the web is leading a charge toward unbundled media it’s catching on in other mediums such as TV where content has been inextricably shackled to networks. According to the CEO, John Bransford, the future is in distribution that unties digital content while still retaining all the allowable rights of ownership including compensation. They believe all forms of digital content will be unbundled - including video.

"I sat on a blue ribbon committee at HBO that was charged with predicting when video on demand would be reality and how to capitalize rather than impeding adoption. HBO has largely implemented our recommendations and, to me, a perfect example of how these companies should prepare for an unbundled media world."

"Grasping the details of unbundled content is important to fully understanding our plans," says Bransford. Terry Heaton, a respected media analyst, as a body of research and work in the area. His is to date the best analysis of unbundled media some of which can be found here http://donatacom.com/papers/pomo48.htm.

They started with www.Nashvilesnews.net intending to offer citizen’s generated content. Bransford says, "we worked for nearly a year trying to create an RSS based CMS for automatically formatting and publishing user generated material. That project had some success however things did not gel until we found Marcin Konicki a crack RSS developer who had been working on a similar system."

"Marcin is the best hands on RSS guy going" says Bransford. "One time I was having a devil of a time trying to subscribe to the CNN headline news podcast. Marcin diagnosed the problem and CNN made the changes. Now it works."

The second part of our approach to unbundled media is manifest in TipIt. We think content has to be compensated and it’s in everyone’s interest to create multiple pathways to that end. Tipit is a simple concept that’s yet to be properly engaged. To get a fast idea go to a demo here http://TipIt.ws or here http://nashvillesnews.net/node/54594 then mouse over the TipIt icon.

It’s different from the standard Pay Pal tip jar. TipIt is not bound to a website and allows an unlimited number of content owners to be aggregated on a site but paid directly. The usual tip jar forces all payment to the website which is not feasible in a world where the publisher doesn’t know and doesn’t want to deal with tracking every site that might subscribe to his feed. The TipIt, when enabled by the content producers, can stay with the content wherever it is fed using RSS 2.0. Content publishers can find more information on the company’s information site www.TipIt.ws and blog tipit.wordpress.com .

The next iteration will be what they call the ‘Info TipIt’. An appreciative reader can pay the writer without spending money by using the TipIt to view an ad. Again they mouse over to read an ad and the action is recorded - i.e. that they did it — and the content is reimbursed. "From an advertisers perspective it promotes a ‘cost per desired action achieved’ for which they are willing to pay a premium. The content gets compensated and the website receives promotion from our main site if they want."

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Press Contact: John Bransford
Company Name: NASHVILLES NEWS
Email: email protected from spam bots
Phone: 888-891-3105
Website: http://nashvillesnews.net

Introducing a New Look of the Pixel Advertising Network

Pixel Advertising Network has received a new look: the new good look combined with the good old advertising backend.

Canada, Toronto (PRWEB), January 25, 2005 -- Pixel Advertising Network has received a new look. They have redesigned their website (http://pixeladnet.com) and it has received a completely new look.

“Please consider the efforts as an investment into our future, as an investment into our customers businesses. The new site design keeps things more organized and easier to find. This will help our network, already containing almost a hundred websites, to grow even faster, to attract more quality Publishers and, of course, Advertisers. And, what I already can tell, it really worked out! – We have got 10 new publishers signups in just first 8 hours since it has been launched!”- said Yuriy Setko, the PixelAdNet.com founder.

"We have also received some very warm press reviews: as illustrated by the eBay auction for the last 1,000 pixels on Alex Tew’s Million Dollar Homepage, pixel-based advertising can work. But while copycat pixel advertising web sites are already becoming old-hat, developer Yuriy Setko has now taken a different approach.” - wrote http://www.adotas.com about the PixelAdNet.

Pixel Advertising Network is a Canadian company, offering a new advertising format – Small Image Ads Banners, the banners able to drive 10-50 times more visitors to your website comparing to all known online advertising models. Our banners are especially good for the websites with limited advertising room, for blogs, community forums etc.

Pixel Advertising Network has grown to almost a hundred publishers network (since our start in November 2005), joined together publishers from many countries, such as USA, Canada, United Kingdom, Brazil, Italy, France, Norway, Sweden, Finland other European countries; we also have publishers from such countries as China, India, Vietnam.

The network is already able to provide almost two million impressions a week, which reflects 100% growth comparing to what they had a month ago. Besides the number of impressions statistics, they are also offering advertisers statistics on CPC and CPM, so they could manage their ads accordingly.

"We were the first in the Internet offering a comparable service. And, as of today, our advertising engine is still the most sophisticated, our prices are still the lowest in the industry. And - yes, we are already imitated, but not yet duplicated." - said Yuriy Setko. An advertising engine like that is not as easy to build as the old style banners exchange, or the pixel advertising sites. Their advertising engine is more complex than the pixels sites (offering targeted advertising), and able to provide higher traffic at lower price, comparing to the old style banner ads (even to the text banner ads).

Check out the new site design. And, both, the Publishers, willing to sell their website advertising space, and the Advertisers, looking for a low cost, but still effective online advertising solution, - are very welcome to the PixelAdNet.com.

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Press Contact: Yuriy Setko
Company Name: PIXELADNET
Email: email protected from spam bots
Phone: 647-294-1708
Website: http://pixeladnet.com

Two U.S. Websites Help A British Soldier to Use Million Dollar Page Idea to Start a New Industry Specific Internet Advertising Type

Pixel Advertising became famous recently when a UK Student, Alex Tew, made a Million Dollars selling pixel adverts on his website in over 4 months and now the web is full of Pixelmaniacs. SSgt Alex Flitcroft, a soldier from the British Army comes in, has created a pixel site for the military community worldwide. Two US military Websites are trying to help him spread the word in this new form of Internet advertising.

San Diego, CA (PRWEB) January 20, 2006 -- Pixel Advertising became famous recently when a UK Student, Alex Tew, made a Million Dollars selling pixel adverts on his website in over 4 months and now the web is full of Pixelmaniacs.

So, what is the fuss all about? This new media that could save the day for advertisers looking to recapture lost viewers. Pixel ads are micro-ads sized in 10 by 10 pixel increments. The tiny ads are placed on the pixel ad site’s home page and link to the web sites of the various advertisers and will stay there for as long the website is live. The potential of millions of people seeing their advertisement, for a year or longer is a great selling point and profitable. In fact, some advertisers report doubling their web site traffic in a matter of days along with greatly increased sales. As with the first newspapers, more and more pixel sites will appear, some general and some more specific. The future of advertising has arrived.

This is where SSgt Alex Flitcroft, a soldier from the British Army comes in. He has created a pixel site for the military community worldwide (www.militarypixelad.com).

He explains “After reading what Alex Tew had achieved, I was impressed and envious at the same time, like anyone would be. It dawned on me that his site and others were all geared towards general advertising and non specific. It was then I decided to create a pixel site for the Military and 2 days later it was on-line”

The site offers all visitors whether they are in the Military or not, links to worldwide Army, Navy and Airforce sites, surplus stores, museums, tailors,
gunsmiths, discount military car sales, attractions, Military ISP Providers, discount holidays, expedition clothing and more..

It is hoped that during the course of the next few months, interest in this site will grow, not just by visitors, but on a commercial basis.

He admits that his only hurdle at the moment is gaining public awareness of his site, both on the individual basis and commercially. He spends most of his spare time sending out e-mails to companies worldwide trying to promote his site and has also posted ads on Pixel forums, where he has received encouraging responses.

Finally some US help arrived for this energetic British Soldier. Two US Online Military Store Websites (www.USNavySEALstore.com and www.USSpecialForceStore.com) are now helping Alex to spread the news about his militarypixelad.com Website. Both USNavySEALstore.com and USSpecialForceStore.com have decided to go ahead and try advertising on www.militarypixelad.com.

Siobhan Bryne from USNavySEALstore.com said that they would be very happy to see Alex Flitcroft succeed and bring all major online military destinations under one Webpage (and one million pixels). "We believe it is a great idea to do this in an industry specific way. As an advertiser any traffic that would come from One Million Dollar page would be too general for us, where as with Alex's site it will be specific. We know that when someone visits militarypixelad.com they are interested in military, so the traffic is somewhat qualified if they click on our ad and come to our Website"

At the 6 month point, Alex wants to split 5% of any money made and donate it to the Army, Navy and RAF Benevolent Funds.

US Navy SEALs Store is an e-commerce company that specializes in quality US Navy SEALs related merchandise and products. It is the best place to stock up on Navy SEAL shirts, Luminox Watches, SEAL gear and gadgets.

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Press Contact: Siobhan Byrne
Company Name: US Navy SEAL Store
Email: email protected from spam bots
Phone: 858 430 2800
Website: http://www.usnavysealstore.com

WebStream Tracking for Organic Search Engine Optimization (SEO) and Marketing (SEM) Work

WebStream (webstream.net), announced it has developed a new user interface for tracking organic Search Engine Optimization work done for increasing traffic to client web sites. The system, which runs on its own traffic network, archives the history of SEO marketing work done by WebStream so the client can see where they are in the rankings prior to initiating work. Then, as work progresses, the client can log in anytime and check their SEO rankings and compare results.

Ft. Lauderdale (PRWEB) January 20, 2006 -- WebStream (webstream.net), announced it has developed a new user interface for tracking organic Search Engine Optimization work done for increasing traffic to client web sites. The system, which runs on its own traffic network, archives the history of SEO marketing work done by WebStream so the client can see where they are in the rankings prior to initiating work. Then, as work progresses, the client can log in anytime and check their SEO rankings and compare results.

WebStream provides clients with an Initial Rankings Report of their current search engine positioning, rankings, listings, links and other important statistics, all accessible by either the client and the WebStream Rep via a password protected Control Panel. The client can easily check on their SEO progress by accessing their control panel anytime. By watching the SEO progress, the client is able to see how their organic search dollars are actually working. WebStream also provide stats and tracking to reflect actual sales and shopping cart habits on the site, so that return on investment (ROI) can be more closely calculated.

WebStream has been providing SEO and SEM (Search Engine Marketing) consulting to small and medium businesses worldwide since 1997. A team of SEO specialists is able to make up to the minute recommendations and provide the latest SEO and SEM tips. WebStream circulates SEO and optimization articles to clients via The Internet Business Hour Radio Show and various news lists. As a full service search engine optimization firm, WebStream will write copy, provide SEO training and consultation, implement web design changes and SEO techniques and provides ongoing support and optimization work.

With headquarters in Fort Lauderdale, WebStream is one of the oldest and largest web hosting companies and a leading provider of comprehensive business Internet services, with an emphasis on serving the business-to-business market in more than 200 countries and every U.S. state. WebStream offers a wide range of Internet solutions, including search engine optimization and marketing, high-speed web hosting, streaming and hosting solutions to terrestrial and Internet radio stations, co-location services, e-commerce services, and web design/programming. WebStream also offers an Affiliate Reseller Program that is available worldwide.

For more information on WebStream’s Services, or to get more information on the SEO and SEM Tracking System, call Toll Free, 1-888-932-2333, or email info-at-webstream.net.

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Press Contact: Kerry Brewer
Company Name: WEBSTREAM
Email: email protected from spam bots
Phone: 1+954-730-7127
Website: http://www.webstream.net

Search Engine Optimization Tips: Fast Track SEOP Now Offering a Free Website Analysis

Do it yourselfers, struggling to get their websites on the first page of Google, Yahoo, and MSN now can take advantage of a comprehensive, no obligation website analysis. The free report compares their sites to those currently occupying top ten rankings on Google.

Los Angeles, CA (PRWEB) January 19, 2006 -- Do it yourselfers, struggling to get their websites on the first page of Google, Yahoo, and MSN now can take advantage of a comprehensive, no obligation website analysis. The free report compares their sites to those currently occupying top ten rankings on Google.

“For the novice website optimization is pretty much a mystery,” says Pat Spinelli, Fast Track SEOP’s CEO, “and we’re hoping the offer of a free website analysis will help those struggling with search engine placements the guidance they need to improve their positioning.”

The comparative analysis, while not guaranteeing top rankings, explains in considerable detail the actions do-it-yourselfers need to take to make sure their websites conform to current best practices. The Google report includes not only a comprehensive analysis of the subject website’s strengths and weaknesses, but also provides specific recommendations that, if followed, will better enable those managing their own websites to effectively compete for positioning.

The report, normally generated within 48 hours, addresses the following website elements.

1. The subject website’s title.
2. The subject website’s meta keyword tag.
3. The subject website’s meta description tag.
4. The subject website’s body text.
5. The subject website’s first sentence.
6. The subject website’s current link popularity.
7. The subject website’s domain name.
8. The subject website’s H1 headings.
9. The subject website’s H2 headings.
10. The subject website’s internet links.
11. The subject website’s outbound links.
12. The subject website’s inbound links.
13. The subject website’s internal link URLs.
14. The subject website’s outbound link URLs.
15. The subject website’s image alt tag attributes.
16. The subject website’s HTML comment tags.

In addition to the aforementioned, the report concludes with a set of general recommendations.

To take advantage of this limited time offer, website owners only need to send them an email with the information requested on Fast Track SEOP’s website (www.fasttrackrankingandplacement.com/html/analysis.html). Those wanting to learn more can view a sample analysis provided on the same page..

Media Contact
Pat Spinelli
Fast Track SEOP
951 784-2274

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Press Contact: Pat Spinelli
Company Name: FAST TRACK SEOP
Email: email protected from spam bots
Phone: 951 784-2274
Website: http://www.fasttrackrankingandplacement.com/html/analysis.html

Do You Have a Bad SEO Company, or Are You Just a Bad Client?
Promotion World - San Diego,CA,USA
...their SEO company is bad I try to find out a few things. How long have they been optimizing your site? What changes have they made? Is their name Traffic Power? Etc., etc. A few such questions will usually give me what I need to know to determine...
 

 

Jumper Bailey's Bully Pulpit to Offer Free Advertising for Bloggers

Press Release by: Jumper Bailey's Bully Pulpit

Published on openPR 01-18-2006 09:00 am - CET

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[Editor's comments: FINALLY! A really good press release and a great offer! This one brightened my day and I thought about accepting the offer... for about a second! :-) Nice work! (hris ]

New ideas in the milliondollarhomepage phenomenon: Links challenges pixels

Press Release by: link of history

Published on openPR 01-18-2006 08:58 am - CET PR Agency: bing chen

 

(openPR) - The quick success of the milliondollarhomepage caused a revolution worldwide in Internet. Over 1500 pixel sites have been found in the last 4 months and are still growing in a rapid speed. Fewer and fewer of them win success. But more and more new ideas are generated with the same philosophy behind. http://www.linkofhistory.com/ sells not only pixels, but also the whole page: each new buyer can occupy the whole homepage, but only until another buyer comes that makes a higher offer. The linkofhistory site fills its homepage automatically with the link that the new buyer provides as soon as a new buy is done. At the end when no more new buyer comes, the last buyer will own the linkofhistory homepage permanently after a 24h countdown. Then it will be announced as the link of history.

The creator of this idea, Ice, a young student of digital media in Germany, believes, competition of the buyers and quick changes of homepage can bring attention from visitors. And displaying the buyer’s website on the linkofhistory homepage, can gather more interest of the advertisers. She commended:“Pixel ads is only one solution of the web-advertising eyeconomics. There must be thousands of them. Maybe link-ads also works”

Contrary to pixels ads, where pixels stay on their place for a relatively longer time, the linkofhistory homepage changes rapidly, until this article is released, the 6-day-old website has 4 buyers, which means, each buyer has averagely occupied the homepage for only 1.2 days. Is the money worth? Ice explained: to think another way around, the buyers’ logos are displayed in the record page, which is similar to pixel ads. So displaying the buyers’ whole page can be considered as a complement to that, but an absolute good one. It brings the whole site more action and excitements for the visitors. When the site starts to run well, occupying the homepage for 1 day gains much more attention than owing a big broke of pixel in an unknown pixel page where no one clicks at it. ”Because our audience are already tired of an idea that is copied for over 1500 times.” Said ice.

The current buyer of the linkofhistory site is a south German company Reiner silver, the price it paid is 103$.


***
link of history
bulthaupstr.11
28209 Bremen Germany
Press contact
bing chen
press@linkofhistory.com

---

[ Editor's comments: This is different. Let me know if it improves PageRank or generates any traffic for anyone... (hris ]

Advertising in Dallas Just Got Cheaper

A more cost effective means of advertising is now available for businesses in Dallas. These ads never expire and offer a good way to be seen.

Garland, TX (PRWEB) January 19, 2006 -- Advertising is important to every business. Nearly half of all small businesses fail within the first two years of operation. A lot of this failure rate can be contributed to the high cost of advertising. Under capitalization can be deadly to a small or independent business. That’s where http://www.automatic-guru.com/pixelads comes in. For only $0.50 per pixel and ads that will be up indefinitely and not expire, Dallas businesses can now get much needed exposure at a real cost effective price.

Named Things to do in Dallas, this new pixel ad page is targeted specifically at Dallas businesses and visitors. Unlike the pixel ad pages before, which are groupings of unrelated businesses and opportunities, Things to do in Dallas provides targeted visitors to view the advertisements. This means more critically needed exposure for any size business in the Dallas area.

Advertisers can purchase ads in blocks and all of the ads are conveniently located on the page for easy viewing and access. Once the ads are in place, they never expire, so no more money is spent on ad renewal. New and well established businesses in Dallas can both benefit from this method of advertising. Businesses just starting out can get the much needed early exposure to help ensure success and established businesses can benefit from increased revenue.

A little money spent on advertising early on can prevent trying to play catch up later in a war with competitors over market share. A frugal method is a great way to start.

Visitors to the site will be looking for hotels, night clubs, restaurants, Realtors, and a variety of other businesses and services in the Dallas area. Dallas is a thriving city and receives more than 14 million visitors each year. It's more popular than San Antonio with leisure visitors and more business visitors come here every year than go to Houston. These visitors spend $5 billion in cash in the Dallas area. They are looking for you. Let them know you are here.

Find out more about advertising with pixel ads at http://www.automatic-guru.com/pixelads.

###

Press Contact: Amy Hansen
Company Name:
Email: email protected from spam bots
Phone: 972-240-6659
Website: http://www.automatic-guru.com/pixelads

Oneupweb Releases White Paper on Effective Search Engine Optimization & Marketing Campaign Launches

Lake Leelanau, MI (PRWEB) January 19, 2006 -- Oneupweb, the trusted leader in search engine optimization and marketing, released a white paper today that helps marketing professionals understand the benefits, actions, and principles required to launch an effective search engine optimization and marketing campaign. The free white paper correlates the benefits of search marketing to the Five P’s of marketing (product, place, price, position in the marketplace and promotion), a review of what actions may be appropriate responses to marketing analytics inquiries, and provides a step by step review of the process of engaging a search marketing partner. The paper, “How to launch an Effective Search Engine Optimization and Marketing Campaign: A Guide For Marketers,” is available free at Oneupweb.com.

The insights from “How to launch an Effective Search Engine Optimization and Marketing Campaign: A Guide For Marketers” are a compilation of several Oneupweb resources that clients and prospects have found valuable.

“For many senior level marketing professionals, search engine optimization and marketing has been the responsibility of the IT department,” says Oneupweb CEO Lisa Wehr. “Not only do these demanding professionals want to know how to get the best return from a search marketing campaign, they are looking to integrate search marketing into their overall mix.”

Oneupweb’s white paper maps out the processes for them and lays the ground work for more strategic discussions. After reviewing this paper, a natural next step is to consult with a search engine marketing firm and review specific marketing challenges.

Oneupweb’s library contains many resources on search engine optimization and marketing including introductory white papers like: 

Target Google's Top Ten to Sell Online
Oneupweb's broad study demonstrates a clear benefit to being listed on the first three pages of Google's results and describes even greater sales benefits to being listed on the first page. 
 
Search Engine Sales Synergy—How to Integrate Natural & Pay-Per-Click Campaigns
Learn how to get your natural search engine optimization and your pay-per-click advertising working together. And, how to integrate search marketing strategies with traditional tactics.
 
SEO Survival Guide
Our SEO Survival Guide is chockfull of useful information, from acronyms and common expressions to industry-leading services. It also contains essential advice on how to choose the best SEO / SEM firm for your unique business needs.

Additionally, Oneupweb offers insight on more advanced search engine marketing strategies in papers like:  

Mobile Search & Its Implications on Search Engine Marketing
As mobile users increasingly use search engines, Oneupweb describes the issues and challenges marketers will face in capitalizing on this growing, changing and mobile market.
 
 Are Your Pay-per-click Campaigns Ready for the Holidays?
(webinar) Oneupweb asks 10 strategic questions to help marketers use best practices for paid search campaigns, whether they are in the holiday rush now or preparing for the next busy season.
 
How Keyword Length Affects Conversion Rates
In January 2005, Oneupweb conducted a study to determine if the number of keywords in a search query was related to conversion rates. Our hypothesis was that the longer the keyword string, the higher the conversion rate.

About Oneupweb
Oneupweb has been the trusted leader in search engine optimization (SEO) and marketing (SEM) since 1996. The only two-time winner of the prestigious ClickZ Best Search Engine Marketing Vendor Award, Oneupweb specializes in tailoring custom strategies that include natural search engine optimization, paid search marketing, search engine user behavior, PR optimization and marketing analytics designed to deliver superior return on investment. Oneupweb publishes the industry-leading search engine marketing newsletter OneUpNews and blog StraightUpSearch, providing readers with strategic SEO / SEM insight. Oneupweb’s clients include Unisys, Maritz, TransUnion, LasikPlus, Schwan’s, Silkflowers.com and BuyCostumes.com, among many others. Named to BtoB Magazine’s Who’s Who List in 2004 & 2005 and recognized as a Leader & Innovator by Lawrence Technological University, Oneupweb is a privately held company located in Michigan. For more information on Oneupweb, please contact 231.256.9811 or visit Oneupweb.com.

# # #

Press Contact: Rachel North
Company Name: ONEUPWEB
Email: email protected from spam bots
Phone: 231-256-9811 116
Website: www.oneupweb.com

Prime Pixel Ads Are Still Available

Prime Pixel Ads are still available. Advertisers who missed their chances at getting their Pixel Ad on Alex Tew's MillionDollarHomePage, can still get a Prime Pixel Ad online at a fraction of the cost. My-Pixel-Ads-Online.com will continue to add Pixel Ad Pages for as long as there are advertisers interested at placing their ads and these Pixel Ads are available at a fraction of the cost, just 5 cents ($.05), per pixel.

Ocala, Florida (PRWEB) January 17, 2006 -- My-Pixel-Ads-Online.com is offering Prime Pixel advertising at a fraction of the cost of other Pixel Ad Sites. This Is prime Internet Real Estate and advertisers will receive Unlimited Impressions and Clicks. Ads will be listed on My-Pixel-Ads-Online.com for 5 years. Each 10 x 10 Block of Pixels contains 100 Pixels at a cost of $.05 per pixel. So for $5.00 advertisers can purchase a portion of Prime Internet Real Estate. Advertisers can buy as many Pixel Boxes as they wish.

What also sets My-Pixel-Ads-Online.com apart from the other pixel sites is that once the main pixel page is filled, another pixel page will be added and linked to the main pixel page so that everyone who is interested in getting their piece of the internet will be able to do so, and they will be able to do this at a very affordable price.

Advertisers who purchase a Pixel Ad will also be able to change the image or link once they have submitted them, for a 35% surcharge, so please be sure that the image & link is correct. The only exception is if an advertiser has a strong reason why an image/link should be changed, such as, site no longer exists. All advertisers who purchase a Pixel Ad will also receive some Free Bonuses as a way of saying Thank You for your ad. The bonuses are: 

1) Free Software to Submit Your Site to 12 Million Sites for free.
2) Free Details On How To Get 10,000+ Real free Visitors To View Your Website, Everyday.
3) Free Resource For 20 Million Free Ads.
4) A Free All-in-One Instant Messenger That Pays.
5) Free Daily Lotto Ticket Worth Up To $1,000,000.00 in Cash.

Visit http://www.my-pixel-ads-online.com to get a piece of the Internet today. So if anyone has missed their chance at getting on The MillionDollarHomePage because of price or timing, now is the time to get a Prime Pixel Ad. For $5.00 per Pixel Block, that's just 5 cents per pixel advertisers can have their spot on the internet for 5 years. After the main pixel page is filled a new pixel page will be added and linked to the main page so everyone can have a change at having their piece of the internet. NOTE: All Pixel Ads are reviewed before being added to the Pixel Page. Sites containing or linking to illegal, adult, hate or unsuitable content will not be permitted.

# # #

Press Contact: John Elley
Company Name: My Pixel Ads Online
Email: email protected from spam bots
Phone: 352-207-2774
Website: http://www.my-pixel-ads-online.com

President and CEO of Lone Peak Business Solutions Offers Advice on How to Get a Website on Top Ten List of a Search Engine

It is more important now then ever to take advantage of search engines in Internet marketing.

(PRWEB) January 15, 2006 -- Kathy Anderson, President and CEO of Lone Peak Business Solutions, offers advice on how business owners can take advantage of search engines in Internet marketing.

Anderson says it is imperative for any Internet business to be able to use the search engines successfully. Today, using the Internet for buying, selling and gathering information is common place. A person can literally buy or sell anything online. However, it does present a problem of marketing products. When a person types a subject into the search engine such as “vitamins,” a page will appear on the screen with sites for buying vitamins. If he/she scrolls down to the bottom of the screen, he/she will find a message that goes something like this: sites 1-10 of number 389,432.

So, how does an individual or business get a website or product to be 1-10 instead of number 389,432? Here is one way the search engines work. A search engine is a service you use to find info. Google, msn, yahoo are three of the more popular engines. The more individuals that visit your website, the more important it is considered by the search engines and your position goes to the top of the list.

So how does an individual or business get people to visit their website? They could advertise through television, newspaper, and periodicals. But that is very costly and there is no guarantee anyone will got to the website.

The new wave for internet advertising is surfing companies. Surfing companies hire individuals all over the world to go to websites. There are two benefits for hiring a surfing company. First, by creating “hits” to the website, the website will be positioned higher on the search engines. Second, often those surfing will see the website and purchase a product or service.

If someone doesn’t have a business or a website, surfing companies hire individuals to surf. People all over the world make a comfortable living by surfing websites.

Anderson says, “It is time for all business owners to take advantage of the Internet. A web page and some Internet marketing can mean the difference between just getting by and a successful business.”

For more information about Internet surfing go to http://www.lonepeakbusiness.com/ and click on the 12dailypro banner.

# # #

Press Contact: Kathy Anderson
Company Name: LONE PEAK BUSINESS SOLUTIONS, INC.
Email: email protected from spam bots
Phone: 801-796-5937
Website: http://www.lonepeakbusiness.com/

---

[ Editor's comments: In my opinion, the service that is being promoted, 12dailypro. is a ponzi scam and has no value in the area of search engine traffic or listings. I know of no documented proof that shows that people clicking on listings and visiting a site affects positioning.

Also, the people that take part in these "Pay to Surf" programs have no interest in the sites they visit, but only the money they will get from surfing. Don't be fooled by the claims of these "Surfing companies". Ask for proof from a disinterested 3rd party before letting them fleece you.

The main thing that drives this 12dailypro system is the huge profits that people claim to be able to earn, just by surfing 12 web sites a day. The truth is that in order to earn this profit, they have to pay in to the system. If the system was really earning money from all this surfing, then why do people have to pay? Perhaps they are "floating" payments made to members? I think so. (hris ]

 

Top 3 Reasons To Choose Pixel Advertising For Your Website

Press Release by: The Earning Online Forum

Published on openPR 01-13-2006 04:52 pm - CET

Sophic's New Publicity and Marketing Campaigns Spawn Success

Denver design firm gains notoriety and customers with its clever, cost-effective approach.

DENVER, CO (PRWEB) January 13, 2006 -- Sophic Inc. began its new publicity and marketing campaigns only 9 days ago, but the results are already materializing in the shape of statewide exposure, higher search engine rankings and new customers.

Sophic was featured in the January 9, 2006 “Cyberlife” section of “The Rocky Mountain News.” The newspaper has a paid circulation of 286,004 weekday subscribers. The feature was also published in the paper’s online website edition.

Sophic specializes in quickly delivering identity services to small businesses who need custom, professional design work that’s very affordable.

“We are proud to be part of the “Cyberlife” feature in “The Rocky Mountain News,” said Steven Harrell, Sophic CEO. “The paper is one of the oldest, most well-respected papers in the country and the “Cyberlife” section is one of the most popular ongoing features among its readers.”

“I received a number of calls today from folks telling me they read the feature,” Harrell said.

Sophic is also working to increase exposure with a number of other media outlets who deliver valuable information to small businesses in Colorado and throughout the southwestern region of the United States. “We are working on building new relationships across the region and expanding our network,” explained J R Harrell, Sophic COO. “We will be sharing the results of these efforts through our website as time progresses and are looking forward to making new acquaintances.”

In addition to sharing information with potential Sophic customers through state and regional media outlets, the design firm has also been bolstering its Internet presence.    

Sophic has boosted its link popularity by 30% and its search engine PR ranking by 25% since Dec 1. Link popularity is one of the clearest ways to quantifiably and independently measure your web site's online awareness and overall visibility. Link popularity refers to the total number of links or "votes" that a search engine has found for your website The search engine PR ranking determines how important that search engines consider your site in relevancy on their search engine.

“Since lots of people use search engines to find services, ranking well in these areas is key,” Harrell said. “Search engine optimization is one piece of our overall marketing and publicity strategies.”

The design firm is also taking a traditional approach towards reaching out to new customers. Sophic began mailing concise marketing literature to focused groups of small businesses that are most likely to need identity services. These mailings were sent out to areas of the country that ranked highest in the number of new business start-ups for 2005.

“We are already seeing results in the number of hits to our site, emails and new sign-ups,” Harrell said. “One customer sign-up is enough to pay for the entire marketing campaign and also to get us started on the next round of mailings.”

“The driving mantra for our first publicity and marketing campaign of 2006 has been More bang for the buck, “ Harrell explained. “Everything we do revolves around providing accessible world-class identity services for our small business customers at an affordable price. Executing smart, effective campaigns is paramount in keeping costs low for our customers while at the same time bringing in new business.”

A fundamental element in keeping Sophic price points low is that it operates totally in the black. “Other businesses operate on borrowed funds that bear interest on them,” explains J R Harrell, Sophic chief operations officer. “They then must past that cost on to their customers. We do not have that operational overhead.”

Sophic has developed a keen business plan that keeps their costs at bay. “We have created a Relationship-based transactional model thanks to the technology and processes we have integrated,” Harrell said. “This strategy fosters high volume, low-overhead style projects with fast turnarounds and lots of word-of-mouth advertising referrals that have a high signing rate. The profits are then fed back into the company to ensure even faster service, more affordable rates and guaranteed professional results for our customers.”

“Last, but not least, we have two exciting new applications that we have developed which will be featured on two of the most visited websites on the Internet,” Harrell said. “Stay tuned!”

About Sophic
Sophic is a Denver based design firm that specializes in delivering high-quality small business identity, branding and website services at cost-effective prices.

Sophic Services wizard: http://www.sophicinc.com/services.wizard

Note: If you are interested in viewing additional information about Sophic, please visit the Sophic Press Room at

###

Press Contact: Steven Harrell
Company Name: SOPHIC
Email: email protected from spam bots
Phone: 877-777-6730
Website: http://www.sophicinc.com

Press Direct International Exposes The Unseen Influences Behind Alex Tew and MillionDollarHomepage.com

Press Direct International is publishing an article about Web sites that are revolutionizing the consumer generated media industry.

Clearwater, FL (PRWEB) January 13, 2006 -- If you read The Wall Street Journal, watch CNN, or have read a local newspaper lately you have learned all about the 21 year old UK student, Alex Tew, who earned $1,000,000 in under 5 months selling pixel based advertising on a rather odd Web site. His Web site, a confusing patchwork of ads aptly named Milliondollarhomepage.com, was built to raise enough money for Alex to go to college. He shocked the world by selling one million of these pixel ads, each of which is roughly a quarter inch in size.

In interviews with press outlets across the world, it seems that Mr.Tew may have neglected to give credit to two other Web sites that apparently had a lot to do with his success — Digg.com, which is owned in part by eBay co-founder Pierre Omidyar and Netscape co-founder Marc Andreessen, and Alexa.com, owned by Amazon.com.

Now, for the first time, Press Direct International (www.pressdirectinternational.org) is publishing the possible missing information about Alex and his news making site. The article is titled Founder of Milliondollarhomepage Should Send a Royalty Check to Digg.com and its Members, and will be followed by two additional articles about how Digg.com and sites like it are revolutionizing the consumer generated media industry.

“We investigated the full story about Alex Tew because we felt that there was some omitted information about his success,” states Bob Cefail, Editor of Press Direct International. “We also believe that the real focus of the media spotlight should have been pointed at Digg.com and Alexa. These are the sites that are changing the face of Internet media world.” The article points out several key undisclosed events that may have dramatically impacted the events surrounding the success of Tew’s site.

Press Direct International is a news site focused on current news, politics, and social events. The site features both news releases and original investigative content.

For More information and media inquiries please contact:

Drew Graef
Contributing Writer
Press Direct International
Tel: (727) 465 0925
email protected from spam bots

###

Press Contact: Drew Graef
Company Name: Press Direct International
Email: email protected from spam bots
Phone: 727-465-0925
Website: www.pressdirectinternational.org

---

[Editor's comments: Talk about your Web Whiners.... I don't understand why people put things like this out that just makes them look bad. Pixel sites are so 2005. Who cares about Digg.com and Alexa in the context of Pixel ad sites? Maybe credit should be given to Google and CNN as well? Wah-Wah! (hris ]

 

 

Jumper Bailey's Bully Pulpit Releases Blogger's Dictionary

Press Release by: Jumper Bailey's Bully Pulpit

Published on openPR 01-11-2006 08:24 am - CET

(openPR) - DALLAS, TX - Jumper Bailey's Bully Pulpit ("The Little Blog with a Great Big Heart") has released its "Blogger's Dictionary," a reference for the blogging community.

Jumper Bailey, Webmaster and Chief Operating Officer for the Bully Pulpit, says he believes the service is long overdue.

"Blogging is exploding. Everyone is getting into it," he said. "But it has its own terminology, its own language."

"What does all that stuff mean?" he asked rhetorically, tossing up his hands in a gesture of mock bewilderment.

"People want to know. And I intend to tell them."

Characterizing his dictionary as "short, sweet, and to the point," Jumper said that the dictionary currently has "about 34 entries, give or take."

"I wanted to focus on a few key terms rather than the whole lexicon. I'll probably add new words as I learn them," he said.

Although he believes that his dictionary will perform a valuable service, Bailey said that he does not intend to charge users for the use of his dictionary.

"I couldn't do that," he said. "The need is out there, and I wouldn't dream of turning people away from a helpful resource."

"This is a labor of love," he said. "I'm a generous person by nature."

About the Bully Pulpit

Jumper Bailey's Bully Pulpit (http://jumperbailey.com) is a blog which explores the lighter side of life. It was officially launched on January 2, 2006.

The Blogger's Dictionary is located at http://jumperbailey.com/blogs/blog-2006-02-01.php and currently contains approximately 34 entries.

[Editor's comments: I guess every dictionary must start out small. I don't like bullys much ever since I discovered them in grade school.... (hris

A Couple of Chicks™ E-Distribution Marketing Launch Merlin Online Metrics - A Breakthrough in Web Analytics

A Couple of Chicks™ Marketing is bringing to market Merlin Online Metrics™, a revolutionary way to track the ROI of online and offline advertising campaigns.

(PRWEB) January 12, 2006 -- A Couple of Chicks have launched a solution to the issues that all marketers face, a Web Analytic Tool that measures actual revenue generated from an online conversion or sale. Merlin Online Metrics has been built, tested and proven successful over three years of dedicated work and programming. This unique tool shows you who is buying your product or service, the source of how they found you, and how much they have spent.

Merlin Online Metrics accurately measures the revenue all of your Advertising channels. Tracking the initial search word, print Ad origin, or referring website, it can measure the revenue generated from positioning in search engines such as Google and Yahoo, to press releases, to offline and online Ad campaigns.

Merlin is a solution that can easily assimilate with your websites booking engine or shopping cart. The web-based technology provides you with intelligence on buying behavior and brings it all together to create effective and accurate marketing campaign management.

“Merlin Online Metrics will change the way that you spend your marketing dollars,” says Alicia Whalen, Co-Founder of a Couple of Chicks Marketing, and Co-developer of Merlin Metrics. “Hits Reports are only a very small part of the information that smart marketers use to understand their customers.”

“This goes beyond traditional traffic reports to analyze the buying cycle of your customers, not just the shoppers.” Merlin Online Metrics accurately assigns revenue to your marketing allowing you to understand the purchasing behavior of the qualified traffic that leads to sales. The power of this intelligence provides you guidance to focus your marketing efforts in the most profitable direction; not just driving visitors, but actual buyers to your site.

Track revenue driving PPC campaigns down to the best performing keywords, see the ROI for an online banner Ad campaign or referring website, or track the revenue generated from a newspaper print Ad, or e-mail blast. Merlin is the solution.

Merlin Metrics is an easy to understand, web-based application that integrates easily with your current website. This powerful tool provides daily, weekly and monthly reporting extracting only the key information to assist you in making important decisions about where to spend your marketing dollars and improve your bottom line.

For more information and details about getting started with Merlin, please visit www.acoupleofchicks.com or contact the Chicks.

Patricia Brusha and Alicia Whalen are the Co-Founders of A Couple of Chicks Marketing; specializing in strategic On-line Distribution Strategy, Search Marketing, and Online Analytic Technology. Visit www.onlinerevealed.com A New Seminar Series Coming Soon - brought to you by A Couple of Chicks.

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Press Contact: Alicia Whalen
Company Name: A COUPLE OF CHICKS MARKETING
Email: email protected from spam bots
Phone: 905-401-2249
Website: www.acoupleofchicks.com

Extreme Blog Makeover Creates Web Traffic Surge

WebMomz Blog and Hollywood Leader Blog go from boring to brilliant in just 30 days with The Blog Squad rescue.

(PRWEB) January 11, 2006 -- Kristie Tamsevicius is an expert on giving business advice to moms who work from home. Her website, www.webmomz.com is a clever portal for those seeking a better, smarter way to be a mother and still run a business from home.

But Kristie’s blog, www.webmomz.com/blog, was a big fat loser. A few visitors a day, no comments from readers, and only a few posts. That is, until The Blog Squad rescued her, and implemented several changes to boost blog traffic and help convert them to clients.

“Starting a new blog felt a bit like traveling to a new planet. I was lost in a sea of new technology and buzzwords. Working with The Blog Squad quickly helped me cut thru the clutter. I learned what all those fancy words meant, how to get my blog up, and how to tweak it to really make it work for my business. Now I’m a certified blog addict!” says Kristie.

She adds that her traffic went from practically zero to 1000 visitors within the first two weeks of working with The Blog Squad. Denise Wakeman and Patsi Krakoff, Psy.D. are the two blog experts that make up The Blog Squad, providing blog makeover programs through www.fixmyblog.com.

“Like Kristie and her WebMomz blog, many professionals simply don’t know how to use the built-in features and designs of their blogging software,” explains Ms. Wakeman, “So their traffic is stagnant, their content difficult to navigate, and they don’t convert readers to clients.”

Blogging software doesn't require any special tech skills so any professional can put up a blog and start posting articles.

Therein lies the problem: blogging is too easy. Unless the professional knows how to use a blog for driving traffic and converting readers to clients, it becomes one more chore to do.

David Brownstein is a Hollywood coach (www.hollywoodcoaching.com), specializing in leadership development for what he calls, “pop culture creators.” He explains, “It is our cosmic mission, as pop culture creators, to develop, nurture, and bring to life ideas …to people who are hungry to hear, see and feel them, all channeled through the tightly defined creative and financial structures that are the ground rules of our daily existence.”

If that sounds like a mouthful, it is. David wanted to find a way to informally express all that entails through his blog, the New Hollywood Leader (http://hollywoodcoaching.typepad.com/the_new_hollywood_leader/). His target readers are writers, producers, and creative executives in the film industry.

He struggled to find a way for his blog to differentiate itself on the web, and to stand out as a way to deliver his powerful messages. The Blog Squad helped David refine his blog's purpose and implement traffic driving strategies.

“Denise and Patsi create a powerful one-two punch of Blog knowledge and expertise. They helped me understand what a blog is and isn’t, and supported my discovery of how to make my blog part of my on-line presence and business development strategy.

Denise Wakeman, www.biztipsblog.com, and Patsi Krakoff, www.customizednewsletters.com, are authorities in helping independent professionals and small businesses to grow and prosper through optimizing their blogs. Between them, they have 9 blogs they post to on a regular basis covering topics from Internet marketing, blogs, ezine marketing, writing your book through your blog, and business book reviews, plus several private blogs for clients and classes they teach. The Blog Squad are co-authors of "Build a Better Blog: The Ultimate Guide to Boosting Your Business with a Professional Blog” and "Confessions of a Reluctant Blogger: From Boring to Brilliant in 30 Days", and keepers of the site, www.buildabetterblog.com.

For more information visit http://www.fixmyblog.com or contact Patsi Krakoff or Denise Wakeman.

###

Press Contact: Patsi Krakoff
Company Name: CUSTOMIZED NEWSLETTERS
Email: email protected from spam bots
Phone: 858-523-9833
Website: www.buildabetterblog.com

---

[ Related Domains for sale: We currently have two domains for sale related to the topic of SEO, search engine optimization, blog optimization, and marketing. The domains are:

Blog-Optimization.com
Bloptimization.com

If you are interested, please contact us with a reasonable offer. These domains have been promoted and marketed, so they do have considerable value beyond just the name. (hris ]

 

WebSitePulse™ Announces Unprecedented Activity During The Largest Giveaway In The Web-Monitoring Industry

WebSitePulse, a leading provider of global, independent and remote monitoring of web-based systems and e-business transactions, announced today the end of its highly successful Holiday promotional campaign.

Orlando, FL (PRWEB) January 10, 2006 -- WebSitePulse, a leading provider of global, independent and remote monitoring of web-based systems and e-business transactions, announced today the end of its highly successful Holiday promotional campaign.

Unprecedented activity and record high level of interest towards WebSitePulse new monitoring system were registered during the last six weeks of 2005. The increased website traffic and the active response of existing and potential Customers and visitors were boosted by the largest giveaway in the web-monitoring industry. A great majority of the current WebSitePulse Customers expressed interest in switching their accounts to the new system and hundreds of new accounts were opened. Customers and visitors were highly motivated to provide feedback about the re-engineered Control Panel enabling WebSitePulse to shorten the time of the Beta testing of its system.

“Our major goal was to provide no-risk, no-cost, and obligation-free opportunities to as many Internet owners and operators as possible to test our system and to experience its benefits. We feel that the monitoring industry is still in its early stage of maturity and millions of people with Internet-based operations do not even think about it,” says Iavor Marinoff, CEO of WebSitePulse. “On the other hand, we wanted to accelerate the process of feedback and recommendations for our system while it was still in Beta because its co-existence with the old system was confusing to some of our Customers” – continues Marinoff. “Not only we were successful in generating a record amount of comments and suggestions but also by mid December we felt pretty confident to end the Beta – almost three weeks in advance of our schedule. As a result of the campaign, we have one big winner of $ 2006 worth of services, ten lucky Customers - each with $1000 of credit in their accounts, as well as several hundred “owners” of $100 W$Ps – our transferable monitoring “currency”. Also, several MP3 players made it a great Holiday gift for some of our friends who provided us with valuable feedback,” concludes Mr. Marinoff.

WebSitePulse Holiday promotions were based on real performance and not on assumed Customer behavior. A specific qualifying condition or action preceded the actual reward to maximize WebSitePulse return on investment. With the major objectives for the launch of the re-engineered and redesigned system achieved, WebSitePulse is looking forward a successful new year with more Customers taking advantage of its professional monitoring services.

About WebSitePulse ™:
WebSitePulse is a leading provider of advanced, independent and remote monitoring of web-based systems and e-business transactions.

The global, independent service offers immediate error detection, and real-time, multimedia alerts, as well as available detailed, customer-controlled, purpose-specific reports with drill-down capabilities and snapshot options.

WebSitePulse provides continuous, reliable and cost-effective monitoring that enables its clients to increase the efficiency of their mission-critical e-business operations, and to reduce their risk of failed Internet transactions and loss of revenue.

WebSitePulse is a service of Image Project, Inc. - a privately owned corporation for e-business solutions based in Orlando, Florida, USA.
For more information, please visit www.WebSitePulse.com.

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Press Contact: Dimoff Oggie
Company Name: IMAGE PROJECT, INC.
Email: email protected from spam bots
Phone: 407 574 9365
Website: http://www.websitepulse.com

AffStat 2006 Report Launches at Affiliate Summit 2006

The annual affiliate program statistics report, AffStat, was released this morning at the kickoff of Affiliate Summit 2006 at Bally’s Las Vegas.

Las Vegas, NV (PRWEB) January 9, 2006 -- The AffStat 2006 Report (http://www.affstat.com) launched at the opening of the Affiliate Summit (http://www.affiliatesummit.com) conference at Bally’s Las Vegas. The 2006 report is the fourth edition of this definitive study on the affiliate marketing industry.

Nearly two hundred affiliate managers from a cross-section of the industry were surveyed on their overall statistics, as well as a number of issues about their affiliate marketing channels.

Areas covered in the survey included affiliate networks, staffing, affiliate recruiting, and management for the AffStat 2006 Report.

The survey question responses are broken out by affiliate program type: bounty, pay per lead, and pay per sale.

Affiliate managers responded to the following questions for the AffStat survey:

1.Does your program have dedicated management (no other duties for affiliate manager)?
2.How many affiliates do you have?
3.How many new affiliates do you acquire per month?
4.How many click-throughs do your affiliates generate per month?
5.What is the conversion rate for your affiliate program?
6.What percent of your affiliates are active (defined as having generated at least one click last month)?
7.What percent of your affiliates earned commission last month?
8.What percent of the total transactions on your site are generated through affiliates?
9.Do you approve affiliates automatically or manually?
10.Which network(s), solution provider(s), or software program(s) do you use to track your affiliate program(s)?
11.Do you have a blog for your affiliate program?
12.What was the largest commission you paid to an individual affiliate in one month?
13.Do you permit your affiliates to bid on your trademark name(s) in pay per click search engines?
14.What types of rewards and/or incentives do you offer to your affiliates?
15.What is the biggest challenge in affiliate marketing?
16.What's your most effective method for recruiting affiliates?
17.Do you manage the affiliate program in-house or are you an outsourced program manager?
18.What is your annual salary (including incentives and bonuses)? [in-house employees
19.What is your total monthly compensation for the affiliate program you manager (including percent of transactions if applicable)? [outsourced program managers

The AffStat 2006 Report also includes a section where affiliates managers sound off in their own words on a variety of industry issues, a guide to affiliate recruiting, and resources for affiliate managers.

“While I most likely will never get to see the data of a network, this was a sneak peak behind the curtain and it blew me away,” commented Beth Kirsch in a recent blog entry on ReveNews (see http://www.revenews.com/bethkirsch/archives/001300.html).

“So perhaps while I can’t define exactly what affiliate marketing is, these advertisers do it in their answers about the industry,” continued Kirsch.

The AffStat 2006 Report is available at http://www.affstat.com for immediate delivery as a PDF, or a hard copy can be purchased. The hard copy edition will be delivered via FedEx (U.S. addresses only).

About Shawn Collins Consulting
Shawn Collins Consulting is an online marketing agency specializing in launch affiliate programs, outsourced affiliate program management, onsite affiliate marketing consulting, and hourly affiliate marketing consulting by phone. Shawn Collins, CEO of Shawn Collins Consulting, oversees all client accounts and manages his team of experienced affiliate marketers. In addition to affiliate program management, Collins authored "Successful Affiliate Marketing for Merchants" and publishes the annual AffStat.com Report of affiliate marketing benchmarks. Shawn Collins is also a co-founder of Affiliate Summit, an affiliate marketing conference taking place January 8-10, 2006 at Bally’s Las Vegas. More details at http://www.affiliatesummit.com.

# # #

Press Contact: Shawn Collins
Company Name: SHAWN COLLINS CONSULTING
Email: email protected from spam bots
Phone: 908-771-5574
Website: http://www.affstat.com

When Pixels Leave

Pixel selling that has overwhelmed most of the internet with the 'easy-money' fever was a great idea indeed but its time is almost over.

Kharkov, January 8, 2006 -- People’s interest to this project is decreasing: the remaining 1000 pixels have been put up for the auction sale at milliondollarhomepage.com. The popularity of similar sites is also falling rapidly. Many of them have already been empty for several months and others are visited by just a hundred internet surfers or less.

The success of this project showed that internet surfers are greatly concerned with new simple and original ideas of advertising. One of such ideas has been implemented recently. This is a new stirring project – the web-site MostExpensiveAdvertisingPlace.com. Each advertisement on this site costs 1.4 times more than the previous one. The price of the first advertisement is only $1 but soon the developer of the site expects to present us the most expensive advertisement on the internet.

MostExpensiveAdvertisingPlace.com is some fun for internet surfers and a great possibility for advertisers to promote web-sites, services or goods. It is the web-site for people to come and watch advertisements. This project appeared at the turn of last year and it was developed by one person - Konstantin Prokopov, a young IT specialist from Ukraine.
You can find out more about this project here: http://www.MostExpensiveAdvertisingPlace.com

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Press Contact: Konstantin Prokopov
Company Name:
Email: email protected from spam bots
Phone: +380502026403
Website: http://www.MostExpensiveAdvertisingPlace.com

PixMeUp: New Pixel Micro Ads Take Internet by Storm

In just 2 weeks PixMeUp is the largest seller in micro ads with over $1.3 million in sales. The site has reached record internet traffic rankings and is approaching the ranks of some of the most popular visited sites on the internet.

(PRWEB) January 7, 2006 -- It didn't take long for Darren Little, 41 of Vancouver B.C. to realize that he was on to a great guerilla marketing concept after being contacted by 6 different million dollar income earners in the course of 3 days regarding PixMeUp.com.

Little has already launched five category creators, including Bingo.com, Blackjack.com, CareAides.com, AbleAuctions.com and CupofMoney.com and felt that PixMeUp.com would be a great way to promote his projects.

PixMeUp is the latest craze in Guerilla Marketing using Internet pixel micro ads. It is now recognized as the world's largest seller of micro ads with sales surpassing $1.3 million. The concept is fun, innovative and a great way to help promote any business or website. Who would have thought that pixals could create millionaires? But it's already happening with PixMeUp.com    

"The compensation plan for PixMeUp.com has been designed by experts with decades of experience in network marketing," said Little in a recent interview. "This plan has two primary objectives. First, to make it easy for you to share with others. Second to get money in your hands as soon as possible. I believe that nothing drives a deal more than you sharing the excitement of making money, not accumulating business volume or points. I believe that people want to make money fast."

The plan is simple. The company markets a 3x8 Matrix that pays you from level 3 through level 8. On level one there are only 3 business centers. People are placed under you whether you refer them or not. Levels 2 through 8 have (in order); 9,27,81,243,729,2187,6561 business centers. Now here's the good news. Whether you refer the people who fill these levels or they come from other people in the company they are placed into your matrix.

Here are the details…

When you join PixMeUp.com and buy an ad for $25(US) you will receive two income generating Business Centers in our 3x8 Matrix. You receive a Gold Business Center and a Silver Business Center.

You can buy as many $25 blocks of ad space as you want and you will receive a Gold and Silver Business Center for each.

Your Gold Business Center is placed top to bottom - left to right from the top of the structure down starting with the company in the order that people join. It doesn't matter who refers them or what country they are from, they just keep filling in. Every time a Business Center falls on your 3rd through 8th levels you will get paid.

Everyone's Silver Business Center is placed under your sponsors Silver Business Center. Every time sales take place on your 3rd through 8th levels you're making money.

Filling an entire matrix would make you $9,564.75. Once you have filled an entire Matrix you will be given a new Business Center. Remember you get two Business Centers for every $25 ad block, so it's possible to make $19,129.50 for every $25 spent on advertising.

There are never any sponsoring requirements to get paid, but of course you will make more if you do refer others.

Matching Bonus

20% Matching Bonus on all Personally Referred People. Example: You personally refer 10 people, in their first 60 days and they each make an average $1000.00. This will entitle you would get a matching bonus of $200 per person, making you $2000. In the same scenario if you referred 100 people you would make matching bonuses of $20,000.

The Excitement of the Plan

Every time someone buys a $25 pixel block from PixMeUp.com they get 2 business centers. Each business center pays 6 people above where that business center is placed. So, for each $25 pixel block 12 people get paid because there are 2 business centers per $25 pixel block. In addition, the 12 sponsors of these business centers all get matching bonuses. That is 24 people getting paid on one $25 sale.

Now, imagine if someone buys 10-$25 pixels for a total of $250, over 100 people could get paid.

To find out more about how to advertise your company or website and purchase pixel micro advertisements:

Contact
Tim Lui
604-771-1901
www.pixmeup.com/cupofmoney

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Press Contact: Darren Little
Company Name: Cupofmoney.com
Email: email protected from spam bots
Phone: 604-771-1901
Website: http://www.pixmeup.com/cupofmoney

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Established Website Sells Pixel Ads on Ebay

ItsTeens.com is taking pixel advertising to the next level by integrating it on a content based popular website.

Toronto, Canada (PRWEB) January 7, 2006 -- ItsTeens.com, a site developed six years ago by a 17 year old young entrepreneur is now auctioning a limited quantity of pixel ad space on ebay. Graphic banner advertising is nothing new to the internet but pixel advertising is new. Company logos/images will be advertised in the pixel ad space purchased on the homepage of the established teen portal, ItsTeens.com.

You may have never heard the term “pixel advertising” before Alex Tew, a young entrepreneur from UK came up with this idea to pay for his university fees. He came up with the idea to sell pixel ad space on the milliondollarhomepage.com.

ItsTeens.com is taking pixel advertising to the next level by integrating it on an established content based teen portal. These pixel ads will be displayed on the homepage for the next two years. Unlike newly launched pixel ad sites, ItsTeens.com has taken this slightly different angle to attract businesses looking to advertise on popular websites that offer targeted traffic. Content based popular websites will continue to have visitors even after the media stops coverage about this new form of advertisement.

This young entrepreneur who maintained the website for the past six years is about to enter into higher education. The money generated through this pixel ad sale will go toward maintaining this website to help many other teens that will follow her foot steps.

Visit http://www.itsteens.com for auction details.

Contact Information:

Myurani Deivendran
ItsTeens.com
http://www.itsteens.com
Tel: 416 – 731 – 4985

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Press Contact: Myurani Deivendran
Company Name: ITSTEENS.COM
Email: email protected from spam bots
Phone: 416-731-4985
Website: http://www.itsteens.com

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[Editor's comments: Pixel ads: a cute idea that was fun at first and now is so boring. Everyone is looking to make a fast buck on this fad, the problem is it's already over... (hris ]

 

Top 30 Internet Marketing Firms for January 2006 Announced by topseos.com

Starting off the new year in Internet marketing, topseos.com has released its latest list of the leading organic search engine optimization and internet marketing firms for January 2006.

Plymouth, IN (PRWEB) January 6, 2006 -- topseos.com (http://www.topseos.com), a trusted and well-respected resource for evaluating Internet marketing vendors, makes the process of researching and selecting internet marketing and search engine optimization companies a more reliable task by publishing a list of the top internet marketing firms, consultants and services.

“As you strive to build stronger brands for 2006 make sure to check out the firms listed below,” says Bill Peden of topseos.com. He adds, “Our current winners are the strongest companies we have identified to date.”

The Top 30 SEO Firms Selected for January 2006 includes:

Zunch Communications, Inc. - Texas
SEO Image, Inc. - New York
Bruce Clay, Inc. - California
Submit Express - Alabama
iProspect - Massachusetts
TopRank Online Marketing - Minnesota
Telic Media - California
Portent Interactive - Washington
SEOValley Solutions Pvt. Limited - India
Greenlight - United Kingdom
Publicityweb - Belgium
icrossing - New York
Zephoria Internet Marketing Consultants - New York
Neutralize - United Kingdom
IMPAQT - Pennsylvania
Reprise Media - New York
Bigmouthmedia.com - Alabama
Search Engine Optimization Inc - California
Global Promoter - North Carolina
Medium Blue Search Engine Marketing - Georgia
Prime Visibility - New York
Whittmanhart - Illinois
Cali Net - United Kingdom
SEOposition.com - North Carolina
Web Ignite Corporation - California
Promote Your Website - Texas
Search Innovation - California
MediaCo - United Kingdom
TraceWorks ApS - Denmark
ebasedEVOLUTION - North Carolina

topseos.com evaluates Top 30 Directory candidates based on a rigorous selection process. Each SEO firm is evaluated in terms of its:

- Competitive advantage
- Superior services and pricing
- Customer and technical support
- Response to client problems
- Innovations that set it apart from the competition
- Overall efficiency
- Overall performance

Internet marketing companies and consultants wishing to be considered for the topseos.com Top 30 Directory can complete an application by registering as a service vendor and applying for rankings at: http://www.topseos.com/option,com_register/task,providerRegister/

Companies that wish to research and evaluate Internet marketing firms can easily do so at: www.topseos.com

About topseos.com
topseos.com was founded in 2002 by e-ventures and serves to provide the search engine marketing industry and companies with a single source for researching internet marketing vendors as well as a place for internet marketing and service providers to showcase their services. http://www.topseos.com

Company Contact:
topseos.com
Bill Peden
877-506-1167
www.topseos.com

Media Contact:
Misukanis & Odden Public Relations
misukanisodden.com
Jolina Pettice
952 400 0190

# # #

Press Contact: Bill Peden
Company Name: Misukanis & Odden
Email: email protected from spam bots
Phone: 877-506-1167
Website: www.topseos.com  

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[ Editors comments: It is interesting that the top firms listed are also the ones that seem to advertise the most on the topseos site.

Also, topseos does not contact all of their members to see if they could qualify for this list.

And lastly, there is a direct link between the Media contact listed above and one of the firms that are listed in the top 30.

It would be nice if such facts did not exist and taint the credibility of this list. Yes, my company is not listed, but since we were not contacted as one of the members, I don't think they even considered us despite the fact that we have been supporting them for many years...

I recommend using www.seopros.org for help in selecting a search engine marketing company or search engine optimization firm and steer clear of ratings where there is the question of influence and bias. Disclosure: I am a member of SEOPros.org also.

(hris ]

New Strategic Marketing Media Agency to Help Advertisers Improve Ad ROI

"There is no question in my mind that most advertisers could squeeze another 20-100%-- or more-- effective communication out of their advertising budgets," says Ron Geskey, President and Founder of MediaAdvantage, a division of 2020:Marketing Communications LLC. How? Think strategically.

Detroit, MI (PRWEB) January 6, 2006 -- 2020: Marketing Communications LLC announced today that it has launched a new strategic marketing media agency which will handle marketing and strategic media planning and buying for a few select advertisers.

"There is no question in my mind that most advertisers could squeeze another 20-100%-- or more-- effective communication out of their advertising budgets," says Ron Geskey, President and Founder of MediaAdvantage, a division of 2020:Marketing Communications LLC. How? Think strategically.

Strat-e-gy (stra-ta-je) n
“A careful plan or method for achieving an end”

"Being a lot more strategic and marketing driven in both planning and buying would go a long way toward helping advertisers achieve more effective communication with consumers and improved ROI as a result," says Geskey.

Geskey points out that so far the industry has responded to demands for better ROI mostly by focusing on reducing media rates. Many of the largest advertisers like General Motors and P&G and the global advertising agency networks like IPG and WPP have consolidated buying operations in order to gain the bargaining leverage needed to reduce costs. "Negotiating lower media costs is obviously a good thing, but cost is only part of the equation, not always even the most important, if the strategy is wrong or you are buying the wrong media at the wrong time in the wrong place."

"If you were a car dealer, would a 15% reduction in media rates sell more cars than a 50% increase in advertising effectiveness?" Geskey asks.

How can advertisers improve their advertising media effectiveness and ROI? MediaAdvantage offers 15 basic tips, among others, for improving the ROI of media investments:

1. Media plans should be marketing driven rather than media driven, define the business problem!

 2. Focus on strategy first because it can return 1000%, then focus on buying effectiveness which may return up to 100%. 

 3. Buy communication, rather than TRPS and CPMs. A TRP is not a TRP because TRPS vary greatly in communications effectiveness. Use a disciplined, quantified system for evaluating alternatives, e.g., like the MediaAdvantage TAP system.

 4. Think global, act local. Geography is one of the most important planning considerations for both short and long term ROI.

 5. Test alternatives, measure marketplace results, learn why & continuously improve your plans and buys.

 6. Have a sound strategy for creating the leverage needed to negotiate your buys to get what you want. 

 7. Buy media with your head, not your heart (it’s business), e.g., don’t pay $500,000 for a sponsorship only worth $100,000 ($400,000 saved will buy a lot of tickets).

 8. Be a grownup, recognize that the most successful negotiations are a win-win.

 9. Focus on cost effectiveness not cost efficiency. 

 10. Don’t spend too little on advertising— you must cross the threshold of effectiveness or your investment may be wasted.

 11. Don’t spend too much on advertising – high diminishing returns can reduce your profitability.

 12. Improve the ROI of media decisions by using state of the art data and market/media analysis systems to prioritize who, where, when, how and how much.

 13. Zero base: Always use the right communications tools which best address your problems or opportunities; remember, media advertising isn't a panacea for every problem.

 14. Experiment today with the media of the future so you aren't left behind.

 15. Always try to work with media professionals who have the highest quality experience and know what they are doing.

Readers are invited to visit the MediaAdvantage web site at www.Media-Advantage.net, and should direct questions or comments to Ron Geskey, President of MediaAdvantage at 248-894-1151.

2020:Marketing Communications LLC also publishes the Thumbnail Media Planner (www.thumbnailmediaplanner.com) and operates the AdMediaStore (www.admediastore.com).

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Press Contact: Ronald Geskey
Company Name: 2020:MARKETING COMMUNICATIONS LLC
Email: email protected from spam bots
Phone: 248-894-1151
Website: www.Media-Advantage.net

AdsOnQ - Article Distribution and Syndication On Quikonnex Announces A Powerful Article Syndication

RSS is the hottest new advertising venue to hit the net. AdsOnQ utilizes this technology to provide clients with targeted traffic to their web sites.

[ClickPress, Thu Jan 05 2006] Article Distribution and Syndication On Quikonnex, a leading Internet Advertising Agency, is announcing the launch of its new "Article Syndication" service.

This cutting-edge technology service provides advertisers with a professionally written article, syndicated on multiple web sites throughout the Internet. (For the Article Syndication service, see:
http://www.ads-on-q.com/intro)

The AdsOnQ service includes everything an advertiser needs to quickly and easily promote any product or service to their target market, and permanently place their information on our live syndicated RSS feed. For example, the following online advertising essentials are included in the AdsOnQ service:

- Pay once and advertise forever. No monthly relisting fees.

- Demonstrate your knowledge and credibility with your professionally crafted informational article.

- Keyword focused articles reaching search engine spiders, attracting more targeted traffic to your web site; reaching more people with your offer.

- Fast, reliable, courteous service.

- A professionally written article about your specific business

"Search Engine Injection/ Article Syndication is the most powerful way to promote any product, or service to a target market," said Trina L.C. Schiller, President/CEO of AdsOnQ - Article Distribution and Syndication On Quikonnex. "Our new service completely eliminates the need to pay over and over again to remain in the public eye."

AdsOnQ - Article Distribution and Syndication On Quikonnex provides article creation, distribution and syndication to assist advertisers in search engine ranking.

Click here to visit AdsOnQ http://www.ads-on-q.com/intro

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Media Contact:
Trina L.C. Schiller
970-864-7799
support@ads-on-q.com
http://trinaschiller.ws

Read more news & articles from AdsOnQ - Article Distribution and Syndication On Quikonnex: http://www.ads-on-q.com/feed

Success University Teaching Marketing Methods
Home Business Success Involves Mentoring
Scented Gourmet Candles Make Dollars, Not Just Cents
The Next Generation of Build Referrals
Free Blog Advertising

Company: AdsOnQ Contact Name: tlcpro Contact Email: adsonq@ads-on-q.com Contact Phone: 970-864-7799

Lighting E-tailer Sees the Light, Increases Sales by Focusing on Conversion Rate Instead of Traffic

Pegasus Associates, a lighting e-tailer, began working with an Internet consulting firm, LunaMetrics, in August 2005. In just five months the efforts of LunaMetrics brought a 55 percent increase in Pegasus’ conversion rate — visitors who become purchasers. Today, Pegasus Associates announced that they hired LunaMetrics, a Pittsburgh internet consultancy specializing in increasing conversion rates through the use of web analytics, to increase the Pegasus conversion rate even more in 2006.

(PRWEB) January 5, 2006 -- Pegasus Associates (http://www.pegasusassociates.com), now celebrating its twelfth year in business, is devoted to unique lighting products such as xenon under cabinet fixtures, halogen display lighting, and T4 microfluorescent light fixtures. The Pegasus site strongly emphasizes lighting terminology, lighting techniques, and thorough information for each lighting product. While sales of lighting products is the first goal of the site, lighting education is a strong secondary goal.

LunaMetrics is a Pittsburgh Internet consultancy that offers web site conversion services designed to increase the number of site visitors who become customers. The company offers five services in this area: analysis, creation of key performance indicators, selection of web analytic software, user testing to determine what the actual experience is, and ultimately, online merchandising to increase conversion rates. LunaMetrics depends on web analytics, and has used analytics extensively in its initial work for Pegasus.

Tom Farin, President of Pegasus Associates, said, “Previously we were focused on driving traffic to our site. Only after we began working with LunaMetrics did we really begin to realize the importance of our keying on our conversion rate. LunaMetrics not only customized SiteCatalyst, the package we are using, creating key performance indicators (KPIs) and dashboards, they also oriented our thinking around our KPIs. Not a day goes by that I don’t look at my Omniture dashboard. Now, we measure, test, measure and roll out.”

Robbin Steif, CEO of LunaMetrics (http://www.lunametrics.com), is confident her company can take Pegasus Associates even further. “Customers love Pegasus Associates,” she says. “I have never seen a company that cares about customer service quite the way that Pegasus does. Their concern about the customer experience translates into the web work that we do, and drives them to implement the changes that the data suggest. Then when we measure the changes and see how many more visitors we have enticed to make purchases, we are all delighted.”

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Press Contact: Robbin Steif
Company Name: LUNAMETRICS
Email: email protected from spam bots
Phone: 412-343-3692
Website: http://www.lunametrics.com

Semantic Web travel services on a voyage of discovery

A secure, semantic-based interoperability framework for exploiting Web-service platforms across peer-to-peer networks in the tourism industry hopes to set free the valuable Web-based tourism information that is currently trapped in isolated silos of incompatible databases. "The tourism industry today is the second largest economic sector, after manufacturing, in the world," says Professor Asuman Dogac, Director of the Software Research & Development Center at the Middle East Technical University in Ankara, Turkey, and coordinator of the IST-funded SATINE project. "Earlier than in other sectors, tourism embarked on e-business, not only with respect to business-to-business, but also with business-to-consumer." Currently, travel information services are dominantly provided by Global Distribution Systems (GDSs). A GDS gives its subscribers pricing and availability information for multiple travel products such as flights. Travel agents, corporate travel departments, and even Internet travel services, subscribe to one or more GDS’. "However, small and medium-sized enterprises [SMEs], for example bed-and-breakfast accommodation or companies hiring bicycles, restaurants and many others cannot participate in GDS-based e-business because selling their products through GDS’ is too expensive for them," says Dr Dogac. Furthermore, GDSs are legacy systems, and suffer from a number of problems. They mostly rely on private networks, are mainly for human use, are difficult to use and have cryptic interfaces. Their speed and search capabilities are limited. Finally, it's difficult to get them to interoperate with other systems and data sources. This means that tour operators, travel agencies and others cannot benefit fully from the advantages of electronic business-to-business trading. Opening up travel Web services The industry is making moves to improve the situation, and has formed a consortium called the Open Travel Alliance (OTA). The OTA is producing XML message specification schemas to be exchanged between the trading partners, including availability checking, booking, rental, reservation, query services, insurance. This will improve matters, but not every travel company's applications can be expected to produce and consume OTA-compliant messages. The SATINE project developed a secure peer-to-peer network that enables peers to deploy their semantically-enriched travel Web services and allows others to discover these services semantically. "The concept, ‘semantic web services’, is very important for the tourism industry since the industry is structured as a distributed environment, because of its nature, and tourism companies need to reach the services in this distributed environment," says Dr Dogac. "By introducing semantics to Web services, we have addressed the interoperability issue on the semantic level and constructed a peer-to-peer network that eases service discovery." The project also developed mechanisms to enrich ebXML (e-business XML) registries through OWL-S ontologies to describe the Web service semantics. OWL itself is a markup language for publishing and sharing data using ontologies on the Web. Ontologies are the vocabularies that allow machines to identify specific services or information. For example, a human operator would understand the term 'booking', but it needs to be defined in a special way for a machine to understand. But getting the machine to correctly identify a 'booking' Web service is a difficult job and takes a lot of work. Luckily, Dr Dogac and her team are one of the leaders in the field. The upshot, though, is that once a machine can correctly identify concepts 'booking' or other travel-related terms, it not only allows for interoperability between incompatible systems, it also unlocks the potential for Web-based information services and could ultimately mean very complex operations are performed in minutes, instead of hours or days. The potential for advanced online travel Web services For instance, ultimately the work of SATINE could lead to very advanced travel services, where a holiday maker might enter terms like the dates, cost, car rental, hill walking, scuba diving and sunbathing and then be presented with a list of options offering all those activities and services with detailed itineraries and cost information, and all necessary bookings. The user would simply click on the option that appeals most. We're not there yet, but on the way to realising this dream for future travel information services, the SATINE project described how the various constructs of OWL can be mapped to ebXML classification hierarchies and how the services are discovered through standardised queries by using the ebXML query facility. This approach is for tourism companies or a group of such companies to use service registries efficiently for locating their Web services semantically to enable semantic searching. "The creation of complex services through the orchestration of simple Web services is an important task that is of particular relevance in the travel business: Apart from the typical examples, like the composition of package tours, more sophisticated services like a flight booking based on the availability of tickets for a certain cultural event are conceivable," says Dr Dogac. So the SATINE project is developing a semantic Web service composition and execution framework. "In SATINE project, we have developed a Semantic Wrapper for constructing and describing Web services," says Dr Dogac. The main role of this component is to wrap existing information resources to make them appear as semantically well-described Web Services. It's an easy-to-use tool for SMEs to create and annotate Web services from their existing enterprise applications. The Semantic Wrapper provides two complementary tools: the Web Service Creator and the Web Service Annotator. The Web Service Creator transforms existing resources in Web Services. The Web Service Annotator describes a Web service at a semantic level, using OWL-S as the ontology of reference. The project is also developing a mobile application to wrap the basic functionality of SATINE and provide a mobile interface for consumers to query and invoke the services in the network. These are secure Web services deployed among peers in the p2p network. The project developed a prototype that was demonstrated successfully at over six major conferences. SATINE also organised a number of commercial demonstrations, including one to German software firm, SAP research. AHEAD Relationships in Greece wants to exploit these technologies as part of its current business. Right now possible exploitation paths is under discussion within the SATINE consortium. Once Licensing Policy and the intellectual property rights sharing are finalised, the consortium will contact AHEAD Relationships to further discuss opportunities. Contact: Prof Dr Asuman Dogac Department of Computer Engineering Director of Software Research & Development Center Middle East Technical University 06531 Ankara Turkey Tel: +90-312-2105598 / 2102076 Fax: +90-312-2101004 / 2101259 Email: asuman@srdc.metu.edu.tr Source: Based on information from SATINE

All Systems Go for SearchFast.com

Online marketing firm announces its new site launch and its glossy forecast of 2006.

Huntington Beach, CA (PRWEB) January 3, 2006 -- With much enthusiasm and anticipation, the all-new SearchFast.com website is “live” and well and living in cyber space. After years of research and implantation in online search marketing strategies, Search Fast, Inc. announced today that it is officially “open for business.” “We are really excited”, said Bret Odey, VP of Sales & Marketing at Search Fast, Inc., “we have been seeing incredibly strong and steady results for our beta clients and now we are officially ready for the masses.”

And masses are what they are expecting after recent industry reports estimate exponential growth for the online search marketing and Internet advertisement arena in the next few years. Estimates are still coming in but several leading industry publications are reporting a staggering $12 Billion dollar total spend for online marketing and advertisement in 2005 alone. A number that Search Fast CEO and founder Lars Persson takes very seriously. “We are in the business of helping companies maximize their online marketing budget”, Mr. Persson said at a pre-launch gathering on Thursday, “we broke ground in 2004 with the launch of our SearchFast.net search engine and now with the implementation our new proprietary search marketing tools our clients are seeing better results than ever before.”

About Search FAST, Inc.
Combining leading search technologies, built-in Anti Click Fraud Technology, and experienced Pay-Per-Click (PPC) service expertise, Search FAST provides agencies, marketers and key media planners the ability to get their brand's message to the right audience and successfully profit from high quality traffic, higher click-thru-rates and sales conversions.

"Reinforcing customer loyalty with continuous improvement and innovation is our first priority." - Search FAST president Lars Persson

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Press Contact: Lars Persson
Company Name: Search Fast, Inc.
Email: email protected from spam bots
Phone: 800-708-5629
Website: http://www.searchfast.com

MoWH.com Launches Offering HTML 'input' Tags for $100

Mosaics of Web History (MoWH), located at http://www.mowh.com, officially opened for business today. Instead of offering pixels for sale, this new site gives visitors the ability to purchase the very fabric of the internet -- HTML code; specifically, < input > tags.

Miami Beach, FL (PRWEB) January 4, 2006 -- Mosaics of Web History (MoWH), located at http://www.mowh.com, officially opened for business today. Instead of offering pixels for sale, this new site gives visitors the ability to purchase the very fabric of the internet -- HTML code; specifically, "< input >" tags.

Users either design a standard "< input type="button" >" or use the "< input type="image" >" tag to display a button image of their choice. Each button features the owner's message in its title attribute (which is visible by mousing over the button). Pushing a button takes the visitor to the owner's website of choice. Buttons are displayed on the http://www.mowh.com website for a term of five (5) years.

Mosaics of Web History is a cyber-museum of sorts, initially displaying 30 pages of 30 rows of 30 columns of HTML "< input >" buttons. Buyers can purchase buttons for $100 each. Together, the buttons act as tiles to create unique mosaics.

"MoWH offers a unique opportunity for buyers to commemorate, celebrate or promote using simple '< input >' buttons as art," said web designer and site creator Mike Fountain. "The site is interactive and addictive: everybody likes pushing other people's buttons."

Source:
http://www.mowh.com/files/pr_010206.asp

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Press Contact: Mike Fountain
Company Name:
Email: email protected from spam bots
Phone: 305-776-8346
Website:

I had my Chitika account suspended the other day (December 29, 2005) and they will not respond to the calls, emails, and support ticket I entered on their site.

I wanted to know what the problem was and try to resolve it, but they won't get in touch with me no matter what I do. So I am starting the big job of pulling all of their ads from the sites I added them to. Man, what a pain!

My sites weren't making much from them anyway, I think they owe me $30-$40, but I had been working to try and generate more traffic to the sites that have their ads. Now they pull this BS.

So if you were considering using Chitika on your site(s), I would recommend instead that you copy the style of ads they were using and try that with some good affiliate programs. The ad style seemed to be effective, but the company really, really sucks.

I thought I waited long enough to make sure it was going to be worth the trouble, but at least now some of you won't have to go through what I am. The program from Google is so far the easiest, the best run, and pays very well so I can recommend that you try that completely.

Click411, Inc. Announces Partnership with WhitePages.com

Internet white pages and yellow pages users now have more accurate, updated listings than ever before now that Click411, Inc. and WhitePages.com, Inc. have launched a partnership on Jan. 1. Click411.com is a provider of free Internet white pages and yellow pages searches. WhitePages.com has more than 167 million residential listings for the U.S. and Canada. Click411.com now taps WhitePages.com as its source for U.S. white pages information.

Los Angeles, CA (PRWEB) January 4, 2006 -- Free internet white pages and yellow pages users now have more accurate, updated listings than ever today now that Click411, Inc. and WhitePages.com, Inc. launched a partnership on Jan. 1. Click411.com is a provider of free internet white pages and yellow pages searches. WhitePages.com has more than 167 million residential listings for the U.S. and Canada. Click411.com now taps WhitePages.com as its source for U.S. white pages information.

Located at http://www.click411.com, Click411’s Internet telephone directory service offers white pages, yellow pages, category searches, city guides, reverse phone number look-ups, web search tools, maps, driving directions, local weather and more in the U.S. and Canada. With the partnership with WhitePages.com, consumers will have access to the most accurate white pages information available, said Manly Hyde, CEO of Click411, Inc.

“We’re glad to be partnering with WhitePages.com because we can now offer our customers the most up-to-date directory information available,” he said. “We’re very impressed with the quality of the data and the responsiveness and level of service that WhitePages will bring to the partnership.”

This is the second collaboration between the two companies in recent years. WhitePages.com is currently the provider of the white pages information for Click411.com's sister site, Click411.ca.

Improved White Pages listings are just one of two new features available now at Click411.com. Consumers can also find expanded Yellow Pages listings with a “Click to call” feature. In addition, an updated toolbar, downloadable widgets and improved local search capabilities are coming soon.

About WhitePages.com, Inc.
WhitePages.com, Inc., a privately held company based in Seattle, provides online directory assistance and contact management services and is the largest provider of free online residential directory assistance in North America, providing more than 165 million white pages listings for the United States and Canada. It also provides some of the most up to date residential phone number information available on the internet while respecting privacy.

About Click411, Inc.
Click411, Inc., a privately held company based in Los Angeles, is a rapidly growing company with over 1 million page views per month. The online resource company offers people search, business searches, reverse address and reverse phone number lookups for the U.S. and Canada. Maps, directions, a web directory and internet search are also offered. Click411.com was launched in 2000 and continues to expand the quality and number of services offered.

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Press Contact: Manly Hyde
Company Name: CLICK411, INC
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Phone: 888-655-8950
Website: http://www.click411.com