Friday, April 20, 2007

 

Next Generation of Threats and Solutions At Spam Summit

FTC To Host "Spam Summit: The Next Generation of Threats and Solutions"

The Federal Trade Commission will host a two-day public event, "Spam Summit: The Next Generation of Threats and Solutions," in Washington, DC on July 11 and 12, 2007. The summit will bring together experts from the business, government, and technology sectors, consumer advocates, and academics to explore consumer protection issues surrounding spam, phishing, and malware.

(PressZoom) - The Federal Trade Commission will host a two-day public event, "Spam Summit: The Next Generation of Threats and Solutions," in Washington, DC on July 11 and 12, 2007. The summit will bring together experts from the business, government, and technology sectors, consumer advocates, and academics to explore consumer protection issues surrounding spam, phishing, and malware.

Some e-mail filtering companies have reported that the amount of unsolicited e-mails they process has been rising. According to the reports, the increased volume of spam is coming primarily from botnets, which are networks of hijacked personal computers that spammers use to conceal their identities and send spam and viruses.

In addition, the Commission's recent investigations suggest that spam is being used increasingly as a vehicle for launching harmful downloads, such as phishing and malware. This type of malicious spam goes beyond mere annoyance to consumers - it can result in significant harm by shutting down consumers' computers, enabling keystroke loggers to steal identities, and undermining the stability of the Internet.

As a follow-on to the Commission's 2003 Spam Forum, the two-day public summit will analyze malicious spam, shifts in spamming incentives and tactics, strategies for protecting consumers and businesses, and countermeasures for stopping malicious spammers and cybercriminals.

Topics are expected to include:

Defining the Problem: Earlier findings indicated that most spam was fraudulent, deceptive, and offensive. How has the nature of spam shifted? Is spam now being used for malicious and criminal purposes? Is this spam reaching consumers' inboxes or being filtered by internet service providers' filtering software?

New Methods for Sending Spam: To what extent, if any, have email address harvesting, dictionary attacks, and open proxys been replaced by botnets, zombies, and spam that uses images instead of text as the primary methods of spam distribution?

The Covert Economy: What are the financial incentives for malicious spammers? To what extent does stolen information, such as government-issued identity numbers, credit cards, bank cards and personal identification numbers, user accounts, and email addresses, play a role? What is the cost along the email chain to consumers, businesses, internet service providers, and networks?

Deterring Malicious Spammers and Cybercriminals: What are the investigatory challenges faced by law enforcement as spammers mask their identities and use obfuscatory techniques? What are effective countermeasures?

Emerging Threats: What emerging threats are occurring in media other than email including spam over instant messaging - SPIM - systems, spam over internet telephony - SPIT, and spam to mobile devices?

Putting Consumers Back in Control: How can we empower consumers and businesses in the fight against spam and malware?

Technological Tools for Keeping it Out of the Inbox: During the FTC's 2004 E-mail Authentication Summit, co-hosted with the Department of Commerce's National Institute of Standards and Technology, the FTC initiated efforts to spur the development and wide- scale adoption of domain level e-mail authentication. Where does the implementation of e-mail authentication stand? What are other key spam-reducing tools?

Stakeholder Best Practices: What best practices should stakeholders adopt to reduce malicious spam and minimize its impact?

The event, which is free and open to the public, will be held at the FTC's satellite building conference center, located at 601 New Jersey Avenue, N.W., Washington, DC Members of the public and press who wish to participate but who cannot attend can view a live Webcast of the summit on the FTC's Web site. Pre-registration is not required.

The Commission invites interested parties to submit requests to be panelists. The requests should be submitted electronically to SpamSummit@ftc.gov on or before May 18, 2007. The Commission asks interested parties to include a statement detailing their expertise on the issues to be addressed at the summit and complete contact information. Panelists selected to participate will be notified by June 1, 2007.

Any person also may submit written comments on the topics to be addressed at the summit. Comments must be received on or before May 18, 2007. For further information about the Summit and for specific information on sending comments, participating as a panelist, the Summit agenda, and contact information, please consult the FTC Web site at
http://www.ftc.gov/bcp/workshops/spamsummit/index.shtml.

The FTC works for the consumer to prevent fraudulent, deceptive, and unfair business practices in the marketplace and to provide information to help consumers spot, stop, and avoid them. To file a complaint in English or Spanish or to get free information on any of 150 consumer topics, call toll-free, 1-877-FTC-HELP ( 1-877-382-4357 ), or use the complaint form at
http://www.ftc.gov/ftc/complaint.htm. The FTC enters Internet, telemarketing, identity theft, and other fraud-related complaints into Consumer Sentinel, a secure, online database available to more than 1,600 civil and criminal law enforcement agencies in the U.S. and abroad.

MEDIA CONTACT:
Claudia Bourne Farrell,
Office of Public Affairs
202-326-2181
STAFF CONTACT:
Sana Coleman Chriss,
Bureau of Consumer Protection
202-326-2249


Tuesday, April 17, 2007

 

Get a Free Subscription to TelevisionWeek

 
Free Subscription to TelevisionWeek Magazine 

TelevisionWeek is the professional's guide to the evolving world of television.

Published weekly by Crain Communications, Inc., TelevisionWeek® is your comprehensive coverage for developments that affect all areas of entertainment and media, including broadband, On Demand, Podcasting and HDTV. With our in-depth coverage of the people, events, new technologies and trends that affect the industry, Television Week keeps everyone who works in television ahead of the curve week after week.


 

And now that television is defined by far more than just a box in the living room,  TVWeek provides comprehensive coverage of the developments that affect all  areas of entertainment and media, including broadband, On Demand,  Podcastingand HDTV.TV Week is frequently first to break the most important stories—and our regular features bring readers the kind of industry coverage that competing publica-tions  simply can’t match.

Our print publication, combined with our vigorous internet presence and custom e-newsletters, provide a powerful and all-encompassing means by

which to deliver your advertising message to industry leaders and decision-makers from the local station level to the Hollywood studios.

_________________________________________________   
FREE 1 Year Tech and Business Magazine Subscriptions!
http://consultant-directory.tradepub.com/
_________________________________________________   
Promote your consulting business with a free listing
in our
http://www.Consultant-Directory.com
________________________________________________
Choose from a number of low-cost phone cards.
http://www.big-zoo.us/?af=07532
________________________________________________


Tuesday, April 10, 2007

 

Cutting Edge Marketing Strategy For Sacramento Restaurants

 
Sacramento Restaurants Sign up for Cutting Edge Marketing Strategy

EmailDirect.com, a web based email list management and delivery company, is reinventing the way Northern California restaurants interact with their diners. By communicating via smart email marketing, restaurant managers are empowered to reach thousands of diners simultaneously through personalized email messages. In an effort to provide its innovative marketing strategy to more businesses within the food service industry, EmailDirect.com has aligned its brand with a powerful player in the business, SYSCO Sacramento and SYSCO San Francisco. Both SYSCO branches are a division of SYSCO Corporation a premier food service distributor and the "distributor of choice" in North America with over 100 distribution centers supplying 356,000 customers.

Sacramento, Ca. (PRWeb) February 5, 2007 -- EmailDirect.com, a web based email list management and delivery company, is reinventing the way Northern California restaurants interact with their diners. By communicating via smart email marketing, restaurant managers are empowered to reach thousands of diners simultaneously through personalized email messages.

The Sacramento-based company stresses higher business ethics and strives to be the most trusted email marketing service provider by sending emails only to requesting parties. Given today's turbulent Internet climate, EmailDirect has a zero tolerance policy regarding Spam. "The difference is, our emails reach a targeted audience eager to hear from these restaurants," said EmailDirect.com CEO Kevin Linden. "Instead of waiting for coupons to appear in the mail or newspaper, frequent diners can expect personalized emails regarding information about a restaurants loyalty program, happy hour specials and upcoming events."

It is this connection that has fueled a surge of business at some of Sacramento's most popular restaurants using the new marketing method. Among them, Café Bernardo's newest downtown location experienced lines out the door and down the street after distributing a free pancake breakfast voucher to its email list. Since the email-based breakfast promotion, the new café has experienced consistently high-volume morning crowds. And Café Bernardo isn't the only restaurant taking advantage of EmailDirect's services. Paragary's Bar & Oven, Ambrosia Café, Chops Steaks Seafood and Bar, 4th Street Grille, Spataro, R15, Texas West BBQ, and Brookfield's Restaurant are just a few of Sacramento's best restaurants using EmailDirect.com to effectively communicate directly with their customers.

In an effort to provide its innovative marketing strategy to more businesses within the food service industry, EmailDirect.com has aligned its brand with a powerful player in the business, SYSCO Sacramento and SYSCO San Francisco. Both SYSCO branches are part of SYSCO Corporation (
www.sysco.com) a premier food service distributor and the "distributor of choice" in North America with over 100 distribution centers supplying 356,000 customers. Now a SYSCO iCare partner, EmailDirect.com will be showcasing its services at SYSCO Sacramento's 2007 'Growing with SYSCO Food and Equipment Show' being held at the Sacramento Convention Center on February 21st. EmailDirect.com encourages all restaurant managers to join them on February 21st at this entertaining and informative event. For more information please visit www.EmailDirect.com.

EmailDirect is a Sacramento, California based corporation which develops cutting edge email marketing applications for permission based marketers.

###

Press Contact: KRISTINE DOBSON
Company Name: EmailDirect.com
Email: email protected from spam bots
Phone: 916-919-4233
Website:
http://emaildirect.com


# posted by (hris @ 10:01 AM 0 comments

Wednesday, April 04, 2007

 

Yoda to Use Force to Optimize Web Sites

Yoda to Use Force to Optimize Web Sites

Minneapolis, MN -- April 4th, 2007 - In a communication today, ex-Jedi instructor Yoda announced his intention to provide search engine optimization services (SEO) to all races and on all planets that require SEO services. At press time we could not confirm the rumor that the company motto would be "Links, the Force. Use the Force!".

This is the communication we received today:

How your web, pages are displayed we checking.

To, help optimize how your web pages are. One moment please to help.

Page does not redirect you have scripts?

Web pages are, displayed. One moment please to help optimize how! Microsoft office program is installed.

Scripts disabled more on follow link, the?

See if, microsoft office program is installed, this page. See, if microsoft office, program is installed this page. Moment please to help optimize. Scripts disabled more, on follow link, the.

Does not redirect you have scripts disabled more on.

Moment, please, to, help.

If, microsoft office program is installed!

Web pages are displayed we checking.

Web pages are displayed we checking. Have scripts disabled more on follow.

Installed this page does not redirect, you have.

Office program is installed this page does. To help optimize how your? Installed this page does not redirect, you have scripts. Are displayed we checking, see if microsoft.

 

[Note: I found this SPAM more amusing than most and thought I would share it... (hris ]


# posted by (hris @ 11:44 AM 0 comments

Monday, April 02, 2007

 

Damn the PR, Full Submit Ahead!

Damn the PR, Full Submit Ahead!

I just read an article
here that says what I have been saying for quite a while. The author talks about submitting to smaller directories even if their PR is zero or very low. The reason is that even if they are small now, there is a good chance that they will grow and get bigger in the future. This is less likely if everyone just ignores them.

If people were not always so short-sighted, they might realize that directory submissions is a two way street, and this goes for the directory owner as well as the person submitting a site.

A good, well-written submission may be small, but it can still be good content and have value. An average directory listing provides value as a way for visitors to that site to find it, AND also provides a link back to the site which may have some value.

Good Listing =  Good Content = Good Link

Those that are submitting sites and those that own directories and search engines should have the attitude that they both need each other and show proper respect. Just as poor quality submissions and ignoring posted submission rules show no respect, so to does excessively fussy rules, return link requirements, and most listing fees. It is not realistic to expect someone that is submitting their site to pay even $1 to do so at all the sites that they have to choose from. By not charging a fee, directory owners allow themselves to get much more good content for their site and attract those that click, which continues long after a site has been submitted.  (hris
______________________________________________
FREE 1 Year Tech and Business Magazine Subscriptions!
http://consultant-directory.tradepub.com/
______________________________________________
Free lists of millions expired domain names
http://www.bizprolink-internet.com
____________________________________________
Promote your consulting business with a free listing
in our
http://www.Consultant-Directory.com
______________________________________________
Professional SEO firm submits to over 500 systems
by hand and shares the list so you can do it yourself!
http://www.Best-Free-Search-Engine-List.com
____________________________________________
Search Engine Industry Professional Organization
http://www.seoby.org
____________________________________________
DirBy.org - Directory Owners Organization
HSBy.org - Hand Submitters Organization
SearchBy.org - SE Owners Organization
SemBy.org - Search Engine Marketers Org
__________________________________

Grow the value of your domain name investment at
http://www.DomainIncubation.com
____________________________________________
Choose from a number of low-cost phone cards.
http://www.big-zoo.us/?af=07532
________________________________________________


# posted by (hris @ 6:10 PM 0 comments

This page is powered by Blogger. Isn't yours?

consulting | consultants | Search Engine Optimization | SEM | seo